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Risky Business: Betinvest pushes for industry to embrace Risk Management

Published

5 years ago

October 29, 2019

Risky Business: Betinvest pushes for industry to embrace Risk Management

Reading Time: 3 minutes

“It’s impossible to be engaged in the betting business without taking risks – without risks there are no rewards,” is how Max Dubossarsky, COO at Betinvest, sees the unique potential of the industry but believes the key to turning those rewards into true success, is to master control.

Betinvest, the award-winning international gaming solutions provider, is renowned for developing the latest technological products and solutions in betting but it has also become widely recognised for its position as a reliable industry leader delivering insight and expertise on how operators can achieve success in gaming. Currently the company is focusing on the importance of Risk Management, something which Dubossarsky believes is essential to anyone entering this business. “A unique feature of the betting business is the unavoidable presence of a vast range of risk levels,” he explained. “Without risks there are no rewards thus, the art of risk management is not in the elimination of risk, since that would also mean the elimination of rewards, but rather in controlling them. Misjudging risks is costly for bookmakers: not only are there financial losses, but the company can also have its reputation tarnished, lose valuable employees and see top managers fired. Also, as a possible finale, the company could end up bankrupt and completely lose its market share.”

For sector’s like Sports Betting, revenue can depend upon operators’ ability to manage risk along with creating an Optimal Player Experience, Betinvest is currently working with its clients to augment the these traits. Dubossarsky said: “We have developed and successfully implemented a whole range of procedures, software products and tools to enable us to quickly identify dishonest players and take action promptly 24/7. Our tools and risk algorithms enable companies to effectively combat multi-accounting, bonus hunting, arbitrage betting, bets placed as a result of courtsiding, middles and bets placed on rigged matches.”

He added: “We use a statistical analysis system which enables us to perform an in-depth analysis of financial outcomes over any time period (day, month, quarter, year) and from all possible angles, as well as to estimate profitability in advance. Where necessary, we can analyse any player or group of players, and the performance of any sport (on any live/pre-match service) right down to a specific tournament or even a match.”

According to the company, the selection above is far from being a comprehensive list of the tools and options available for risk management whether through Betinvest or one of its competitors. However, according to Dubossarsky, a combination of various tools and analysis methods will yield the best results when it comes to managing risks, forming predictions and minimising financial losses.

When questioned on best practice for operators in regards to where to focus Risk Management on within their business, Dubossarsky believes the key is understanding both the data behind big customers and studying the bets of unprofitable players. “It requires a systematic approach,” he said. “Simply placing limits on high-risk players will not lead to a successful, profitable business. Instead, you need to take an approach that combines risk reduction with a variety of promotions and retention campaigns for players who make high deposits. Working with high-risk players doesn’t affect any other groups of players. Using segmentation means that we can group players according to the level of risk they present, and then set different limits for each different group of players. In order for a business to grow, you need to pay attention to your profitable players and react to risks quickly to avoid losses.”

In recent months, the brand’s team of experts has been focused on how Betinvest can offer its partners a complete set of software products and tools, as well as round-the-clock technical support, ensuring complete control over the risks involved in this line of work and, as a result, increase their profits.
“Any operator with a large customer base will be constantly faced with the need to minimise the risks associated with betting in order to optimise their profits,” continued Dubossarsky. Therefore, a constantly evolving risk management system is required. Risk can be manipulated by developing and implementing various procedures which compensate for current or upcoming risks, as well as reducing and avoiding them. This entails constantly analysing and adjusting the sportsbook to ensure that it is viable and corresponds to international standards and sources, working with higher-risk players, and running marketing campaigns and promotions.”

Latest News

Expanse Studios (GMGI) Secures ISO/IEC 27001:2022 Certification

Published

5 minutes ago

November 14, 2024

Peter Tolan

Reading Time: < 1 minute

Expanse Studios, the iGaming division of Golden Matrix Group, Inc. (Nasdaq: GMGI), proudly announces its recent certification to the ISO/IEC 27001:2022 standard, which demonstrates globally leading data security standards.

This globally recognized certification reinforces the Group’s dedication to safeguarding confidential information, client trust, and strengthening its competitive position in the iGaming industry.

The ISO/IEC 27001:2022 standard establishes a rigorous framework for managing and protecting information security across all operations. By attaining this certification, Expanse Studios has implemented a comprehensive Information Security Management System (ISMS) that ensures the confidentiality, integrity, and availability of data. This certification goes beyond compliance and assures our clients and partners of our stringent security protocols, protecting against cyber threats and unauthorized access.

“Achieving the ISO/IEC 27001:2022 certification marks a significant milestone in Expanse Studios’ journey. This certification not only reinforces our security framework but also highlights our commitment to upholding the highest standards of trust and integrity for our clients and players worldwide.”, said Damjan Stamenkovic, CEO of Expanse Studios.

In an industry where information security is paramount, ISO/IEC 27001:2022 certification demonstrates Expanse Studios’ proactive stance on cyber risk management and adherence to international best practices. The certification process included comprehensive evaluations, audits, and stringent checks, all contributing to a secure environment that benefits our clients, players, and business partners.

