Conferences in Europe
Michael Caselli and Becky Liggero to Host iGaming Idol
The organisers of iGaming Idol have confirmed that the world-renowned veteran of the iGaming industry and Editor in Chief of iGaming Business, Mr. Michael Caselli, will again host iGaming Idol Awards together with Becky Liggero, the iGaming Industry reporter of CalvinAyre.com and Brand Ambassador of Bodog.com.
iGaming Idol, the first award event of its kind which recognises iGaming employees for their outstanding achievement, will be held at the Grandmasters Suite at the Hilton in Malta on the 26th of September 2017.
Michael Caselli stated: âI am delighted to host yet another edition of an awards event that recognises the actual people that make the industry tick. As a stakeholder of the industry this kind of initiative lies very close within my beliefs and therefore when I was asked to host for the second year it was a real no-brainerâ
The categories of the 2017 edition have been revamped to include more specific roles within gaming operations whilst for the first year the event will honour the âEmployer of the Yearâ. An anonymous survey will be distributed throughout several organisations where employees will rate their own satisfaction within the workplace. This task has been commissioned to Business Leaders Malta and has been an outright success.
Speaking about the organisation of the event, Pierre Lindh, Project Manager and Director of iGaming Idol said: âOur goal is to make the event a driving force of the industry and to inspire employees to become Idols within the companies they work. We believe that by rewarded talent this will improve the workforce.â
iGaming Idol isnât only about recognising talent with in the industry but also focuses on two other pillars, which are charity and entertainment. The organisers have pledged âŹ10,000 to the Malta Community Chest Fund which will be generated through ticket sales and fundraising, whilst they have also promised that the evening will be a night to remember with various surprises.
The event will be in the form of a gala dinner, will feature a live band and other forms of entertainment whilst the hosts Michael Caselli and Becky Liggero are bound to keep the audience captivated at all times. Becky Liggero said: âWe are really looking forward to presenting a great show which will feature the stars of the industry. iGaming Idol is an innovative concept and I am proud to be associated with it.â
As part of the organisers commitment to enforce the importance of improving talent in the Industry, iGaming Idol have announced a new partnership where all newly crowned Idols of 2017 will be offered a free training courtesy of iGaming Academy.
To purchase tickets and more information about the event go to www.igamingidol.com/ or send an email to [email protected].
Conferences in Europe
Head of Communications Eugene Ravdin to represent MightyTips at SiGMA Europe
MightyTipsâ Head of Communications and Marketing, Eugene Ravdin, will be heading to Malta in mid-November to participate in four panels at the SiGMA Europe.
He will speak on a âMetaverse and gaming elements entering the world of traditional sportsâ panel on November 12th before moderating discussions on âBetting on Influence: How Social Media Stars Are Shaking Up the Gameâ and âPromoting responsible gaming through affiliate channelsâ the following day. The former UEFA.com editor will then host a âCommunity Casting and Esports 2.0â panel on November 14th.
âFour panels in three days will be intense but it is also a great chance to meet new people, broaden your outlook, and represent our company as a competent and trustworthy partner,â Eugene Ravdin said. âSo Iâm looking forward to attending SIGMA Europe. Itâs an absolutely crucial event for our industry and one of those unmissable weeks of the year.â
About the panels
Ravdinâs first assignment will see him join a panel of experts at the AIBC Stage to speak on the subject of âMetaverse and gaming elements entering the world of traditional sportsâ. He will be joined by Dean Akinjobi (Football Media), Richard Bron (Concorde Media), and Tom Vechy Vecsernyes (Seyu Solutions).
The panel will be moderated by Blocksport AGâs COO Samir Ceric and will focus on how traditional sports such as football are undergoing a digital revolution and are being impacted by the latest cutting-edge technology.
The following day, Eugene Ravdin will move from speaker to moderator as he chairs two panels at the SIGMA Stage. The first one is âBetting on Influence: How Social Media Stars Are Shaking Up the Gameâ featuring Jon Vlogs (Jon Bet), Raquel “Freestyle” Benetti (ALOB Sports), and Seif El Hakim (The Alpha Movement).
This panel will ponder how influencers are reshaping the communication strategies of betting companies, positioning themselves as pivotal figures in engaging and expanding audiences.
Another panel is âPromoting responsible gaming through affiliate channelsâ. It will feature Jekaterina Dubnicka (Slotsjudge), Vasilii Gamov (PeakyAds), and Alessandro Gherardi (Fomento Agency).
