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70% of UK Punters Have Continued To Bet Throughout Lockdown, Freebets.com Survey Finds

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70% of UK Punters Have Continued To Bet Throughout Lockdown, Freebets.com Survey Finds
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Horse racing was by far the most popular sport to bet on, despite the closure of UK and Irish racecourses; 40% said they bet on Esports and Virtual Sports

Freebets.com, a leading UK betting comparison site, owned and operated by XLMedia today released an informative survey outlining the state of the UK’s online betting market during the COVID-19 lockdown.

The report reveals intriguing insights into the areas that have continued to thrive, with over 70% of British bettors continuing to place bets despite the temporary suspension of almost all major professional sports.

The survey questioned visitors to the freebets.com site between April 6 and April 26, 2020 and found that horse racing was by far the most popular sport to bet on, with 34.5% of respondents saying they were still placing wagers on international racing.

Despite UK and Irish courses being closed as of mid-March, racing carried on in countries including Australia, the US and Sweden.

The survey also showcased the rise in prominence of Esports and virtual sports, as betters embraced these new categories. A significant 40% of players said that they have now betted on these computer-based sporting options.

Stuart Simms, XLMedia PLC Group CEO said, “The results of this survey have been particularly encouraging, illustrating how our customers have continued to enjoy betting on sports at this time. The popularity of Esports and Virtual Sports stand out as the data suggests that these new categories have begun to cement their position as viable betting options.”

Somewhat surprisingly, football also remained an attractive proposition for betting fans as 25% said they were continuing to bet on the beautiful game, even though the only live games were from less popular leagues such as the Belarusian Premier League and Nicaraguan Primera Division.

The full survey results can be found at https://www.freebets.com/freebets-com-survey-online-betting-during-the-covid-19-crisis/.

Bitcoin

Bitcoin Miner celebrates two years of hugely successful collaboration with ZBD

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Bitcoin Miner, the world’s number one Bitcoin game, is celebrating two years of its collaboration with ZBD, a leading fintech company powering digital economies for gamers and developers. Since the partnership began, Bitcoin Miner has gone from a forgotten title with no players to becoming one of the largest play-and-earn games ever, with over 2 million lifetime users.

ZBD’s Lightning-powered payments technology enables developers to inject instant rewards into their games to boost retention and community engagement. Fumb Games, the studio behind Bitcoin Miner, partnered with ZBD in March 2022 to help revive its flagship title, enabling it to reward players with fragments of Bitcoin for playing the game as normal. From the outset, the integration of ZBD’s tech had a marked impact, leading to a 12x boost in 30-day retention. Two years on, Bitcoin Miner is achieving 40,000 daily active users, making it the biggest Bitcoin game by user count.

Besides the retention benefit of rewards, which leads to player retention that exceeds 6 months, the success of Bitcoin Miner has also been fueled by community-based features such as regular live events. The majority of Bitcoin Miner players are US-based millennial males who enjoy engaging with gaming communities, with weekly events leading to a 20% increase in revenue. As well as its own community of engaged players, Bitcoin Miner benefits from the ZBD app user base of more than a million gamers.

Paul West, Founder of Fumb Games, said “Bitcoin Miner has proven that US players love games that are fun, snackable and rewarding. The  game is not only sustainable, but has soared to new heights since the partnership with ZBD. It’s no surprise that I’m very excited for the future of bitcoin and player-friendly rewarded games.”

Ben Cousens, Chief Strategy Officer at ZBD, said “The two-year collaboration with Paul and Fumb Games on Bitcoin Miner has been a quintessential success story for what we’re building at ZBD. It proves the value in offering rewards for gamers and the success of ZBD’s rewards and payments tech at making it possible at speed and scale. We will no doubt see further impressive numbers for Bitcoin Miner that cement its status as world’s number one Bitcoin game, and we also look forward to extending the potential benefits of Bitcoin rewards to more developers.”

