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Sports & Entertainment Innovation Firm, RIISE Ventures Levels Up With Strategic Investment in Georgia’s Largest Esports & Gaming Center: Axis Replay

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As Esports silently continues to grow as the fastest global sport in the world with projections to reach $1.5B by 2020Atlanta-based, RIISE Ventures decides to “get in the game” with its first esports investment in Axis Replay–a premier entertainment and event facility for video games and esports. Together, RIISE and Axis Replay will curate some of the most unique gaming experiences the country has to offer.

RIISE Ventures curates experiences by leveraging major sports, entertainment, and technology events [and venues]. Their proprietary Innovation Is A Sport ™ process helps to advise partners and consult corporate brands on how to stimulate ideas, attract and retain talent and invest capital into growth industries companies.

‘The Godfather of Angel Investing’ and RIISE partner, Sig Mosley, has been privy to the potential of technology long before it reared its head into the world of Esports. As the most prolific investor in the southeast, Mosley is confident that this contribution to Axis Replay and the gaming industry will prove to provide an immediate impact. “It’s important that we stay abreast of the latest insights and trends while investing capital into talented individuals and companies with amazing ideas,” Mosley says, “Esports is an emerging industry and I’m very optimistic about its growth trajectory.”

Axis Replay CEO Allie Young saw the potential for Esports as a commodity early on in its development. With Atlanta being one of the ‘Top 3 Best Cities for Gamers in the US’ according to WalletHub, and a melting pot of millennial energy, Young felt that it was important to provide gamers a community-driven atmosphere to encourage the industry’s growth. “With the growth in Esports and gaming, investing into the infrastructure that will house, train, and develop digital athletes is something that wise investors will seek. Here at Axis Replay, we’re incredibly blessed to have the backing of such a strong network this early in the game. It’s a testimony to the strength of our concept,” Young explains, “When both gamers and supporters like Sig Mosley put their names behind something, we know we have something extremely special.” Having previously owned her own media and marketing company, Young founded Axis Replay and opened it to the public on New Year’s Eve of 2018.

Before it’s Beta Launch, Axis Replay came together with RIISE Ventures to help host the first-ever ‘Esports Week Atlanta‘ in November 2018. This event brought together Esports industry leaders, brand executives, and gamers alike to demonstrate the evolution of the industry through a week of workshops, panels, and tours.

“I’m excited about our partnership with Axis Replay. The Esports space is electric and one of the most fertile verticals for us to create Experiential IP and content right now. We feel what SOHO House is for industry and creative elites, Access Replay will be for gamers and the creative tech space. Adding this to our conversation & portfolio is a win-win for everyone involved.” says RIISE Venture Partner and  ONE Musicfest Founder, J Carter.

The future of RIISE Ventures’ partnership with Axis Replay is pivotal as Atlanta continues to become an ultimate destination for the largest events in sports, technology and entertainment. “These alliances will allow us to continue to showcase how innovation is a sport and what that means for the industry,” says RIISE Venture Managing Partner M. Cole Jones.

RIISE Ventures will continue to explore investing ideas, talent and capital across the esports and other industries that offer distinct experiences in the worlds of sports, entertainment, and technology. Game On!

About RIISE Ventures
RIISE Ventures curate experiences by leveraging major sports, entertainment and technology events . Our Innovation is a Sport™ methodology advises partners and consult corporate brands on how to stimulate ideas, attract and retain talent and invest capital into emerging and growth industries. RIISE Ventures is a member of the Consumer Technology Association (producers of the Consumer Electronics Show) and holds a seat on the Atlanta Super Bowl 53 Technology Committee. Learn more at: http://riiseventures.com.

About Axis Replay 
Axis Replay is a 12,000 square foot entertainment and event facility for video games and esports located across from Krog Street Market in Atlanta, Georgia. This unique facility allows for small to medium-sized eSports events, high-speed internet, high-end gaming systems, tabletop games with café and bar. Axis Replay exists to create fun, social experiences for gamers and their friends so that they can build stronger connections. For more information, visit www.axisreplay.com.

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TEAM VITALITY UNVEILS A SPECIAL EDITION JERSEY AND NEW CAMPAIGN FOR PERFECT WORLD SHANGHAI MAJOR 2024

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  • Leading global esports organization Team Vitality heads to China for the Perfect World Shanghai Major 2024, fueled by the ambition to reclaim their place at the top as the world’s best CS2 team.
  • The team will proudly debut the club’s Shanghai Major Limited Edition White Fan Jersey from the Qualification Stage (RMR) onward. Designed in collaboration with Paris-based contemporary artist Nairone, this special edition jersey pays tribute to Counter-Strike and Team Vitality’s dedicated Chinese fanbase.
  • For the occasion, Team Vitality is proud to present a new campaign titled “The Year of Vitality”.

