Latest News
Sweden’s State-Run Gambling Operator Demands Fair Competition Rules upon Market’s Regulation

The results from a year-and-a-half-long review of Sweden’s gambling industry were published this spring, recommending the replacement of Svenska Spel’s monopoly over the provision of licensed iGaming services with a more liberal licensing system that would admit international operators to the local market.
It is now up to Sweden’s Riksdag (the country’s legislature) to craft a new legislative framework and to introduce it as a law. It was originally announced that the new regulatory regime would take effect in early 2019. Although it is yet to be seen how exactly the country’s gambling market will be regulated, discussions on the matter and even exchange of criticism have already emerged between involved parties.
Earlier this month, Svenska Spel CEO Lennart Käll and Chairman Erik Strand wrote an opinion piece for Swedish news outlet Dagens Samhälle, dwelling in greater detail in what Sweden’s future gambling laws should include. According to the two gambling officials, there are two main points lawmakers need to keep in mind when crafting the new regulations – minimization of problem gambling risks and the introduction of effective mechanisms against illegal gambling.
The Svenska Spel’s top executives pointed out that when the market is opened for international operators, these need to be scrutinized carefully before being granted licenses from local regulators. The state-run operator itself will be watching the industry’s development once the new regulations are in place and will engage itself in ensuring that services are provided in a proper manner.
The two officials recommended that the government pay special attention to the different types of gambling services and to the fact that different games pose different level of risk to customers. Thus, the regulatory framework should be developed in a manner that encompasses effective mechanisms for all levels of risk.
Despite being the only authorized operator of iGaming services in the country, Svenska Spel currently holds only a fifth of the local online gambling market. In comparison, gray market operators have been taking a larger and larger portions of revenue from local customers for the past several years. Svenska Spel called for the creation of regulations that would secure fair competition for all participating parties. According to gaming operator, the criminalization of licensed activities would be a good measure to be implemented.
The publication of Mr. Käll and Mr. Strand’s piece was followed by an article produced by Fredrik Schulte, known to be a Member of Sweden’s Parliament. Mr. Schulte was critical of the two gambling executive’s piece, arguing that it is now up to the legislature to determine how the industry will be regulated and that Svenska Spel should not try to influence the course of events. Mr. Schulte further noted that the state-run operator may be trying to direct the industry’s regulation in a manner that would benefit Svenska Spel itself once the new rules are implemented and will give it advantage over its international competitors.
-
Asia6 days ago
Asia Pioneer Entertainment Holdings Limited Announces FY2024 Annual Results: Returns to Profitability with Strong Revenue Growth
-
Africa6 days ago
Springbok Casino is Offering 25 Free Spins in Honour of South Africa’s Top 5 Wild Egg Hunters
-
Africa6 days ago
Play’n GO announces landmark South African partnership with Hollywoodbets
-
Latest News3 days ago
DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus
-
Latest News6 days ago
Best Crypto Casinos for High Rollers in 2025 – Top 10 Bitcoin Casino Sites, Rated by Experts
-
Industry News7 days ago
Raffle House response to Lotteries Council demand for parity with prize draws
-
Latest News5 days ago
Relax Gaming roars into action with the release of Tiger Shrine
-
eSports7 days ago
Karmine Corp Crowned RLCS Birmingham Major Champions As Esports Returns to the UK Stage in 2025