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888: Conclusion to UKGC Licence Review

Published

7 years ago

September 4, 2017

Reading Time: 3 minutes

888 refers to the announcement issued by the United Kingdom’s Gambling Commission (the “UKGC”) which marks the conclusion to the Licence Review process by the UKGC first announced on 15 May 2017.

888 has fully cooperated with the UKGC throughout this process and has concluded a voluntary regulatory settlement with the UKGC. 888 regrets the historic failings highlighted by the review and accepts the conclusion of the review which recognises the significant lengths that 888 has gone to in order to address the concerns raised and prevent the issues highlighted from reoccurring.

Changes and improvements

888 has always been focused on providing a safe and fair online gaming entertainment for our customers. The UKGC’s review highlighted some areas for improvement in 888’s tools and processes and we have swiftly taken action to address these issues.

888 operates two separate gaming technology platforms: one that hosts 888’s casino, sport and poker brands and a separate one that hosts 888’s bingo brands as well as a number of third party bingo brands. For a period of time, in some instances, a technical failure prevented customers who had requested to be self-excluded on one platform from being successfully excluded from both platforms. 888 alerted the UKGC about this technical failure and took the relevant customer actions.

It was never 888’s intention to benefit financially from this technical failure and we have completed a detailed process to identify all affected customers. The Group is refunding customers who were able to continue playing when they should have been excluded across 888’s platforms.

Over recent months 888’s senior management team have devoted significant resources to assessing and delivering improvements to 888’s responsible gaming tools, processes and technology. This effort is near completion as we move to optimise our new tools. We have worked closely with the UKGC and – aided by the fact that we develop and own our gaming technology – have been able to quickly and effectively make meaningful improvements to customers.

These improvements include:

– Expanding and enhancing the algorithms that 888 uses to analyse playing patterns so as to help identify players who might be, or might become, vulnerable to problem gambling. As a result, we can observe broader trends in customer behaviour and better identify potentially vulnerable players thereby enabling 888’s trained team to interact earlier with customers who may need our help and support;

– Lowering the thresholds across certain metrics tracked by our system that, when triggered, will lead to earlier customer interaction and the offer of support from a trained member of the 888 team;

– Improving our technology to significantly enhance our ability to identify customers who operate multiple accounts across 888’s platforms, thereby ensuring we can more effectively self-exclude customers who may have chosen to open multiple accounts; and

– Enhancing our checks on customers’ sources of funds to ensure that the deposits our customers make are legitimate.

Also coming out of the review process, we are training our team to help them identify and interact better with vulnerable or potentially vulnerable customers.

Values and ongoing commitment

We are constantly developing new and innovative ways to deliver a responsible gaming environment. Our goal is to ensure that all those who visit our sites can do so with confidence and that those for whom our games are not intended, notably underage individuals and those vulnerable to addiction, will not be drawn into the gaming environment and those few customers who develop a gambling problem are quickly identified and helped.

888 is absolutely committed to a proactive policy of corporate and social responsibility that reflects the high professional and ethical standards we set for ourselves across the business. Conducting business responsibly is fundamental to the future success of 888 and we understand that a responsible approach is both the correct way to do business and one that enhances credibility with all stakeholders, thereby supporting 888’s development. We will continue to focus on improvement in the area of responsible gaming to ensure we offer the most enjoyable and safest customer experience possible.

The review process has pushed 888 to enhance its responsible gambling technology and policies and leaves it well placed to continue to succeed in an environment where it will engage with customers in a way that those customers and regulators will demand going forward.

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Huge Jackpot at King Billy Casino: C$3,658,306!

Published

2 hours ago

November 14, 2024

Zoltan Tundik

This amazing six-digit number was the result of a player going on a safari in her (and millions of other players) beloved Mega Moolah progressive slot from Games Global

Reading Time: 2 minutes

King Billy Casino, launched in 2017, has had some impressive players wins during the “reign of King Billy”. A few of them include Live Game winnings of €135,223, daily winnings from 2 or more slots of $164,000, and €250,000 won on a single spin. However, the latest win by a King Billy Casino player dwarfs every big win that has come before this. Actually, it’s bigger than all previous big wins combined for the operator!

