Adda52.com Launches its Second Brand Campaign with Chris Gayle

Poker site Adda52.com has launched its second brand campaign with brand ambassador Chris Gayle. Chris Gayle plays the role of the brand’s voice to deliver the campaign’s message.

This campaign comprises two advertisements which are developed in continuation of the brand thought #BanaoDimaagKoAmeer. In both the ads, the protagonist is shown as a regular poker player who achieves glories in life because of the skill set he develops by playing poker on Adda52.com. The campaign goes live on digital and OOH platforms.

“Poker has always been considered as an opportunity for winning prizes, but as a market leader in the online poker category, Adda52.com wants to spread awareness about the game and take forward its brand thought #BanaoDimaagKoAmeer. Through the two videos, we want to highlight that poker is not just a game but a value addition to one’s life. It is a game of skill that is played with real people on our platform. Poker is a game which stimulates the mind, helps one take quick decisions, pushes one to be calm and patient to perform well in the game. These aspects also get reflected in their life; thus, the game is indirectly improving one’s life skills. With 2 Million+ registered users, we want to continue to claim the market leader position of being the largest in the country,” Naveen Goyal, CEO of Adda52.com said.