Coingaming rebrands, upgrades Sportsbet.io

Coingaming Group has rebranded its Sportsbet.io Bitcoin-led sportsbook and introduced a new live streaming service to the platform.

Sportsbet.io will run on a new website, based on the company’s mobile-led focus, but offering customers the same service across all channels.

Features include one-click bets and rapid withdrawal options, with Coingaming also planning to add Brazilian, Russian and Portuguese language versions to its options in the coming months.

The Sportsbet.io will also now become the only Bitcoin-led sportsbook to offer customers access to live streaming on events, while users will soon also be able to gamble using other cryptocurrencies such as Ethereum, Bitcoin Cash, Ripple, Bitcoin Gold and Litecoin.

Aside from sports betting, the platform also offers users access to more than 1,400 games from the likes of NetEnt, Quickfire, OneTouch and Thunderkick.

Joe McCallum, director of sportsbook at the Coingaming, said: “Sportsbet.io has performed beyond expectations since its launch in 2016, and introducing this revolutionary new product so soon after the first is yet more proof of our commitment to putting the customer at the centre of our universe.

“We have streamlined the site considerably, with significant investment in the user experience and design of a functional and personalised service, which we believe has raised the bar for the sportsbook experience, in keeping with our fun, fast & fair mantra.”

In August, Coingaming also opted to rebrand its Bitcasino website.