Because, we are talking about C$3,658,306.

This amazing six-digit number was the result of a player going on a safari in her (and millions of other players) beloved Mega Moolah progressive slot from Games Global. In an autumn, the player stepped into eternal summer by wagering a small C$6,25 bet and winning 562.816 times her bet! This is the power of Mega Moolah, as evidenced at King Billy.

King Billy people had only warm words for the occasion. A representative of the casino has stated: “We are elated, for this huge big win. We can never forget that our first big win, many years back, was more than 200,000 Canadian dollars, so we have special ties with the region. And it’s now amazing to see our VIP-player making such a cashback and echoing that big win! Congratulations to our player”.

A few words about Mega Moolah. It was an Internet sensation when it was launched with its beautiful graphics and sounds, and immersive gameplay and it is a sensation today, still going strong after almost 20 years. The slot, which has spawned more than 20 variations, and has given millions in cash to players all over the world (including 5 millionaires in 2024 alone) features 4 types of jackpots that make it stand out from the competition.

About Games Global

Games Global is a supplier of the online gaming industry delivering force and direction to gaming with more than 1,300 top class games. The company has made a commitment to deliver the industry’s more disruptive ideas and compelling data-driven gaming experiences. Games Global features a total of 40+ partnered and in-house studios, services 600+ branded websites and boasts record-breaking jackpots with its worldwide network.

About King Billy Casino

Established on St Patrick’s Day in 2017, King Billy is a renowned new generation casino with more than 26 awards and accolades. The casino is available in English, German, French and Finnish, and created a unique user experience, building on the theme of King Billy and his Kingdom. King Billy ensures that all its players, “Citizens” in the casino language, receive the care and attention they deserve.

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ZITRO INTRODUCES CASH TOTEMS: A MYTHICAL JOURNEY TO ANCIENT FORTUNES

Published

5 hours ago

November 14, 2024

Adrienn Sarkany

Reading Time: < 1 minute

Awaken the power of ancient gods in Zitro’s new game release, Cash Totems. With two exciting themes—Tomahawk and Vikings—this slot title transports players to a mystical world where Ancient Gods hold the key to incredible fortunes.

Cash Totems offers a Free Games bonus with 10 initial free spins and introduces 3 combinable metamorphic features, each supported by its own scatter symbol. The left accumulator features Sticky Wilds, where players can earn credits with the corresponding scatter symbol. The right accumulator offers Rainy Multiplier Wilds, granting extra spins with each corresponding scatter symbol, enhancing winning opportunities.

Finally, the central accumulator unveils a thrilling Jackpot feature, where each corresponding scatter symbol reveals two potential prizes (Low/High) and awards players one of the following: Credits, Extra Spins, or the chance to spin the Jackpot Wheel. Landing on the jackpot symbol activates the wheel, offering one of four jackpots: Mini, Minor, Super, and Mega.

Unveil the hidden fortune within Cash Totems!

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Betway Customer Wins £53,000 from £1 eSoccer Bet

Published

5 hours ago

November 14, 2024

Adrienn Sarkany

Reading Time: < 1 minute

Betway is thrilled to announce a new milestone in its eSoccer platform, as one lucky customer scored a huge eSoccer payout – walking away with an incredible £53,000 from just a £1 stake. The winning bet, a six-fold accumulator, has set a new record for eSoccer payouts at Betway, marking a historic moment for both the customer and the platform.

eSoccer, a fast-growing sector at Betway, blends the thrill of football with the high-energy world of esports. In these virtual matches, two players go head-to-head in EA Sports FC 25 (formerly known as FIFA), with games running in short, action-packed formats of 8, 10, or 12 minutes. Every game Betway offers has a stream on the inplay site with streams also available on YouTube and Twitch to the public.

Mike Reading, a spokesperson for Betway, commented, “Football is a passion we share with our customers, and eSoccer has become one of our fastest growing products. We are delighted to see a lucky customer turn a £1 bet into an incredible £53,000! It’s moments like these that highlight the thrill of eSoccer for our players and we’re looking forward to celebrating more big winners in the future.”

This record-breaking win reflects Betway’s commitment to offering an exciting range of products and delivering unforgettable experiences for its customers.