Connect with us
SOFTSWISS

Eastern Europe

Kambi Group plc signs Sportsbook deal with Bulgaria’s National Lottery AD

Published

on

kambi group-7777.bg
Reading Time: 3 minutes

Kambi Group plc and National Lottery AD, the leading private gaming company in Bulgaria, have signed a multi-year agreement for Kambi to provide its sports betting and technology services to the operator’s 7777 brand.

With a customer base in excess of two million, 7777.bg is considered Bulgaria’s premier online lottery and gaming destination. Last year, 7777.bg added a sports betting service to its portfolio however, in order to meet growth objectives, National Lottery has decided to upgrade to Kambi’s award winning Sportsbook.

National Lottery, which is fully licensed and regulated by Bulgaria’s State Commission on Gambling, already holds dominant positions in the lottery and gaming verticals and following its partnership with Kambi expects 7777.bg to become the country’s number one Sportsbook.

It is anticipated 7777.bg will complete the switch to Kambi’s scalable and flexible solution during Q4 2017, at which point the brand will be fully equipped to gain Sportsbook market share and compete effectively with Tier 1 operators.

Kristian Nylén, CEO of Kambi, said: “We are delighted to be partnering with the National Lottery AD in Bulgaria. We share the same vision, which is to supply the best sports betting experience to 7777.bg’s customers; one that is engaging, entertaining and safe.

The 7777.bg brand is at the very heart of gaming in Bulgaria and is widely respected and popular across the numerous verticals in which it operates. We are very excited by 7777.bg’s ambitious plans to gain the number one position in all its verticals in Bulgaria. Through the power of the Kambi Sportsbook and 7777.bg’s impressive customer base, together we will build a sustainable market leading proposition.

The signing of the National Lottery AD fits well with Kambi’s strategy of targeting Tier 1 operators and market leaders in regulated markets, which can bring us and our operators good market share and strong revenue growth.

Milen Ganev, Marketing Director of National Lottery AD commented: “We are known to work with only the highest quality providers and Kambi is just that. We do this clearly and purely to serve our end customers and to give them the ultimate experiences they deserve. Together, we believe this partnership will support our mission to become the country’s leading provider of sports betting experiences.

 

About Kambi

Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Kambi Group plc is listed on First North at Nasdaq Stockholm. Our services encompass a broad offering from front end user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 14 customers include Unibet, 888, Paf, Televisa and Napoleon Games. Kambi employ more than 500 staff across offices in Malta (headquarters), Bucharest, London, Manila, Stockholm and Sydney.

Kambi utilises a best of breed security approach, with guiding principles from ISO 27001. Kambi is eCOGRA certified. Kambi Group plc is listed on First North at Nasdaq Stockholm under the symbol “KAMBI”. The Company’s Certified Advisor is Redeye AB.

 

About National Lottery of Bulgaria

The National Lottery is the largest licensed gambling operator in Bulgaria.It is one of the fastest growing businesses and one of the most innovative in Central and Eastern Europe. The company is a private legal entity, established in 2012. The National Lottery enjoys 98% brand awareness which makes it one of the most recognized brands in Bulgaria. The National Lottery AD is proud of its team, it consists of highly qualified and motivated specialists with extensive background in marketing, sales, logistics and IT. At present, it has more than 18 000 POS for instant tickets and more than 1500 POS for Draw Based Games.

Continue Reading
Advertisement




Stake.com

Eastern Europe

SBC Summit Tbilisi 2024: Uniting Key Stakeholders for Vital Regional Insights

Published

on

SBC Summit Tbilisi 2024: Uniting Key Stakeholders for Vital Regional Insights
Reading Time: 2 minutes

 

1,500 industry professionals will gather in Tbilisi, Georgia next week for the second edition of SBC Summit Tbilisi. Organised in partnership with Georgia-based company, Sports Media Holdings (SMH), and supported by presenting partners EGT Digital and Amusnet Georgia, the event promises delegates unmatched opportunities to discover the latest industry innovations, expand their industry network and enrich their educational horizons.

The event’s focus on pivotal Eastern Europe and Central Asia markets, including Georgia, Ukraine, Armenia, Bulgaria, and Romania, along with emerging markets like Uzbekistan will provide delegates with a comprehensive exploration of these vital regions, guided by insights from esteemed local experts.

Set to take place between the 25th – 26th of June at the Sheraton Grand Tbilisi Metechi Palace, the specialised summit will unify key stakeholders from leading regional and global operators, suppliers, affiliates, game developers, media organisations as well as specialists in marketing, CRM, SEO, payments and more.

Former Manchester City COO, and founder of EQ Esports & Gaming, Chris Bird, will kick off the event by delivering a keynote titled ‘Influencers, Content and Esports… You Bet! Unleashing the Power of Dynamic Strategies in the Esports Ecosystem.’ Bird will share effective strategies for leveraging influencers to drive the growth of esports and produce engaging content.

The conference agenda will serve as a pivotal educational platform for delegates seeking to expand their knowledge of the Eastern Europe and Central Asia regions. Attendees can expect to glean vital knowledge from over 60 distinguished experts across two dedicated conference tracks. Discussions will encompass topics ranging from navigating the region’s complex regulatory and compliance restrictions to the impact of Euro 2024 on sports betting.

