Compliance Updates

MGA approves Betby esports odds feed solution

Published

12 months ago

January 24, 2024

Reading Time: 2 minutes

Betby can now provide its own eSports odds feed portfolio as an esports product after being granted regulatory approval from the Malta Gaming Authority (MGA). The MGA gave its assent after the solution underwent a diligent technical audit and met all the requirements within the scope requested by the regulator.

The sports betting supplier can now provide its esports odds feed comprising of pre-match and live odds, round the clock content coverage, statistics hub, and resulting, either as part of the Betby Sportsbook solution, or as a separate esports data feed to all operators holding an MGA license and other licensed operators in jurisdictions which accept MGA license.

The product also allows to includethe live broadcast of esports content via Twitch, a powerful Back Office incorporating schedules and line settings, and risk management tools.

Eva Berkova, Chief Operating Officer at Betby said: “This is a major milestone for Betby. During the past years Betby has invested heavily in its own eSports odds feed product. The unique nature of the Betby.Games product – as we have branded it in-house – perfectly complements the eSports ecosystem by allowing for greater player engagement due to it covering gaps present in the traditional live esports content calendar. We are already collaborating with some of the leading esports feed suppliers in the industry, and the feedback has been astounding.”

Ilze Ramolina, Head of Legal at Betby said: “We are very proud to have received this approval from the Malta Gaming Authority. We highly appreciate the cooperation with the regulator. Compliance with the applicable law is one of the pillars Betby stands on. Approval of the eSports odds feed is an important addition to our existing verticals. The work does not stop here as Betby has big ambitions to expand the offering of its products in the regulated jurisdictions.”

Betby will be travelling to London to showcase its complete sportsbook solution. The sportsbook supplier has already announced that it will also be launching a portfolio of AI-based sportsbook tools during ICE London. Operators are invited to visit its booth at S1-130 to engage with the company’s industry experts, experience live product demonstrations.

Related Topics:MGA

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Hello there! I'm a 21-year-old university student majoring in Finnish and Korean Language and Literature. I have a deep passion for art and a profound connection to the natural world. My journey through life has been a colorful one, driven by my love for creativity, music, and the wonders of the great outdoors. As a dedicated student, I've already earned a degree in Classic Cantos, a testament to my appreciation for the timeless beauty of classical music. Beyond the classroom, my artistic spirit thrives through my love for painting and drawing. These creative outlets allow me to express my thoughts and emotions, transforming blank canvases into vibrant stories. My interests go far beyond music and art. Singing, playing the piano, and exploring new melodies are integral parts of my life, providing me with both solace and exhilaration. When I'm not immersed in the world of art and music, I find solace in nature's embrace. My heart is drawn to animals and the serene beauty of the natural world, fueling my desire to protect and preserve our precious environment.