European Gaming Congress
SKS365 At European Gaming Congress: “Responsibility, Awareness And Common Sensitivity Are The Answers Against Prohibitions And Prejudices In Italian Gaming Industry”
Maurizio Bernardo (Senior Strategic Advisor) and Francesco Gaziano (Chief Marketing Officer & Country Manager Italy) engaged in the first Italian edition of the EGC
Milan, november 8, 2019 – Italy in the European Gaming Congress spotlight. The international event this year dedicated an entire day to gaming in Italy to open the debate about the state of the art in the political, regulatory, technological and economic sphere, with the contribution of some of the most authoritative names in the international market.
Almost physiological, this year, the choice to bring together operators, shareholders, professionals, service providers and management from all over Europe in Italy, given the excitement and uncertainties of the last few months. For this reason, in the planning of the event, the main debates were Focus on Italy (compliance panel discussion) and Marketing for Operators in Regulated Markets, which saw the respective participation of Maurizio Bernardo (SKS365’s Senior Strategic Advisor) and Francesco Gaziano (SKS365’s Chief Marketing Officer and Country Manager Italy).
“In public gaming market and actors are in continuous and rapid evolution, so it’s necessary aim for a single and widespread regulation, in order to penetrate the territory through management and control actions by the institutions and of the Authorities all and, in this sense, the Municipalities could play a fundamental role – said Bernardo in his morning speech, focused on the consequences of the Dignity Decree and on the lack of effect of the distance meter – The role of the Municipalities is essential for a framework law governing the location of sales outlets in the area. An perfect machine, which considers the different needs and all local and national actors, could even be able to feed itself: just think of what it could mean to include the Municipalities and local authorities in the revenue, aiming to establish a virtuous circle in which part of the revenue could be used for the prevention of gambling addiction and for responsible gaming training.”
In the afternoon, it was Gaziano‘s turn to intervene on the aspect most linked to the operators: “In a context where communication activities are drastically reduced, we must focus on the recognition and reliability of the product on the one hand, and on an ethical approach and aware at all levels, especially at the physical level – continued Gaziano, referring to the importance of retail for the identity of each operator – Today more than in the past it is necessary to ‘put your face’, which in this case means to present ourselves to the customers throughout the national territory. Therefore we could not miss this meeting to make our voice heard also in such a crucial phase for the Italian market and beyond, given that this European Gaming Congress is the evidence that the importance of the Made in Italy industry goes well beyond the borders of our Country.“
Conferences in Europe
Finding Success in iGaming: European Gaming Congress Presents Panel on Merging Marketing, Slot Branding, and Gamification
After a three-year hiatus, the European Gaming Congress is making a triumphant comeback to Warsaw, Poland, on October 30-31, 2023. This eagerly anticipated event promises to be the industry’s most significant gathering, bringing together compliance experts, regulators, and gaming industry professionals from across Europe and beyond.
The European Gaming Congress has a rich history of success, having connected industry stakeholders for the past eight years during their summits and meetups. This year, the event is set to be bigger and better than ever before, with panel discussions led by some of the most influential figures in the industry.
Here’s what you can expect at the European Gaming Congress:
- A Focus on Compliance Updates: The event brings together compliance experts and industry leaders to discuss the latest updates on gambling industry compliance from Poland, Italy, Spain, France, Netherlands, Greece, the D-A-CH region, and Nordics.
- Networking and Collaboration: The European Gaming Congress provides a unique platform for networking, collaboration, and growth. With attendees from across Europe and beyond, it’s the perfect opportunity to connect with industry leaders from multiple sectors.
- Influential Panel Discussions: Engage in panel discussions led by some of the most influential figures in the industry. Gain insights into the latest regulations, market trends, and emerging opportunities.
- Intersecting Industries: This year’s Congress is set to bridge the gaming industry with blockchain, artificial intelligence, and fintech experts. This provides a platform for exploring innovative cross-industry collaborations and partnerships.