Additionally, the conference will spotlight the burgeoning iGaming sector within the region. Delegates will gain key insights into the iGaming landscapes of markets such as Romania, Bulgaria, Serbia, Georgia, and Slovenia. The agenda also includes discussions on cross-market strategies for iGaming operators, emerging market opportunities, and iGaming socioeconomic impact on local communities.

The exhibition floor will feature 30 global and regional brands presenting the latest industry-defining technologies, innovative services, products, and new game releases. Notable brands featured on the show floor include Amusnet, Aviatrix, BetConstruct, Betlive, CreedRoomz, Crocobet, Digitain, EGT Digital, Setanta Sports, VBET, Winfinity and many more.

Concluding the first core day of the event will be an exclusive Poker Tournament, sponsored by Betlive and EvenBet Gaming. Set to be held at the ATI Rooftop Restaurant at the Sheraton Grand Tbilisi Metechi Palace, the tournament offers delegates the perfect opportunity to sharpen their poker skills, network with industry peers, and enjoy complimentary drinks.

In the evenings, attendees can look forward to building meaningful business relationships in scenic, lavish venues across several dedicated networking events. The first core day will conclude with the ‘Official Opening Party’ sponsored by Setanta Sports at Stamba Hotel. On the second day, an exclusive VIP dinner for C-level executives will be held at the Republic Restaurant, followed by the ‘Closing Party’ at the Republic Event Hall.

Rasmus Sojmark, CEO & Founder of SBC, said: “The inaugural SBC Summit Tbilisi was a tremendous success. This year’s event has built on that foundation to deliver even more. We’ve expanded networking opportunities, enriched educational experiences, and secured some incredible speakers.

“This year, we really focused on providing a comprehensive exploration of key regional markets, ensuring attendees are well-equipped to thrive in their business endeavours in Eastern Europe and Central Asia.”

Continue Reading

Eastern Europe

EGT Digital in a “winning” partnership with Winner

Published

on

EGT Digital in a “winning” partnership with Winner
Reading Time: < 1 minute

 

EGT Digital’s titles keep on expanding their presence in Romania. The popular winner.ro is the next betting site, where the top games from Clover Chance, Bell Link, High Cash and Single Progressive Jackpot are at the disposal of the local players.

Tsvetomira Drumeva, Head of Sales at EGT Digital, shared her impressions on the partnership: “We would like to thank Winner for adding our gaming content to their portfolio. I believe that we have launched a truly “win-win” partnership for the two parties, which will strengthen both our and their strong positions in the Romanian market.”

Panos Kritikakis, Head of Casino at Winner, said: “As a trustworthy and innovative operator established in the Romanian market, we are very happy with the performance of EGT Digital’s slots and looking forward to offering to our customers the upcoming titles from the Bulgarian provider”.

Continue Reading

Eastern Europe

Wazdan doubles down on established Romanian presence with winmasters partnership

Published

on

Wazdan doubles down on established Romanian presence with winmasters partnership
Reading Time: 2 minutes

 

Wazdan, the leading gain-focused developer behind some of the world’s most rewarding casino gaming experiences, has cemented its market share in the regulated Romanian market after launching with its latest partner, winmasters.

The deal with the prominent online sports betting and casino platform has seen many of Wazdan’s titles go live. Among the proven titles now available to its players are Mighty Wild™: Panther Grand Platinum Edition, Mighty Fish™: Blue Marlin and 36 Coins™.

Wazdan’s innovative features that have worked to revolutionise the iGaming industry and provide players with stimulating and immersive in-game experiences will also be individually promoted on winmaster’s platform, including the Hold the Jackpot™, Chance Level™ and Stick to Infnity™ mechanics.

winmasters has been licensed in Romania, Greece, Cyprus, and Malta for over a decade. It has offered world-leading sports betting and casino services. Now, it delivers an even stronger entertainment choice for bettors and slot enthusiasts due to its in-depth portfolio of sports betting and casino products.

Wazdan’s latest commercial expansion underlines its ambitions to expand its European presence further and offer an innovative gaming portfolio to a growing number of players worldwide.

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Marking another step in our growth strategy, we are delighted to go live with winmasters, another strong brand in Romania that allows us further to establish our presence in a key regulated market.

“Through our engaging boosting features, we are certain that winmasters players will enjoy our innovative gaming portfolio, and we look forward to seeing this partnership grow from strength to strength.”

Thanos Karakostas, Head of Product at winmasters, added, “Our strategic goal and commitment towards our players is to provide the best online casino experience in a modern and safe environment. Wazdan’s commitment to quality and player engagement is evident in its content, making this partnership one that perfectly aligns with our commercial aims.

“The addition of Wazdan’s extensive games portfolio to our lobby is exciting news for us and our players.”

Continue Reading
Advertisement
Alpha Affiliates
Advertisement

EveryMatrix

Advertisement

Launch your iGaming business swiftly and effortlessly with our comprehensive turnkey solutions

Advertisement
Stake.com
Advertisement

Trending (Top 7)

Get it on Google Play

EuropeanGaming.eu is a premier online platform that serves as a leading information hub for the gaming and gambling industry. This industry-centric media outlet reaches over 200,000 readers monthly, providing them with compelling content, the latest news, and deep-dive insights.

Offering comprehensive coverage on all aspects of the gaming sector, EuropeanGaming.eu includes online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant virtual meetups and conferences, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - European Gaming is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.