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Bwin Russia talks tie-up with Parimatch
Bwin Russia is considering a partnership with online bookmaker Parimatch. A&NN Investments company is looking for a partner for expanding the activities of Bwin Russia. A&NN Investments owns Digital Betting, which manages the Bwin Russia brand.
The Russian partners planned to invest up to € 10 million annually in the project in order to occupy 10 per cent of the market in three years. Local media company Rambler invested its marketing opportunities. The company was responsible for attracting the audience, its website Championat.com was planned to become the main generator of traffic.
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