Industry News
Online Casino Sites & Artificial Intelligence in the Gambling Industry
Wherever you look, artificial intelligence is saturating industries all over the world. Companies are rushing to look into AI and the possibilities it has for transforming the way people do business, particularly in the technology sector. Today, it seems that online casino sites where you can find free slots no deposit win real money are no exception, with artificial intelligence radically changing how the top operators do business.
A Revolution in Online Casino Sites
Online gaming have always strived to better understand player behaviour, so as to provide more effective user experiences to encourage players to stake their hard-earned cash at their businesses. Looking at trends in data harvested from user behaviour, these companies can look at what games are more popular than others, or how the presentation and organisation of titles on a website’s shopfront influence their popularity. Players benefit from this arrangement by having new casino sites tailor their services to the preferences of the players as well as presenting them the kinds of promotional offers that they’re more likely to enjoy. Expect artificial intelligence to have particular impact in:
- Refining the UX
- Personalising content
- Improving customer service
- Detecting foul play
Top Casino Sites to Become Even Better
One area where the influence of artificial intelligence on casino sites is readily apparent is improvements in automated customer service. Any experienced player will have been familiar with the frustrations of trying to navigate bot-based live chat to penetrate customer services with best online casino sites. Thankfully, this is becoming less and less common, as top casino sites are increasingly employing much more sophisticated AI-fueled agents who can analyse the profile of a user’s behavior to deliver targeted customer-focused assistance much more accurately. As such, the experience of dealing with online casino sites becomes much more fluid.
A Benefit to Players and Casino Sites
Other situations where online casino sites benefit from AI include targeting gambling addiction. AIs can analyse player actions for problematic patterns early on, and offer mediation and help (even suspending an account) before a player does themselves more damage. Besides the benefits to players, online casino sites can also help safeguard their operations with AI, by helping identify players who may using programs in bad faith to improve their chances of winning. However, these players are more than capable of exploiting AI-fueled programs themselves, so there’s a good chance that a cat-and-mouse game of escalation could take place with the online casino sites in a similar fashion to the battle played out daily in the field of cyber security.
The Future of Casino Sites is Here
Online casino sites are clearly a prime example of a business model that is sure to be transformed forever by the proliferation of artificial intelligence. So much in online gambling revolves around random number generation algorithms, that AI is certain to prove its worth as a tool capable to tracking data for online in volumes that humans could never hope to match. In the scramble to identify patterns in user data to improve profits, player retention and the overall user experience, online casino sites are set to pour ever more time and resources into employing artificial intelligence at every level of their service. The good news is that it’s a win-win for the customer, who can enjoy a service that’s intelligently tailored to their preferences, and it’s certain to make online casino sites vastly more comfortable to use going forward.
Industry News
Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024
Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.
This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.
Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”
Industry News
ICE Barcelona to deliver razor-sharp focus on LatAm and evolving Brazilian Market
January’s first edition of ICE Barcelona will feature a programme of content, discussions and C-suite networking curated specifically to meet the needs of the new regulated market in Brazil and the broader opportunities which exist in Latin America.
Living up to its reputation for being the business-to-business event which is at the forefront of industry developments across both regulation and emerging technologies ICE 2025 will feature a three day program which is dedicated to all aspects of the market in Brazil including regulation, compliance and the adoption of new technologies including the use of biometric recognition in relation to age verification and consumer protection.
Announcing the program and confirming ICE Barcelona’s role as the meeting place for international decision-makers and stakeholders, Clarion Gaming Managing Director Stuart Hunter said: “ICE was recently described in trade media as being the most important gaming event on the ‘planet’ and I believe that the show will live-up to that accolade when we welcome the world industry to our new Barcelona home in January.
“Some industry events place a strong emphasis on the past but for ICE our focus is unashamedly on the future. To this end we have been working closely with colleagues and stakeholders in Latin America to ensure that ICE is on the front foot bringing together the lawmakers, regulatory bodies, thought leaders, operators, innovators and technology providers all of whom have an important role to play in developing the market infrastructure.”
He added: “The importance of LatAm will be evident from the very start of ICE Barcelona when Vicente Fox, the former President of Mexicoheadlines the World Regulatory Briefing taking place Monday 20 January when he will address the topic of ‘Regulation and Revitalisation’ and the requirements needed to balance economic growth with community protection.
“A critic of the populist movements sweeping the region, he will outline his business-centric approach to the development of Mexico, and why he favours casinos as a tax benefit to reduce Mexico’s dependence on unpredictable oil income, and for heling to grow the local tourism industry. The keynote reflects the importance of Latin America as a leading voice in the global gambling industry and represents a major coup for ICE Barcelona.”
“The following day we will be staging a seminar which will cover the very latest business-critical information on the market in Brazil which will be supplemented by sessions focussed on Latin America. On the closing day the LatAm sessions will address the key issue of responsible gambling including the ground-breaking use of biometrics which will be of huge interest to regulators and operators from throughout the world.”
He concluded: “In all of the extensive research that we undertake in order to identify the most important issues impacting the business Brazil and Latin America consistently top the list. By attending ICE Barcelona gaming industry professionals will be able to connect with the main players, learn everything they need to know about doing business in Latin America and find the right organisations to collaborate with. For anyone with an interest in Latin America and in particular the Brazilian iGaming market ICE Barcelona is undoubtedly the place to be.”
For more information on the world’s greatest gathering of gaming professionals and to register: icegaming.com
Industry News
FDJ Announces its First Bond Issue
La Française des Jeux (FDJ), one of Europe’s leading betting and gaming operators, will meet investors over the next days with a view to launching its first bond issue, subject to market conditions.
FDJ recall that, on 7 November, Moody’s assigned the Group a long-term credit rating of Baa1 – stable outlook.
With a total value of €1.5 billion, in 3 tranches with maturity of 6, 9 and 12 years, the bond issue would be used to refinance most of the €2 billion bridging loan, drawn on 7 October to finance the acquisition of Kindred shares for nearly €2.5 billion. The bonds will be listed on the Euronext regulated market in Paris.
Furthermore, FDJ is finalising a €400 million syndicated loan with top-tier French and international banks, which will be repaid over 5 years. This financing is also intended to repay the bridging loan which will be settled with Group’s cash.
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