kwiff introduces RG tool ‘Curfew’ to empower players with greater control

kwiff, the super-charged sports betting service, has strengthened its Responsible Gaming commitment with the launch of its ‘Curfew’ tool. This innovative feature empowers players to take control by blocking access to our services during specific times of their choosing.

kwiff’s Curfew feature goes above and beyond player protection parameters by giving users the ability to restrict their access to gaming services based on hours of the day. This product improvement marks kwiff’s continued dedication to nurturing player welfare beyond regulatory requirements.

Ian Perrygrove, Chief Risk Officer at kwiff, commented: “Industry regulations don’t require this level of technical expertise, but through internal collaboration, we identified the opportunity to go further than the minimum set of tools and we are seeing positive early usage. Curfew offers a complete block of service access for designated time periods that are unique to the player’s own playing habits.”

Early adopter data shows that players are actively using it to manage their time. Interestingly, while many choose to block access after midnight, 24% of users are setting restrictions during the day – a reflection of our modern player base, who no longer conform to the traditional 9-to-5 lifestyle.

Curfew complements kwiff’s existing real-time player monitoring system which continuously tracks changes in player behaviour to identify potential signs of harm. This data-driven approach, combined with tools like Curfew, allows us to provide our players with personalised and proactive protection.

kwiff’s RG work was recognised by GamCare with the ‘Safer Gambling Standard’ certificate, which recognises leaders in the field of safer gambling.