BtoBet Press Releases
How can bookmakers navigate the Mobile UX challenges in the European regulated market?
From 11th to 14th July BtoBet will be in Amsterdam as VIP Area Lounge sponsor at the iGaming Super Show. All operators will have the possibility to discover how to manage all sports betting Mobile Ux challenges.
Innovation in technology plays a key role in the mobile channel. In the sports-betting industry, both traditional and in-play, players are provided with a huge range of sports, events and bets. The selection of events must be quick and the customers need suggestions to access their preferred content, all in one click.
BtoBet has created a useful technical handbook to give tips and insights into how to manage mobile betting Ux. To discover more, download the full document here:
http://www.btobet.com/en/mobileux
BtoBet’s CEO, Kostandina Zafirovska will be a speaker in the panel “Mobile Ux – the next big challenges for bookmakers” on 12th July at 16.45 – room 1. Anticipating the discussion, she highlighted:
“Today it is necessary to provide a “true personalisation” of the user experience, to give a layout designed around the individual client, deliver a responsive and working layout regardless of the device it will be viewed on,” and she specifies, “this means providing a layout that is designed around the individual client and the device it will be viewed on. For an excellent UX to be considered optimal it must be accompanied by the capability of the operator to anticipate bettors’ wishes and provide a compelling service together with a unique experience. This is the key to attracting the punters, giving them a unique experience and keeping them loyal to the brand.”
All visitors will have the possibility to meet the company’s expert at the exclusive B2B VIP Area Lounge to discover BtoBet’s advanced tools for managing the retail, online and mobile sports betting business in all European regulated markets.
Licenses in Amsterdam will have the possibility to book a personalised demo in the VIP Area Lounge by contacting +356 27135974, or [email protected] or clicking http://www.btobet.com/en/bto-events/igamingsupershow.
About BtoBet
BtoBet is a pioneer in new technologies for iGaming operators and the betting industry by using technological intelligence as its main base for its products. It offers unique, customisable, secure and flexible cloud based systems delivering unprecedented capabilities to drive sportsbook and iGaming business. BtoBet has offices in Macedonia, Italy and Malta. The Technical team of the company is in Skopie and has an ever-growing team of developers. BtoBet’s dynamic Sportsbook team operates from Rome, whilst Malta hosts the commercial and marketing centre.
BtoBet Press Releases
BtoBet’s latest iGaming report highlights Greek market online potential
BtoBet, a leading provider of sportsbook services, has released its latest Industry Report as part of its betting focus series. The report examines how the market has undergone significant changes and regulatory reforms, shaping the landscape for both operators and players, whilst also delving in the several factors contributing to its promising outlook.
BtoBet’s Greek Betting Focus analyses the market’s trends, highlighting the significant shift towards the online channel that has been observed over the years. It discusses various key aspects, including:
• the consistent growth of Greece’s iGaming market,
• an overview of the legislative landscape,
• market share analysis across different verticals, and
• an exploration of the technological landscape.
BtoBet Press Releases
EUROPE FOCUSED SPORTS BETTING REPORT HIGHLIGHTS STRONG ONLINE GROWTH
Leading sportsbook supplier BtoBet has published its latest Industry Report in the betting focus series, with the latest edition focusing on the highly mature European market.
The Industry Report analyses the strong shift towards local regulatory frameworks that has characterised the European betting and gambling market as governments sought to regulate the online marker and leverage tax revenue from an increasingly booming industry.
With operators continuing to face increasing burdens in relation to duties and taxes as more grey markets adopt local regulatory frameworks and tax increases in more established markets show no sign of slowing down, the report delves into the data of the more established continental markets, and analyses the growth of the online channel.
The report focuses particularly on the betting data of:
- The United Kingdom
- Denmark
- France
- Italy
- The Netherlands
- Portugal
- Poland, and
- Spain
BtoBet Press Releases
BTOBET TAPS MALTE HEGELER TO LEAD AS VP OF PRODUCT
NeoGames S.A subsidiary Btobet, a leading sports betting supplier, continues to grow and diversify its senior management team appointing Malte Hegeler as Vice President of Product. Hegeler, a consummate professional with over 15 years of experience in the sports betting industry, joins BtoBet from EveryMatrix, where he served until recently as Interim Chief Executive Officer and Head of Product Development for the company’s sports data platform OddsMatrix, contributing significantly to the growth of their sportsbook solutions. His appointment has been made public days after the appointment of Freddie Bowring as VP of Sales having joined BtoBet from IMG Arena.
In his new role, Hegeler will be leading the Product team, where he will be overseeing the product strategy, roadmap and development in order to drive BtoBet’s delivery of world-class sportsbook solution and service offerings to leading bookmakers.
Dima Reiderman, BtoBet’s Managing Director said: “We are thrilled to add Malte to our senior management team. As we continue to evolve and deliver our superior sportsbook product to even more global partners, it’s important that we have strong product vision and leadership. His expertise and proven ability to evolve sportsbook products will be invaluable as we continue establishing ourselves at the forefront of the sportsbook industry.”
Malte Hegeler, Vice President of Product, added: “BtoBet has been meeting the requests of very demanding partners in the sports betting industry with its unique ability to create market-leading solutions. Coupled with BtoBet’s commitment to deliver flexible and superior sportsbook solutions and services, I’m thrilled to join this talented team and build on their momentum.”
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