Lauren Bradley appointed as Realistic Games’ Head of Commercial and Account Management

Award-winning casino content developer Realistic Games has strengthened its commercial department with the promotion of Lauren Bradley.

Lauren, who joined the developer in 2017, has been appointed as Head of Commercial and Account Management, progressing from her previous role as Commercial Manager, to oversee business developments at the Reading-based company.

The former iSoftBet and Bede Gaming employee has helped drive a strong period of growth for Realistic, in which it secured major content deals with Microgaming and 888.

Commenting on Lauren’s appointment, Realistic Games’ Commercial Director Robert Lee said: “Lauren has been instrumental to our commercial success in the last two years, consistently growing our client portfolio.

“She will continue to add great value in her new role, and I expect her knowledge and experience will take the company from strength to strength.”

Lauren added: “I’m thrilled to take on the role of Head of Commercial and Account Management and look forward to the opportunities that lie ahead for the business as we extend our reach into new markets and casino brands.

“Realistic is a fantastic company to be a part of and I know that alongside my talented colleagues, we will keep creating quality content that benefits our existing partners and helps us build new relationships across the industry.”

Realistic Games is a primary supplier to some of the world’s leading operators and content aggregators, including bet365, William Hill, GVC, Paddy Power, NYX, LeoVegas, and BetFred, with games certified across multiple territories.

This year has seen the supplier bolster its portfolio with a host of new releases, including its first ever progressive title Funky Spin as well as Lucky Cats, the third release in its best-performing Super Graphics series.