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WeAreCasino integrates Woohoo Games

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WeAreCasino integrates Woohoo Games
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WeAreCasino are a dynamic, rapidly expanding aggregator in the gaming industry and, in a short space of time, have managed to secure partnerships with some of the largest operators and games suppliers.

The new kid on the block, in terms of games suppliers is Woohoo Games who have taken the RNG game experience and developed products that not only deliver for the operator but also, more importantly, offer an immersive, fun game to the player. This unique user experience has engendered a loyalty within players that is rarely seen with RNG games.

Woohoo has established a footprint in the lucrative and growing Indian market, becoming one of the most significant RNG games providers in the region with popular games like Andar Bahar, Teen Patti and Cricket Kings, among others.

Woohoo Games, Head of Business Development, Ed Whittington explains: “In the initial explosion of the online era, businesses pored over customer loyalty – creating websites that the customer stayed with for long periods of time. We don’t think this is a dated concept but rather one that’s crucial for the success of any business, and a concept on which we have built the foundations of how we work.  In RNG games, the content has often been seen as disposable and turnover of content, as a result, was very quick. We wanted to create games that players not only enjoy, but also become loyal to, and bring this back as a considered focus in the industry. The fact that growing aggregators in the industry such as WeAreCasino are integrating our games, we hope, shows operators that Woohoo are a ‘must-have’ portfolio of games.”

Marko Jelen, Head of Sales at WeAreCasino added: “Adding the Woohoo Games content on our aggregating platform was a natural step in our expanding business in India. With their RNG Indian themed titles such as Andar Bahar, Teen Patti and Cricket Kings this will for sure boost our numbers there. I’m confident in all their products which offer something fresh and innovative – as did their branded taxis @ICE early this year!”

Industry News

Slotegrator Partners with HollywoodTV

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Slotegrator Partners with HollywoodTV
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Online casino software aggregator Slotegrator has entered into a partnership with live dealer provider HollywoodTV. As per the deal, HollywoodTV’s catalogue of 23 live and pre-recorded games is now available through Slotegrator.

With modern studios, charismatic dealers and hostesses, and innovative new games, it is no surprise the provider’s games are popular with players around the globe. HollywoodTV holds GLI and MGA certifications.

The studio ensures high-quality satellite streaming with 4k cameras and fibre optics, creating a seamless betting experience for players. In addition to their modern, easy-to-play design, HollywoodTV’s games are designed specifically to be played on mobile. HollywoodTV also offers customisable RTP to remain in compliance across jurisdictions.

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Industry News

888poker Wins EGR Award for Best Poker Marketing Campaign

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888poker Wins EGR Award for Best Poker Marketing Campaign
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888poker has announced that it has secured the Poker Marketing Campaign award for its “Made to Play” campaign at EGR’s Marketing & Innovation Awards.

The “Made to Play” campaign was launched as a multi-market celebration of 888poker’s highly anticipated Poker 8 product. Poker 8 has a state-of-the-art, intuitive user experience with cutting-edge content and capabilities, powered by 888’s proprietary technology.

“This win is a true industry endorsement and testament to the hard work and dedication of the 888poker team. Alongside the launch of our fantastic new Poker 8 product, this campaign has brought a fresh and modern approach to the world of online poker, from the highly entertaining commercial and media activity to the exciting CRM campaign that placed our players in the centre,” Elad Nir, VP Head of 888poker, said.

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Casino ADMIRAL Helmond Opens in the Netherlands

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Casino ADMIRAL Helmond Opens in the Netherlands
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The Casino Admiral Helmond has opened its doors near the Dutch city of Eindhoven.

Casino ADMIRAL Helmond is the seventh Casino ADMIRAL venue in the Netherlands since Casino ADMIRAL Hoofddorp premiered in 2015. At full capacity, the casino is able to host guests at 190 player positions, making it the largest casino in the region. Currently though, due to the COVID-19 restrictions and strict safeguarding protocols, capacities are limited to allow for the necessary social distancing.

“The opening of this new Casino ADMIRAL venue in the Netherlands is further evidence that we are committed to a sustainable business strategy, even in economically difficult times. The casino is located in an exceptional building that has been skilfully adapted by our interior design specialists – in combination with our first-class service and premium gaming offer I am convinced that it will soon become another milestone in our Dutch story of success,” Thomas Komnacky, VP of Global Operations at NOVOMATIC, said.

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