BETBY INKS AVENTO NV DEAL

BETBY, the innovative sports betting supplier, has signed a commercial agreement that will see it roll out its significant offering across Avento NV’s online casino brands.

The deal will see BETBY supply six of Avento’s sites, including SlotV, FrankCasino, DriftCasino, MrBit, AplayCasino and CasinoColombus.

The casinos will not just receive BETBY’s sportsbook solution, which features markets on one of the widest event catalogues in the industry, but will also have access to the supplier’s esports portfolio, including the proprietary Betby.Games offering, created by the supplier to allow for unique and localised esport content.

The deal with Avento NV marks yet another significant step for BETBY following a number of partnerships in 2020 that have grown its customer base and helped diversify its product portfolio.

Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “We are delighted to sign a significant commercial deal with Avento NV, giving us the opportunity to roll out our solution across their estate.

“The expansion of our offering has been exciting for us and we can’t wait to share our products with our new partners.”

A spokesperson for Avento NV said: “We are very pleased to have signed this agreement with BETBY who are one of the rising stars in the sports betting supplier arena.

“Their product offering is consistently expanding to encompass not just exciting sporting events but also esports and now live games, while giving exceptional support as we look to achieve our goals.”