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Playtech and Stoiximan/Betano launch industry-first Live Cashback Blackjack

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Playtech and Stoiximan/Betano launch industry-first Live Cashback Blackjack
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Playtech, the world’s leading gambling technology company, has partnered with Stoiximan/Betano, the leading Greek operator and one of the fastest growing in Europe, to launch an exclusive new scalable Live Blackjack variant, Cashback Blackjack Live.

Previously available as an RNG game, the new scalable Live Cashback Blackjack variant is an eight-deck game open to an unlimited number of players. In this game, players can choose to “cash out” during any action round instead of taking an action, placing a dynamically determined cashback amount depending on the round. Continuing the All bets Blackjack line, Six different side bet options are available to players and add to the excitement. This unique scalable Blackjack variant is the recent addition to the growing portfolio of scalable Blackjack games available from Playtech live and marks the fifth variant after Unlimited Blackjack, Quantum Blackjack, All bets Blackjack and the recent Majority Rules Speed Blackjack.

Stoiximan/Betano chose to work directly with Playtech to produce the industry-first live dealer version of Cashback Blackjack, adding a new collaborative dimension to an already successful relationship.

 

About the game

Players begin by placing their main bet, plus any additional side bets.

Six different side bets are on offer: 21+3, Buster Blackjack, Dealer Pair, Lucky Lucky, Player Pair and Top 3. Buster Blackjack (dealer’s hand) has the biggest win potential – a result of 8+ cards and player’s Blackjack pays out at 2000:1.

In the action rounds, players have five choices – Cashback, Hit, Stand, Double or Split. If a player chooses to Split during an action round, Cashback is offered for both hands. If a player chooses to Double, Cashback is not offered. The Cashback amount is calculated based on the cards on the table and may change for each action round. Cashback only applies to the main bet, with side bets resolved and paid out separately.

Edo Haitin, CEO, Playtech Live, comments: “The development of Cashback Blackjack Live has been a truly collaborative effort, and takes our partnership with Stoiximan/Betano to a new level. Stoiximan/Betano is already one of the leading operators in the Greek market, and we’re committed to working closely with them to not only build on this position, but also extend that success into further territories.

“Thanks to a fantastic initiative from our friends at Stoiximan/Betano group and a great effort from the development teams on both sides, we’ve been able to deliver a dynamic new experience for players in record time, which emphasizes our strategy of equipping our partners with scalable dedicated solutions while still providing players with a fun and personal game experience. The Cashback concept is of course well-established in Sports betting, so we’re very interested to see how players will respond to it in a Live Casino setting, where there’s interaction with a dealer and other players. We’re confident players will find Cashback Blackjack Live a highly engaging experience”.

Christos Mavridis, Live Casino Manager at Stoiximan/Betano adds: “Product innovation, wide game offer and an optimum customer experience have always been among our priorities at Stoiximan/Betano. We’ve already seen a fantastic response to Cashback Blackjack as an RNG game, so are very much looking forward to delivering a new experience for our players with the first Live version. Having worked closely with Playtech for some time now, we were well aware of their track record in producing innovative new content and game variants. As such we felt they were the ideal partner for the development of Cashback Blackjack Live, and we’re sure our players will be just as impressed with the finished product as we are”.

 

About Playtech:

Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a technology leader in the gambling and financial trading industries.

Playtech is the gambling industry’s leading technology company, delivering business intelligence-driven gambling software, services, content and platform technology across the industry’s most popular product verticals, including casino, live casino, sports betting, virtual sports, bingo and poker. It is the pioneer of omni-channel gambling technology through its integrated platform technology, Playtech ONE. Playtech ONE delivers data-driven marketing expertise, single wallet functionality, CRM and responsible gambling solutions across one single platform across product verticals and across retail and online.

Playtech partners with and invests in the leading brands in regulated and newly regulated markets to deliver its data-driven gambling technology across the retail and online value chain. Playtech provides its technology on a B2B basis to the industry’s leading retail and online operators, land-based casino groups and government sponsored entities such as lotteries. As of June 2018, through the acquisition of Snaitech, Playtech directly owns and operates the leading sports betting and gaming brand in online and retail in Italy, Snai. Snaitech operates a B2B2C model as a service provider, allowing franchisees to utilise the Playtech technology stack in the retail environment while operating the leading brand, Snai, directly online as a B2C business.

Playtech’s Financials Division, named TradeTech Group, is a technology leader in the CFD and financial trading industry and operates both on a B2B and B2C basis.

Industry News

Kindred’s Share of Revenue from High-risk Players Shows Slight Increase

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Kindred Group plc’s (Kindred) share of revenue from high-risk players showed a slight increase to 3.2% (Q4 2023 3.1%) in the first quarter of 2024. Compared to the first quarter of 2023, the high-risk revenue share decreased marginally. The percentage of detected customers who exhibited improved behaviour after interventions came in at 87.1% (compared to 87.4% in Q4 2023 and 83.0% in Q1 2023). This sustained trajectory in the improvement effect after interventions, observed over an extended period, serves as a testament to the strong dedication and collective efforts throughout the company. It reflects Kindred’s ongoing commitment to fostering positive change within the industry.

“We continue to see our share of revenue from high-risk players fluctuate quarter to quarter, and we are working closely with all teams across the company to support customers towards a more sustainable gambling experience. However, it is encouraging to see that our Journey towards Zero data has steadily decreased since 2020. A similar trend can be seen across the healthier gambling behaviour effect after interventions. This tells us two things: our work is paying off, but we need to continue to push ourselves to propel a sustainable progression,” Alexander Westrell, Director of Communications at Kindred Group, said.