ISO certification assures the clients that Expanse Studios operates with top-tier security mechanisms, solidifying the role of the GMGI entity as one of the most trusted and compliant partners in the iGaming sector.

Latest News

Almedia Hires 17 New Staff Fuelling Exponential Growth

Published

43 minutes ago

November 14, 2024

Peter Tolan

Reading Time: 2 minutes

– Powering the next generation of rewarded user acquisition –

Almedia, the data-driven platform engineering the future of mobile gaming user acquisition – today proudly announces a major hiring wave which includes over 17 people from leading global tech and gaming brands. The new hires are essential to Almedia’s ambitious strategy for achieving exponential growth across Europe and Northern America over the next 12 months.

The new team members will join an already established team, based in Berlin, with a current headcount of 80, supporting a global client base of mobile game developers and publishers. The expanded team joins established departments including product development, marketing, account management, fraud, and talent acquisition. The 17 new hires will drive Almedia’s core mission: elevating user acquisition to new heights and engineering the future of intelligent engagement.

Moritz Holländer, Chief Executive Officer and Founder at Almedia, commented: “Since 2020, we’ve been at the forefront of rewarded user acquisition, and our services and results are being embraced by the global mobile gaming industry, by companies such as Playtika, SuperPlay, Plarium, and Monopoly Go. Team Almedia is witnessing real-time exponential demand for its rewarded UA services, hence we have a robust scaleup roadmap in place to help us manage demand.”

He added: “What we’ve proudly achieved in four years is quite remarkable. With zero funding, a highly profitable organisation, we are humbled to be assembling a true dream team for the global mobile gaming industry. We are thrilled to welcome the latest waves of new hires to the team, which will help us to further establish our brand as the most credible, data-driven rewarded user acquisition company in the world.”

The new hires include

Andrey Shilin, Lead Product Manager
Holly Pickerell, Workplace and Culture Manager
Sabina Halilovic, Fraud Analyst
Alexander Rasch, Senior Finance Manager
Alisson Paschoal Hausmann, Senior Mobile Developer
Anthony Clement, SEO Manager
April Chen, Senior Customer Success Manager;
Benedikt Roth, Lead User Acquisition Google Ads Manager
Caroline Sobkow, Talent Acquisition Partner
Federica Stiscia, Senior Gaming Partnership Manager
Marc Hammes, SEO Manager
Mapa Vega, Senior Talent Acquisition Partner
Pablo Herranz, Senior Talent Acquisition Partne
Ravisankar Chinnam, Senior Frontend Developer
Kutay Akalin, Data Scientist
Aleksei Smagin, Junior Affiliate Specialist UA
Neil Laverty, Senior Customer Success Manager

Almedia currently has a range of positions open across operations, talent, product, marketing and more. To learn more about careers at Almedia, visit the jobs section on the website.

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Huge Jackpot at King Billy Casino: C$3,658,306!

Published

3 hours ago

November 14, 2024

Zoltan Tundik

This amazing six-digit number was the result of a player going on a safari in her (and millions of other players) beloved Mega Moolah progressive slot from Games Global

Reading Time: 2 minutes

King Billy Casino, launched in 2017, has had some impressive players wins during the “reign of King Billy”. A few of them include Live Game winnings of €135,223, daily winnings from 2 or more slots of $164,000, and €250,000 won on a single spin. However, the latest win by a King Billy Casino player dwarfs every big win that has come before this. Actually, it’s bigger than all previous big wins combined for the operator!

Because, we are talking about C$3,658,306.

This amazing six-digit number was the result of a player going on a safari in her (and millions of other players) beloved Mega Moolah progressive slot from Games Global. In an autumn, the player stepped into eternal summer by wagering a small C$6,25 bet and winning 562.816 times her bet! This is the power of Mega Moolah, as evidenced at King Billy.

King Billy people had only warm words for the occasion. A representative of the casino has stated: “We are elated, for this huge big win. We can never forget that our first big win, many years back, was more than 200,000 Canadian dollars, so we have special ties with the region. And it’s now amazing to see our VIP-player making such a cashback and echoing that big win! Congratulations to our player”.

A few words about Mega Moolah. It was an Internet sensation when it was launched with its beautiful graphics and sounds, and immersive gameplay and it is a sensation today, still going strong after almost 20 years. The slot, which has spawned more than 20 variations, and has given millions in cash to players all over the world (including 5 millionaires in 2024 alone) features 4 types of jackpots that make it stand out from the competition.

About Games Global

Games Global is a supplier of the online gaming industry delivering force and direction to gaming with more than 1,300 top class games. The company has made a commitment to deliver the industry’s more disruptive ideas and compelling data-driven gaming experiences. Games Global features a total of 40+ partnered and in-house studios, services 600+ branded websites and boasts record-breaking jackpots with its worldwide network.

About King Billy Casino

Established on St Patrick’s Day in 2017, King Billy is a renowned new generation casino with more than 26 awards and accolades. The casino is available in English, German, French and Finnish, and created a unique user experience, building on the theme of King Billy and his Kingdom. King Billy ensures that all its players, “Citizens” in the casino language, receive the care and attention they deserve.