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Denmark unveil New Code of Conduct to protect consumers

Denmark is planning to implement a code of conduct for the gambling industry, which will improve consumer protection and contribute to preventing gambling as entertainment developing into compulsive gambling.
The new plan will be implemented after a comprehensive discussion with all stakeholders. The new code is expected to come into force on 1 July 2019.
On this basis, parties from the gambling industry have sat down and together drawn up the code of conduct for the gambling industry, which enters into force on 1 July 2019.
There are three sections of license holders who come into the purview of the code:
- License holders in the area of online casino and betting who come under Danish Online Gambling Association.
- License holders in the area of gaming machines who come under Dansk Automat Brancheforening (Danish gaming machine industry association).
- License holders to land-based casino who come under Dansk Kasinoforening (Danish Casino Association).
The code (in Danish language) can be read on this page: https://doga.squarespace.com/blog/2019/3/15/spilbranchen-lander-aftale-om-adfrdskodeks
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