BtoBet Signs Deal with Namibia Based Allbet

BtoBet has signed a deal with Namibia based operator Allbet. As per the agreement, Allbet will integrate BtoBet’s Neuron platform across its retail network. The deal will give Allbet access to BtoBet’s flexible technology, enabling the operator to deliver a differentiated and tailored experience to their target players.

“We look forward to working strongly with the Allbet team, and playing a pivotal role in them becoming a leader in their field in the coming years,” BtoBet’s Chief Marketing Officer Sabrina Soldà said.

“BtoBet provided fantastic customer service in the investigation phase of us selecting a partner. Their software and platforms are very well setup with extensive functionality and focused on ease of use for the operator. The Neuron platforms are cutting edge and placed in the forefront of the industry,” Andre Botha, Managing Member of Bandits Group of Companies proprietary of the “Allbet” brand said.

“The CRM, CMS and AI at the core of the platform will allow us to use the information and segmentation of customers which in turn means we can focus on each player’s individual journey, resulting in an advanced and tailored betting experience,” Andre Botha added.