GRID powers BETER New Esports Services

GRID, game data platform, and betting content and gaming solutions provider BETER, are looking to bring to BETER esports portfolio more official data-powered solutions.

GRID provides BETER with official data feeds from the GRID Platform to power BETER’s product offering. Now, as a result of a multi-year agreement, on top of GRID data services, BETER will benefit from new modeling capabilities introduced by GRID and expansion of the content offering. BETER’s clients will benefit from the introduction of new titles on the platform including VALORANT, the FPS title quickly gaining popularity among the betting audience in recent months.

Evgeniy Bekker, Esports General Manager at BETER commented: “Ensuring we have access to official data feeds within our esports portfolio is of the greatest importance, which is why we are extremely pleased with this new holistic approach to our partnership with GRID.

“Clients trust us to bring them the most comprehensive esports solution on the market and working alongside GRID further bolsters our position within the betting industry for paving the way in esports development with integrity.”

BETER is a European-based betting solutions provider that offers a next-generation betting experience for gaming, sports, and esports fans. BETER is partnered with some of the biggest names in the betting industry including Bet365 and Parimatch – the latter being a mutual partner of the Champion of Champions Tour, CS:GO global tournament commissioned by GRID.

“GRID and BETER are aligned in the understanding that secure, quality data can truly open the doors for innovation and growth within the betting space. We are looking forward to bringing even more value to the industry with the team at BETER and to creating the best possible experience for its users powered by GRID Data.” – Mikael Westerling, Chief Sales Officer at GRID.