This panel will ruminate on the subject of how affiliates can find ways to promote responsible gaming by utilising a variety of actionable approaches and techniques.
On November 14th, the MightyTips Head of Communications and Marketing will be back on the SIGMA Stage to moderate a panel on the subject of âCommunity Casting and eSports 2.0â. Joining him will be Daniel Finkler (Berlin International Gaming), Chris Cachia (Bloxx Bureau), and Kersten James Chircop (GMR).
Conferences in Europe
Salsa to showcase its LatAm gateway credentials at SiGMA Europe
Salsa Technology will attend SiGMA Europe, taking place from 12th to 14th November in Valletta, Malta, with the aim of establishing and strengthening partnerships with game providers expanding into the Latin American market. Representing the company at the event will be Head of Marketing & Sales, Eliane Nunes, and Operations & Support Manager, Cathiussa Canez.
Salsa Technologyâs content aggregator, Salsa Gator, has positioned itself as a strategic bridge for providers seeking to replicate their success from other regulated markets in Brazil and other LatAm countries, such as Peru. With a specially curated content portfolio tailored for local players and features designed to simplify operations for local operators, the aggregator provides access to a library of over 19,000 certified games from top studios. Each is aligned with the regulatory requirements of the region, all through a single integration.
Expanding into Latin America, however, brings challenges that go beyond simple content translation. The region, much like Brazil, stands out for its cultural diversity and nuances that demand a personalised approach.
Eliane Nunes, Salsa Technologyâs Head of Marketing & Sales, commented: âSimply reskinning games doesnât work here. Itâs essential for providers to adapt their offerings so content resonates with the local audience. Salsa offers far more than just a content distribution platform; we are a strategic partner focused on maximising operational impact in Latin America, building a solid connection between providers and operators.â
In addition to the advantages that Salsa Gator offers providers and operators, Salsaâs executives will be available to discuss other LatAm-focused solutions, such as Salsaâs PAM platform, Salsa Omni. Certified by GLI and already operational in Brazilâs regulated market, Salsa Omni provides operators with flexibility and autonomy through a robust and intuitive back office.
Conferences in Europe
Soft2Bet celebrates a year of growth and innovation at SiGMA Malta Europe 2024
Soft2Bet is set to make a major impact at SiGMA Malta Europe, focusing on MEGA, turnkey solutions and key speaking engagements from senior executives from 12-14 November.
Soft2Bet, the iGaming industryâs leading turnkey solutions provider, is gearing up to unveil a new format for its MEGA Workshop during 4 closed sessions on 12 and 13 November at SiGMA Malta Europe. After a highly successful MEGA Workshop experience at the SBC Summit Lisbon for more than 250 visitors, Soft2Bet intends to showcase how its solution drives engagement, activity and revenues for Soft2Bet and its B2B partners.
Turnkey solutions and new launches driving growth
Soft2Bet will also unveil its latest turnkey solution, newly-launched gaming engines and casino solutions that are delivering impressive results for partners as they increase player engagement, retention and drive revenue growth in the most competitive iGaming markets. As Soft2Bet continues to expand into new markets, it will provide exclusive insights into its recently-launched partnerships and brands.
Product focus
The Soft2Bet MEGA workshop will also demonstrate how MEGA seamlessly integrates as a standalone solution through an API, providing the best UX to its players, ensuring quick and efficient deployment for operators looking to elevate their platforms.
The results of these efforts speak for themselves, with the group’s Scandinavian brand Betinia reporting strong growth in Q3 2024.
- Denmark: active player numbers increased 129%, deposits increased 213% and GGR climbed 200%.
- Sweden: active player numbers increased 85%, deposits increased 129% and GGR climbed 58%.
Soft2Bet SiGMA Speakers
Soft2Betâs founder and CEO, Uri Poliavich, will deliver an exclusive Keynote on 12 November at 11:45 where he will update the market on his latest insights.
Senior executives will be joining key industry panels:
- David Yatom Hay, General Counsel, will join a panel discussing the future of player protections in light of potential advertising bans in Northern Europe.
- Yoel Zuckerberg, Chief Product Officer, will lead a discussion on using collectables to enhance loyalty programmes and increase player retention.
Expansion and growth
Soft2Bet is rapidly expanding and holds more than 13 licences across nine different jurisdictions, while launches in Romania (Don.ro) and Ontario, Canada (Tooniebet), and upcoming expansions into Mexico, Greece and Nigeria demonstrate the companyâs continued focus on growing its commercial and regulatory footprint.
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