Global esports leader Team Vitality proudly announces its participation in the Perfect World Shanghai Major 2024. As one of the most competitive teams in the international esports circuit, Team Vitality is set to make a powerful impact in Shanghai in what promises to be a thrilling tournament.

With anticipation building for this pivotal event in a country full of dedicated Counter-Strike fans, the club will be unveiling a new campaign on its Chinese social media accounts named “The Year of Vitality” This tribute to Chinese culture also underscores the team’s determination to secure a back-to-back victory, solidifying its global dominance.

ALL EYES ON THE TROPHY

Team Vitality’s CS2 roster has consistently delivered strong performances over the past two years, capped by their recent win at Intel Extreme Masters (IEM) Cologne 2024. Having claimed the World Champion title at the BLAST Premier World Finals in 2023 and secured an iconic victory at the BLAST.TV Paris Major, the team has firmly established itself as one of the most dominant forces in competitive CS2. After a conclusive 3-0 qualification at the RMR in Shanghai, Team Vitality is set to reinforce its status on the world stage.

Team Vitality’s dedication to competitive excellence since entering the scene in 2018 has been instrumental in shaping the modern Counter-Strike era. With legends like ZywOo, crowned HLTV’s best player in 2019, 2020, and 2023, and apEx, a seasoned pro with over a decade in the game, the team has set new industry standards in skill, dedication, and leadership. Building on this momentum, Team Vitality is poised to leave a lasting legacy in esports and proudly represent France in Shanghai.

We are thrilled to compete at the Shanghai Major and showcase the team’s hard work against the best teams globally,” says Fabien ‘Neo’ Devide, Chairman and Co-founder of Team Vitality. Growing our global presence and supporting both players and our worldwide community remains a top priority. We’re especially excited for zywOo to deliver a stellar performance in front of our Chinese fans. I am incredibly proud of the team and can’t wait to see them on the big stage with our fans in China!

GEARED UP FOR VICTORY WITH SHANGHAI EDITION OF THE ALTERNATE JERSEY

Team Vitality players will debut a special edition of their newly released Alternate Jersey on the stage, created exclusively for the Shanghai Major. This limited edition features a prominent “V” on the back, with design elements that pay homage to Counter-Strike, Shanghai, and the wider Chinese fanbase. The club released the exclusive jersey in a dedicated video that includes Chinese references, graphics and design.

Crafted in collaboration with Paris-based contemporary artist Nairone, known for his striking black-and-white contrast style, the jersey blends modern streetwear aesthetics with esports flair, making it a standout choice for both fans and players. Team Vitality’s PERFECT video showcases how the 2024 Alternate Jersey can be styled, featuring star players and brand ambassadors, underscoring its unique place in both the fashion and esports worlds.

Available for purchase only online, this special version of the alternate jersey is limited to 150 pieces and costs 89,99€.

TEAM VITALITY UNVEILS ITS NEW CAMPAIGN “THE YEAR OF VITALITY”

Team Vitality is excited to launch “The Year of Vitality,” a campaign celebrating Chinese culture and dedicated to Counter-Strike fans across China. This initiative reflects the team’s relentless pursuit of back-to-back victories on the world stage.

As China hosts this year’s Major, Team Vitality has chosen the dragon—a powerful symbol of ambition and determination—as the emblem of its campaign, representing the team’s commitment to overcoming challenges and dominating the competition. Each campaign visual draws inspiration from Chinese iconography, bringing the Counter-Strike team into this vibrant, culturally rich world.

In a tribute to Chinese tradition, the campaign combines gold and red to signify not only the country’s national colors but also the passion, energy, and unyielding drive to win. The design aims to honor Chinese fans’ enthusiasm and capture their hearts as Team Vitality battles to bring home another title.

Join us online to get behind-the-scenes content, exclusive updates, and the chance to celebrate each milestone with the team as they strive to secure their place at the top!

 

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eSports

WEC24: PUBG MOBILE Tournament Concludes with Outstanding Success

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The PUBG MOBILE tournament at WEC24 has officially wrapped up, delivering three days of competition that exceeded all expectations. With 10 out of 16 teams securing Chicken Dinners throughout the tournament, every map brought its own excitement, with the final rounds determining the champions and medal placements. We saw impressive viewership numbers with 776,454 unique viewers achieving 89,675 hours watched throughout the three days of competition.