- Discover the Future of Gaming: The European Gaming Congress is the place to be for anyone involved in iGaming, eSports, Blockchain, Artificial Intelligence, Fintech, Virtual/Augmented/Mixed Reality, and more. Meet C-level executives, compliance experts, and government officials who are actively shaping the future of these industries.
From Clicks to Reels: Merging Marketing, Slot Branding, and Gamification in iGaming
The European Gaming Congress is excited to introduce a panel discussion that provides an insightful look into the intersection of marketing, slot branding, gamification, and branded loyalty programs in the iGaming industry. This panel brings together industry experts to explore the transformative power of these strategies.
This insightful panel discussion explores the following key areas:
- Search Engine Optimization (SEO): Attendees will gain valuable insights into how SEO techniques can drive visibility and engagement for slot games in a crowded marketplace, helping operators stand out and attract players.
- Gamification: The panel delves into the transformative power of gamification in the iGaming sector, highlighting how it enhances user experiences and boosts player retention, ultimately leading to increased player loyalty.
- Branded Loyalty Programs: This part of the discussion focuses on the role of branded loyalty programs in fostering player loyalty and providing a competitive edge in the iGaming industry.
The moderator for this panel is Maria Emma Arnidou, Event Marketing Coordinator at Hipther Agency.
Registration
The event will take place at the InterContinental Warsaw, an IHG Hotel, a luxurious and convenient location in the heart of Warsaw. It’s the perfect setting for industry professionals to come together, share knowledge, and explore future opportunities.
This event is a unique opportunity for professionals in the iGaming industry and related fields to connect, learn, and shape the future of their businesses. Registration is now open. Visit https://hipther.com/events/egc/regwarsaw/ to secure your spot at this prestigious event.
Conferences in Europe
A Comprehensive Journey through Europe’s iGaming Landscape: European Gaming Congress Presents Panel on D-A-CH Insights & Nordic Updates
After a three-year hiatus, the European Gaming Congress is making a triumphant comeback to Warsaw, Poland, on October 30-31, 2023. This eagerly anticipated event promises to be the industry’s most significant gathering, bringing together compliance experts, regulators, and gaming industry professionals from across Europe and beyond.
The European Gaming Congress has a rich history of success, having connected industry stakeholders for the past eight years during their summits and meetups. This year, the event is set to be bigger and better than ever before, with panel discussions led by some of the most influential figures in the industry.
Here’s what you can expect at the European Gaming Congress:
- A Focus on Compliance Updates: The event brings together compliance experts and industry leaders to discuss the latest updates on gambling industry compliance from Poland, Italy, Spain, France, Netherlands, Greece, the D-A-CH region, and Nordics.
- Networking and Collaboration: The European Gaming Congress provides a unique platform for networking, collaboration, and growth. With attendees from across Europe and beyond, it’s the perfect opportunity to connect with industry leaders from multiple sectors.
- Influential Panel Discussions: Engage in panel discussions led by some of the most influential figures in the industry. Gain insights into the latest regulations, market trends, and emerging opportunities.
- Intersecting Industries: This year’s Congress is set to bridge the gaming industry with blockchain, artificial intelligence, and fintech experts. This provides a platform for exploring innovative cross-industry collaborations and partnerships.
- Discover the Future of Gaming: The European Gaming Congress is the place to be for anyone involved in iGaming, eSports, Blockchain, Artificial Intelligence, Fintech, Virtual/Augmented/Mixed Reality, and more. Meet C-level executives, compliance experts, and government officials who are actively shaping the future of these industries.
European iGaming Panorama: D-A-CH Insights & Nordic Updates
This combined panel discussion explores the intricacies of both the D-A-CH and Nordic regions, providing invaluable insights into two of the most influential iGaming territories in Europe.
The esteemed moderator for this panel is Dr. Joerg Hofmann, Partner at MELCHERS LAW, a distinguished expert with a deep understanding of the iGaming regulatory landscape.
This panel discussion offers a comprehensive look into the following two European iGaming regions:
- D-A-CH (Germany, Austria, Switzerland): This segment decodes the unique challenges, opportunities, and regulatory frameworks of Germany, Austria, and Switzerland, providing attendees with in-depth insights into the thriving markets of these countries.
