Industry News
ComeOn enters into agreement with payment provider Zimpler

Gaming operator ComeOn, a subsidiary of Cherry AB (publ) – STO: CHER-B.ST, has entered into an agreement with Zimpler, a Swedish payment provider specialized in payments via mobile devices. ComeOn is planning to go live with Zimpler during the first half year of 2019.
Zimpler has recently launched Zimpler GO, an innovative payment solution facilitating deposits as well as quick withdrawals, and an identification of the customer. ComeOn expects the agreement to bring reduced expenses for transactions in 2019.
“We are continuously looking for new ways to offer innovative solutions to our customers therefore we are happy to be able to enter into this collaboration with Zimpler, further strengthening our range of payment options for our Pay and Play sites”, says Lahcene Merzoug, CEO at ComeOn.
“ComeOn has been very successful with their B2C operation. Zimpler’s payment options allows end-customers to choose other payment methods than just bank deposits. We typically see a third of our end-users favor to pay with the card they have saved in the Zimpler Wallet”, says Zimpler’s CEO Kristofer Ekman Sinclair.
About Zimpler
Zimpler is one of Sweden fastest growing Fin Tech companies offering innovative payment solutions in Sweden, Finland and Germany. The aim has always been to make mobile payments simpler and to be a really fair company. Today Zimpler’s main product is a modern mobile wallet which gives the user control over their consumption. The company has received awards from Deloitte Fast 50 for two consecutive years and is under the supervision of Swedish Financial Institution.
About Cherry
Cherry is an innovative and fast-growing company within gaming, entertainment and media. Established in 1963, today Cherry operates through five diversified business areas: Online Gaming, Game Development, Online Marketing, Gaming Technology, and Restaurant Casino. The Group’s objective is to grow organically in combination with strategic acquisitions of fast-growing companies. Cherry employs some 1,400 people and has about 9,325 shareholders. The Company’s class B share is listed on the Nasdaq Stockholm exchange, Mid Cap segment. More information is available at www.cherry.se
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