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Continued momentum delivers profits ahead of expectations

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William Hill Trading Statement
Reading Time: 2 minutes

William Hill PLC (LSE: WMH) (William Hill or the Group) announces a trading statement for the unaudited 52 weeks ended 26 December 2017.

 

The Group’s full-year adjusted operating profit1 for 2017 is expected to be c£290m, c11% up on 2016. This is ahead of expectations, reflecting good momentum in both the UK and US markets, stronger gross win margin and the benefits of the transformation programme.

In the nine weeks since the trading statement on 20 November 2017, Retail and Online gross win margins were ahead of expectations and significantly ahead of the same period in 2016, due to favourable football and horseracing results. As a result, wagering growth rates slowed but overall net revenue was very strong. Gaming growth rates continued to accelerate in Online but slowed in Retail. Internationally, the US continued to grow at double-digit rates while Australia was affected by reduced credit betting volumes.

Given the credit betting ban in Australia and the likely introduction of a Point of Consumption tax in a number of states, it is clear that profitability will increasingly come under pressure and therefore we are undertaking a strategic review of our Australia business.

Philip Bowcock, CEO, commented:

We have delivered a strong result in 2017, reflecting our focus on rejuvenating Online, growing the US and building an attractive omni-channel proposition. At the same time, we are continuously improving how we enable customers to gamble responsibly. We are excited about the opportunities ahead in 2018 – a World Cup year – with our competitive position reasserted in the UK and with the potential for sports betting to open up in the US.

The 2017 final results will be announced on Friday, 23 February 2018.

OAM: Additional Regulated Information

William Hill LEI: 213800MDW41W5UZQIX82

 

Notes

1 Adjusted operating profit is defined as profit before interest and tax, excluding exceptional items and other defined adjustments.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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