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Codere Launches Its New Home Market TV and Digital Advertising Campaign “Nube”

Published

6 years ago

April 11, 2019

Niji Narayan

Nueva Codere forms its Board of Directors

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Codere Apuestas has released its new home market TV and digital advertising campaign “Nube.” This campaign is a new creative approach in promoting Codere Apuestas online sportsbook property.

Since 2016, Codere Apuestas has served as the official betting partner of Real Madrid, with its advertising campaigns featuring a number of Real Madrid stars promoting offers and services.
In its campaign notes, El Ruso de Rocky states that it has delivered the Spanish betting market’s first high-definition advertising campaign, featuring special effects alongside exclusively composed music for Codere Apuestas.

The creative agency further details that Nube seeks to develop a broader appeal for the bookmaker targeting Spanish audiences, beyond football.

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.