Digital Fuel Expand Online and Mobile Offering Through the Launch of Digital Fuel Performance

Gaming industry digital marketing specialists Digital Fuel Marketing proudly announce the launch of Digital Fuel Performance, built to deliver performance based, profitable growth for online and mobile wagering brands.
Digital Fuel Marketing has long specialised in offering creative, brand building and revenue-generating solutions in digital marketing to clients in highly competitive and fast-moving environments. Digital Fuel Performance expands off the back of the parent company’s digital expertise to deliver performance based campaigns for online and mobile businesses across the globe.
Utilising their in-depth knowledge of gambling, igaming and new technologies, the team behind Digital Fuel Performance aims to build effective performance-based marketing strategies that deliver profitable results for their clients.

• All services are offered on a cost per acquisition basis and include:
• Affiliate Network – Delivering customers from over 300+ active marketing partners
• Mobile Advertising Network – Tap into billions of impressions across a network of mobile specific inventory
• Abandonment Technology – Reduce overall CPA and capture customers who have shown intent
• Incentive Marketing – Drive volume to support your wider marketing objectives
• Lead Generation – High volume brand exposure delivering real time leads for ongoing communication
• Publisher Network – Our owned network of industry niche websites
• Free to Play Games Integration – Increase reach and convert to high value customers

Digital Fuel Performance is an integrated partner with: AppsFlyer, Iconnect, Kochava and TUNE.
Believing that one size does not fit all, Digital Fuel Performance will be taking a consultative approach with each of their clients to uncover the best strategies to maximise sales, increase online brand presence and deliver optimal results from marketing campaigns.

The new operation’s services include lead generation, a performance-based affiliate network, mobile advertising management and app download campaigns to help clients increase acquisition and sales performance whilst driving improved marketing ROI, turning websites and apps into profitable revenue streams.
Backed by the igaming industry’s leading digital marketing specialists, Digital Fuel Marketing, Digital Fuel Performance can offer round the clock servicing through the working week, with experts available across offices in Brighton, Sydney and Las Vegas.

“Launching Digital Fuel Performance is a critical step for us to further support our existing clients and new brands that do not have an in house affiliate marketing program. Digital Fuel Performance can transform a gambling operator’s revenue by offering affiliate marketing and mobile app downloads plus many other innovative services. As an agency we have proven to be industry leaders in media buying and affiliate marketing and this new venture allows us to take on more clients and offer more specialised services to generate profitable revenue streams from websites and apps. Leaning on the glowing success of our Digital Fuel Marketing brand, Digital Fuel Performance has been established with the accumulated expertise of industry experts, many years of experience and a global team ready to deliver first class results,” says Toby Oddy, CEO, Digital Fuel Marketing & Digital Fuel Performance.