“It was very encouraging to witness the open and transparent discussions at the Sustainable Gambling Conference in London on 20 March, where those with lived experience shared their important stories. Also, it is evident that technology is moving forward, and will provide greater opportunities to detect and intervene in the future. We hope to see more regulators engage with the industry and with experts to secure a more sustainable industry for everyone,” Alexander Westrell added.

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Industry News

PENN Entertainment Names Aaron LaBerge as Chief Technology Officer

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PENN Entertainment announced that Aaron LaBerge has been named Chief Technology Officer (CTO) effective July 1, 2024, subject to customary regulatory approvals. Mr. LaBerge will report directly to PENN CEO & President Jay Snowden.

In his new role, Mr. LaBerge will be responsible for driving the technology strategy and execution for PENN, while leading the multinational team of technologists and serving as the key business leader for the company’s Interactive division.

Mr. LaBerge spent more than 20 years at The Walt Disney Company, in two stints separated by five and a half years as a technology entrepreneur. He was most recently President & Chief Technology Officer for Disney Entertainment and ESPN where he was responsible for driving all technology and product development in support of The Walt Disney Company’s two media divisions. In that role, he helped set the vision and strategic leadership for how Disney uses technology to enable storytelling and innovation, drive its business, and create unparalleled consumer experiences with entertainment and sports content.

“We are thrilled to have someone of Aaron’s caliber join our PENN executive team. Having overseen a global organization of thousands of engineers, product developers, designers, technologists, and data scientists that created some of the largest scale and most successful media properties in the world, there is no better candidate to lead our Technology and Interactive division into its future. I know Aaron is looking forward to working with Todd George, our head of operations, and our entire Executive Team to continue growing our position as a leader in online gaming, sports betting, and digital sports media,” Mr. Snowden said.

“I’m excited to join another talented team at PENN Interactive and lead our technology strategy. PENN Entertainment is at the forefront of the fast-changing gaming and sports media industry. I plan to use my experience from Disney and ESPN to help make ESPN BET an essential piece of the sports fan experience. Together, we’ll push the limits and redefine how fans interact with sports and gaming,” Mr. LaBerge said.

Prior to his most recent role at the Walt Disney Company, Mr. LaBerge was Executive Vice President and Chief Technology Officer at ESPN from 2015 to 2018. At ESPN he played an instrumental role in the growth of ESPN’s consumer-facing digital media products and services – leading many of ESPN’s most ambitious and challenging projects and helping establish ESPN’s position as the leader in digital sports and innovative sports technology development. He was a key architect in the design, development, and engineering of ESPN’s state-of-the-art facilities in Bristol, CT; Los Angeles, CA; Charlotte, NC; and Austin, TX, as well as data centers and infrastructure that connect those facilities around the world, as well as the technology design and development to support the launch of the multi-platform SEC Network.

Between 2007 and 2012, LaBerge was co-founder and CEO of Fanzter, Inc. – a venture-funded consumer software and digital product development company. At Fanzter, he directed all day-to-day operations and led the development and launch of a variety of consumer-focused internet and mobile products, ground-breaking social and commerce technologies and more.

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Industry News

Trustly Announces Major Move to Guarantee Growth for Businesses Across Europe

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Trustly announced a bold pledge to boost growth for businesses across Europe. In a major move to revolutionise the checkout experience for millions of people, the payments tech firm unveils the new Trustly Growth Guarantee.

The market-leading account-to-account provider is offering clients – current and new – a fresh way to pay at the checkout. As part of this, businesses are guaranteed to see an increase in conversion rates, to as high as 98.8%, and a clear reduction in the fees they pay in comparison with traditional payment methods.

Customers will enjoy fewer steps to pay and the added efficiency of return user recognition; Trustly guarantees supercharged success at the checkout. With predictable pricing, costs will be just one amount per transaction – with no variable fees at all. Trustly also states that it is dedicated to providing a seamless integration and will include Success Concierge as standard.

The initiative, revealed only a matter of days after impressive 2023 growth results were announced for the global leader in the industry, reflects Trustly’s unwavering confidence and commitment to continuing to innovate account-to-account payments. Last week, Trustly announced a 79% increase YoY in annual transaction value – reaching $58 billion in total.

Its track record for already attracting major global clients – some examples being Meta, eBay, HMRC, Zalando and Hargreaves Lansdown – signifies that there’s been a distinct change in customer preference and merchants priorities.

Businesses are making attempts to remain innovative and ahead of the curve as millions of consumers increasingly adopt open banking-enabled account-to-account solutions instead of other more standard options when they pay.

Jussi Lindberg, Chief Revenue Officer of Trustly Europe, said: “Our market-leading payment setup embodies Trustly’s mission: to be a growth partner for our clients. We don’t just provide payment solutions; we drive efficiency and value in their businesses. Trustly Azura has delivered remarkable results, and now businesses can experience its benefits. Account-to-account payments are booming, and we’re here to help businesses seize the opportunities it offers.”

If merchants do not see a boost in conversion or a drop in payment costs – at a processing rate of at least 50K transactions each month, for three months, Trustly will reimburse three months’ worth of processing fees. The guarantee is available for both new and existing European customers and is subject to Trustly’s general terms & conditions.

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