In November 2023, Fumb Games also integrated ZBD’s technology in its idle tycoon RPG SpaceY. ZBD works with more than 100 game developers worldwide, including major brands such as Square Enix, and is also used by innovative adtech companies like Slice and AdInMo.

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Shadow Summoner Elementals: The New Flagship Release from Fantasma Games

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Developer’s latest title takes players on a mystic adventure where multipliers, wilds and free spins await

Fantasma Games, the Stockholm-based game studio, is asking players to unlock the four elementals to cast magic and summon big wins in the latest slot to leave its production line.

Shadow Summoner Elementals is a thrilling game where players must discover and progress through the Tomes of Flames, Corruption, Thunder and Ice to trigger the free spins bonus where truly magical wins await. Players receive four spins, each with a guaranteed tome in play and the chance to unlock for additional spins.

The game also features multipliers, which drop in the base game before being added together and then applied to the total avalanche win. Yes, this is a pay anywhere game with winning symbols removed and new ones dropping into place to create additional combinations.

Players need to keep their eyes peeled for spreading wilds, which takes the form of the Tome of Ice symbol. This turns itself and one to four neighbouring symbols wild. Then there’s the Tome of Corruption symbol. This turns itself and all neighbouring paying symbols into the same random paying symbol.

The Tome of Thunder brings re-spins. When it lands it turns itself into a multiplier and then destroys four to twelve random symbols, increasing the multiplier by 1x for each before kick-starting a re-spin.

The Tome of Flames is all about upgrades. This includes turning one of the low paying symbols into its corresponding high paying symbol before the Tome of Flames turns itself into the corresponding high symbol of the last upgrade.

Shadow Summoner Elementals is set across six reels and five rows. It has three RTP options of 86%, 94.3% and 96.31%, sits at the medium range of the volatility scale and has a max win potential of 5,601x.

“Shadow Summoner Elementals takes the mythic theme and puts players at the heart of a narrative where they will discover the four tomes in their quest for bonus action and big wins,” the founder and Chief Executive Officer for Fantasma Games, Fredrik Johansson, said. “This is a feature rich game that sits at the middle of the volatility range ensuring plenty of bonus action and lots of big win potential.

“Shadow Summoner Elementals is bound to leave players enchanted and we look forward to seeing it land in the game lobbies of our operator partners in markets across the world.”

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AvatarUX Goes Retro with Glam Rock 80sPop

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Award-winning slots studio AvatarUX has gone back to the colourful party days of yesteryear in its musical-themed new slot, 80sPop, bringing back the hugely popular PopWins mechanic.

80sPop sees players initially faced with a 5×3 grid filled with electric guitars, drums, musical notes and a star-studded band complete with eye-catching makeup, with every reel expanding when a successful winning combination occurs.

In base play, reels can hit six symbols tall and eight in free spins. If all symbols hit six cells high, a multiplier count starts, increasing by +1x for every winning combination. In addition, this will also trigger the free spins, which build upon the existing multiplier, without it resetting between each spin.

The top paying star symbol has a boosted payout in free spins, respective of how tall the reels are. If they reach a full eight cells high, a 4x multiplier is attached to the symbol for the rest of the round.

Before free spins, players can spin a gamble wheel offering up to five more free spins. During the bonus game, if all reels hit their maximum height, an additional two spins are also awarded.

In certain jurisdictions, players can progress directly to the bonus via the Buy Feature, for 85x their stake.

80sPop is the latest slot added to AvatarUX’s expansive portfolio. The title is initially available exclusively to AvatarUX’s partners with direct integrations and will be rolled out globally later.

“80sPop sees us take our classic PopWins mechanic and puts it on a party theme like no others,” the Chief Executive Officer for AvatarUX, Lara Falzon, said. “Heralding back to the star-studded days of glam rock, it’s a fun artistic title that gives players plenty of thrills in search of a max win of 20,000x.”

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