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LeoVegas AB: Amortisation of acquired intangible assets

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LeoVegas AB: Amortisation of acquired intangible assets
Photo credits: LeoVegas Group
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LeoVegas updates the amortisation schedules for intangible assets related to acquisitions. The amortisation rate for the customer database in Royal Panda changes to be in line with other acquisitions.

In connection with the acquisition of Royal Panda, a preliminary purchase price allocation (“PPA”) was prepared, identifying a fair value of EUR 30.5 million for the customer database. Royal Panda was consolidated on November 1, 2017. The customer database in Royal Panda was initially amortised on a linear schedule of two years.

Upon acquisition of the assets of IPS (hereinafter “Rocket X”), a preliminary PPA was made, with surplus values of EUR 12.2 million identified for the customer database.

In connection with the preparation of the preliminary PPA for Rocket X, a deep analysis of customer behaviour for Rocket X was made all while LeoVegas continued to monitor customer behaviour at Royal Panda. The conclusion of this analysis is that the total useful life of a customer database extends over a period longer than two years, which the amortisation schedule should reflect.

The useful life period for the customer database in Rocket X is in total 45 months, where we apply a regressive model. In the first three months amortisation is higher, because the value initially decreases faster. Thereafter, the customer database is amortised with a linear rate corresponding to four years. Thus, the useful life of the Royal Panda customer database is changed from two years to be amortised according to the same principles as for the customer database in Rocket X. This reflects the forecasted useful life for how the acquired customer database will generate cash flow to the Group. A PPA is preliminary until it is finalised, but no later than one year from the date of acquisition.

Based on an exchange rate of GBP 1.133 / EUR, total amortisation related to acquired intangible assets in the Group will correspond to the below table. These figures include all identified surplus values for the LeoVegas Group acquisitions (Winga, Royal Panda, CasinoGrounds, Rocket X).  

 

Total amortisation related to acquired intangible assets

 

2018

2019

 

Q1’18

Q2’18

Q3’18

Q4’18

MEUR

17.5

16.4

 4.6

 4.6

 4.1

 4.1

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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