Industry News
Reading Football Club Partners with Casumo
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Reading Football Club has partnered with the online casino operator, Casumo. As part of this partnership, Casumo’s brand will display their logo on the front of Reading’s first team and adult replica shirts until the summer of 2021.
“Casumo is extremely excited to launch this partnership with Reading Football Club, in what is an historic moment for our brand. We are passionate about working with the Royals to make Madejski Stadium a fun, vibrant and exciting environment for its fans over the course of the next two years,” Greg Tatton-Brown, UK & Ireland Country Manager said.
“As a club we celebrate our history, football traditions and our glories gone by – but we also pride ourselves on being innovative and forward-thinking. Like Casumo, we strive to provide a fun, friendly and exhilarating environment for our fans and we look forward to working closely with Casumo this season and beyond,” Chief Executive of Reading FC, Nigel Howe said.
This new agreement with Casumo represents the start of a brand-new partnership with one of the most exciting new online gaming platforms on the market.
“We’re delighted to announce this partnership with a vibrant and creative brand like Casumo. We’ve been impressed by Casumo’s imagination and desire to immerse themselves into our club, culture and fanbase. We look forward to collaborating throughout the next two years and providing a powerful platform for Casumo to achieve their own, ambitious marketing objectives,” Reading FC’s Head of Sales and Partnerships, Tim Kilpatrick said.
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