Industry News
Bingo in the 21st century, lots of changes and many choices
I didn’t know much about the bingo industry as it wasn’t something that we have been reporting on, however after reading a few stories about how the bingo player sphere is changing, I must say, it is pretty fascinating.
The perception of bingo is mostly categorized as a game traditionally played by groups of middle-aged women over a glass of wine. This game play would take place in a bingo hall or retirement home, but things have certainly evolved with the digital age and lately there has been a huge shift.
Some recent reports show that only 21% of players are over the age of 55 and millennials are well over 25%, meaning the bingo industry has managed to attract a new crowd. A crowd which isn’t easy to please, by the way.
Online Bingo has somehow managed to keep the social spirit of the land-based game alive via integrated live chat, chat games, mobile play option and even forums. These are the favorite ways in which millennials communicate and spend their time.
Four main varieties of bingo
90 Ball Bingo: the most common type of bingo in the UK. The type of bingo game that is most commonly played in bingo halls in the UK, and online by UK players. 90 Ball Bingo is played on a card that features nine columns and three rows.
75 Ball Bingo: 75 ball bingo is the most common type of bingo in the USA, but recently has managed to gain popularity online with players in the UK. The game is played on a card that features five columns and five rows.
80 Ball Bingo: 80 ball bingo is fairly popular online. It is played on a card that features four columns and four rows.
30 Ball Bingo (aka Speed Bingo): also known as speed bingo, is a fast-paced version of bingo. It is fun to play and enjoyed by many and it has gained a great deal of popularity online. The game only features thirty balls, and it is played on cards that feature three rows and three columns.
Aside from there being four main types of bingo games, many sites also offer a number of different bingo rooms, and themed bingo games, such as Deal or No Deal bingo, and almost all major bingo websites also feature chat rooms. As mentioned above, this feature attract lots of millennials players and it’s evolving daily.
This is the online area on which members can socialize, get to know each other and just have fun. Many chat rooms, however, also feature chat room games.
Bingo operators have understood that by adding live chat and mobile accessibility into the mix, is like a match made in millennial heaven.
But that is not all, players can opt for their favorite choice of bingo and most of them are also available to play for free. Just opt to play free online bingo and win real money.
Not everyone happy that millennials are fans of bingo
It’s pretty strange that not everybody is happy about the new era, The Telegraph reported that bingo loyalists are unhappy about millennial slang creeping into the game, referring to the nicknames for numbers as they are called out – being replaced with modern slang.
These slangs are being heard in in hipster clubs where you can play bingo with your friends while enjoying vegan food and drinking cocktails.
The subject is approached by bingo operators in different manners and not all feel the same way. Large operators, which cater to thousands of bingo fans of all ages across the country, said they have never had any complaints from offended customers. Other have started implementing for the new century players, changing bingo games because millennials want different things from the game compared with previous generations of players.
We are really looking forward to see how bingo will evolve in the next five years and we are certain that the traditional four main varieties will see newcomers.
Industry News
LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy
LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.
The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.
Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.
“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.
“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”
The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.
Industry News
Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead
Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.
With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.
Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.
“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.
With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.
“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.
According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.
“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.
Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.
“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.
Industry News
Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024
Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.
This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.
Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”
-
Latest News2 days ago
Make every pixel personal: Opera GX facelift lets you match your browser to your setup down to the smallest detail
-
Latest News2 days ago
Casino Management System Market to Reach USD 29.09 Billion by 2032 | Enhanced Security and Operational Efficiency Drive Growth | Research by S&S Insider
-
Balkans7 days ago
EGT Digital’s iGaming platform X-Nave and successful titles to deliver high-quality experience to BetHub’s customers
-
Asia7 days ago
Mascots Xiyangyang and Lerongrong ready for China’s 15th National Games
-
Australia7 days ago
ACMA: Tabcorp Pays $262,000 Penalty for Illegal In-Play Bets
-
Latest News7 days ago
AGREEMENT BETWEEN ZITRO AND GRUPO OSGA TO PROMOTE THE LABOT INTEGRATION OF PEOPLE WITH DISABILITIES
-
Latest News7 days ago
Week 46/2024 slot games releases
-
Latest News2 days ago
Fast Track Celebrates Third Year as a Great Place to Work Certified™ Tech Company