On the competitive front, the Indonesian team set a WEC24 record by securing a Chicken Dinner with an astonishing 18 eliminations, packing a remarkable 28-point round. 

Turkey stepped up to claim the title of WEC24 PUBG MOBILE Champions, delivering a fierce, precise performance and seizing the trophy in the final maps, a true champions’ style victory.

Congratulations are also due to Ukraine, who came very close to securing the gold. Consistent and determined to win, they kept fans and their nation on edge until the final rounds, ultimately securing the silver medal. Brazil took home the bronze, showcasing exceptional talent and positioning themselves as strong contenders for future titles.

Igor Nedeski, Esports Manager at IESF, praised the athletes, the tournament’s success, and the ongoing collaboration with Tencent: “The PUBG MOBILE tournaments have been one of the highlights of WEC for years now, and our ongoing collaboration and support from Tencent has played a huge role in its success. Congratulations to the medalists and to all athletes participating for their remarkable WEC24 performance.”

Micah Li, Senior Esports Manager at Tencent,  “Congratulations to Turkey on becoming the WEC24 PUBG MOBILE Champions. We greatly value our partnership with IESF and the success we have achieved together over the years. We look forward to continuing this collaboration and delivering many more exceptional PUBG MOBILE tournaments in the future.”

With the PUBG MOBILE tournament concluded, IESF looks forward to further PUBG MOBILE competitions, as national teams from around the world improve year by year.

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eSports

Mortal cements his name as face of Indian gaming, wins ‘Content Creator of the Year’ at global Esports Awards 2024

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Naman Mathur, popularly known as Mortal, has added another feather to his illustrious cap by winning the coveted ‘Content Creator of the Year’ award at the Global Esports Awards 2024 Part 2 in Los Angeles on Friday. The grand ceremony saw Mortal triumph over globally renowned gamers like Tarik Celik, Ibai Llanos Garatea, and Marc ‘Caedrel’ Lamont, solidifying his stature as India’s biggest gamer.

Mortal’s groundbreaking victory marks a significant milestone not only in his personal journey but also for the Indian gaming community at large. The 27-year-old’s illustrious gaming career boasts numerous accolades, including championship titles in BMPS Season 1 (2022) and the PUBG Mobile Club Open (2019) as an esports athlete. He has amassed over 7 million subscribers on YouTube and more than 5.3 million followers on Instagram through his distinctive and impactful content, making him one of India’s most influential gaming personalities.

Speaking on this remarkable achievement, Naman Mathur aka Mortal, Co-founder, S8UL Esports, stated, “Winning this award is an incredible moment of pride, not just for me but for the entire Indian gaming and esports community. My journey began with a simple passion for gaming, and seeing that passion resonate with millions of people is truly humbling. I hope this achievement inspires more young gamers to chase their dreams and believe that they too can earn global recognition through dedication and hard work. I am deeply grateful to S8UL for being the backbone of my journey. This success is not mine alone- it belongs to every fan, every teammate, and every supporter who believed in me and in the potential of Indian esports.”

This was Mortal’s sixth consecutive nomination at the prestigious awards, a feat achieved by no other Indian gamer. Having been nominated for various categories over the years such as ‘Esports Mobile Player of the Year’, ‘Streamer of the Year’ and ‘Esports Personality of the Year’, Mortal’s victory in this edition is a testament to his immense contribution to growing the esports and gaming content ecosystem in India.

“This award holds a deeply personal meaning for me. Watching Mortal achieve this recognition feels like a shared victory- one that takes me back to where it all began. From the late nights to the sacrifices, every moment has led us here. Together, we’re not just creating history; we’re shaping the future of gaming and esports globally. A victory for him, a milestone for Indian esports!” said Animesh Agarwal aka 8Bit Thug, Co-founder, S8UL Esports.

The Esports Awards is the most prestigious night in esports, dedicated to showcasing top-tier performance and innovation from players, teams, media, hardware providers, games, events, and personalities within the scene.

“When we first started this journey, we had no idea how far it would take us, but we always knew we were in this together. Mortal has always been like a brother to me, and seeing him win this award feels like a personal achievement. For him to be honoured with this accolade today is a reflection of the countless hours, effort and heart we’ve poured into building who we are and what we stand for,” commented Lokesh ‘Goldy’ Jain, Co-founder, S8UL Esports.

Mortal’s achievement reaffirms India’s rise as a formidable force in the global esports and gaming content landscape.

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