Industry News

1xbet becomes Serie A partner again

Published

6 years ago

November 14, 2018

Niji Narayan

Reading Time: < 1 minute

Online gambling company 1xBet has renewed its partnership with Italy’s Serie A. The company has become Serie A’s International Presenting Partner for the next three seasons to 2021.

According to the agreement, 1xBet will get multi-channel coverage across all match graphics, idents and virtual advertising in every live Serie A game in Europe, Africa, the Middle East, North Africa and the Americas.

“We are delighted to have 1xBet as a partner,” ISG joint Chairman Simon Burgess, said. “We are confident that Serie A will enable 1xBet to boost its brand courtesy of a direct link with its target audience.”

A spokesman for 1xBet said: “We are proud to have signed a partnership agreement for the next three seasons, and we hope that we will make a tangible contribution to the development of Italian football as well as giving the fans the best betting experience.”

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.