- Nordic Region: Industry experts from Nordic Gambling provide the latest updates on trends, innovations, and market shifts in the Nordic territories. This part of the discussion paints a holistic picture of the Nordic iGaming scene, offering attendees invaluable insights into this influential region.
Registration
The event will take place at the InterContinental Warsaw, an IHG Hotel, a luxurious and convenient location in the heart of Warsaw. It’s the perfect setting for industry professionals to come together, share knowledge, and explore future opportunities.
This event is a unique opportunity for professionals in the iGaming industry and related fields to connect, learn, and shape the future of their businesses. Registration is now open. Visit https://hipther.com/events/egc/regwarsaw/ to secure your spot at this prestigious event.
Conferences in Europe
Unlocking Digital Marketing Success: European Gaming Congress Presents Keynote on Navigating Pitfalls in iGaming Brands’ Strategies
After a three-year hiatus, the European Gaming Congress is making a triumphant comeback to Warsaw, Poland, on October 30-31, 2023. This eagerly anticipated event promises to be the industry’s most significant gathering, bringing together compliance experts, regulators, and gaming industry professionals from across Europe and beyond.
The European Gaming Congress has a rich history of success, having connected industry stakeholders for the past eight years during their summits and meetups. This year, the event is set to be bigger and better than ever before, with panel discussions led by some of the most influential figures in the industry.
Here’s what you can expect at the European Gaming Congress:
- A Focus on Compliance Updates: The event brings together compliance experts and industry leaders to discuss the latest updates on gambling industry compliance from Poland, Italy, Spain, France, Netherlands, Greece, the D-A-CH region, and Nordics.
- Networking and Collaboration: The European Gaming Congress provides a unique platform for networking, collaboration, and growth. With attendees from across Europe and beyond, it’s the perfect opportunity to connect with industry leaders from multiple sectors.
- Influential Panel Discussions: Engage in panel discussions led by some of the most influential figures in the industry. Gain insights into the latest regulations, market trends, and emerging opportunities.
- Intersecting Industries: This year’s Congress is set to bridge the gaming industry with blockchain, artificial intelligence, and fintech experts. This provides a platform for exploring innovative cross-industry collaborations and partnerships.
- Discover the Future of Gaming: The European Gaming Congress is the place to be for anyone involved in iGaming, eSports, Blockchain, Artificial Intelligence, Fintech, Virtual/Augmented/Mixed Reality, and more. Meet C-level executives, compliance experts, and government officials who are actively shaping the future of these industries.
Navigating Common Pitfalls: Mistakes iGaming Brands Make in Digital Marketing
The European Gaming Congress is thrilled to announce a keynote presentation that promises to be a game-changer for the iGaming industry. Titled “Navigating Common Pitfalls: Mistakes iGaming Brands Make in Digital Marketing,” this presentation shines a spotlight on the frequent errors in SEO, link building, and copywriting within the iGaming sector.
The keynote presentation will be delivered by Faruk Aydin, a seasoned digital marketing expert with a wealth of experience partnering with iGaming companies, from operators and affiliates to B2B providers. His extensive experience has equipped him with unique insights, illustrated by case studies, and valuable takeaways that will guide iGaming brands towards success.
The iGaming industry is known for its competitive landscape, and digital marketing is at its core. While the potential for success is vast, so too are the pitfalls. Faruk Aydin’s presentation will shed light on the glaring errors he has observed within the iGaming business, offering practical insights and strategies to avoid common missteps. By drawing from real-world case studies, Aydin will provide attendees with tangible examples and best practices to enhance their digital marketing strategies.
Registration
The event will take place at the InterContinental Warsaw, an IHG Hotel, a luxurious and convenient location in the heart of Warsaw. It’s the perfect setting for industry professionals to come together, share knowledge, and explore future opportunities.
This event is a unique opportunity for professionals in the iGaming industry and related fields to connect, learn, and shape the future of their businesses. Registration is now open. Visit https://hipther.com/events/egc/regwarsaw/ to secure your spot at this prestigious event.
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