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The Future Belongs to Virtual Reality

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The Future Belongs to Virtual Reality
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Virtual Reality is a computer technology to generate a fully immersive, simulated environment.

 

The VR was first mentioned in 1960; and in 1962, the American filmmaker Morton Heilig introduced the first system of artificial reality – the Sensorama simulator. It was a huge machine actually looked like a slot machine, that allowed users to dip into a different, odd world.

How Gambling Applies VR

Over time, Virtual Reality has become a separate branch of IT, and its new solutions have been actively used in different spheres: education, filmmaking, trading and, of course, gambling.

Lately, VR gambling has become of great demand in the online space. This can be attributed to the sense of presence and immersion into the casino atmosphere, no matter where players are.

Thus, with the necessary equipment, everyone has opportunity to visit a favourite casino without leaving home. At the same time, all that happen seem absolutely real. You can move around the gaming halls and make bets, watch the roulette wheel spinning, chat and hear voices of live dealers. That’s what lures players and motivates software developers to implement innovative VR solutions into the gambling projects.

The First VR Casino

In 2015, gambling industry was literally revolutionised by a mind-blowing solution – the world’s first VR online casino. The company SlotsMillion run it in testing mode and soon noticed the success of the sensational novelty.

The VR casino project was designed in collaboration with Malta Gaming Authority and presented at the world-famous gambling expo EIG in Berlin. Everyone could try out this breakthrough casino experience by wearing a special headset Oculus Rift costing from $300.

SlotsMillion‘s virtual world comes as enourmous space located on the top of a skyscraper with panoramic views over the city at night. Here you can stroll through the spacious halls with more than 40 slot machines, and then sit down at a table by the window and chat with friends.

In addition, the players can download a special app on the computer and put themselves in the virtual reality casino even without using expensive Oculus’ devices. Players will get a 360-degree view, vivid 3D graphics and a chance to win real money on the colorful slots.

VR in the Near Future: Projections

According to experts of Goldman Sachs, VR technology will become increasingly worthwhile during the next 10 years. And while the main ongoing issue of the VR industry is the high cost of the equipment, the experts predict a price decline at least twice followed by bulk selling of essential gadgets by 2028. At the same time, the total virtual gambling market revenue will exceed $110 billion by 2025.

The promising and not yet fully explored Virtual Reality industry can completely wreck the world of gambling. Overall, that means that game developers will be enthusiastically adopting the VR technology and gradually go away from the standard video slots, which will allow them to build a profitable business based on the VR casinos.

Given all the advantages of Virtual Reality, Slotegrator experts believe that it’s a high time to start moving to the innovative technologies and establishing the next-generation casinos. Before virtual reality went mainstream, operators still can surprise the players and distinguish their casinos from the competitors.

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LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy

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LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.

The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.

Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.

“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.

“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”

The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.

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Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead

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Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.

With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.

Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.

“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.

With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.

“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.

According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.

“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.

Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.

“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.

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Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024

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Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.

This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.

Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”

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