Stats Perform Appoints Nancy Hensley as Chief Product and Marketing Officer

Sports data specialist Stats Perform has appointed Nancy Hensley as its Chief Product and Marketing Officer. She most recently served as the Chief Digital Officer of IBM Data and AI. Hensley’s comprehensive experience covers AI, big data, cloud and digital strategy for cutting-edge solutions.

“Nancy has a proven track record building and growing advanced product portfolios and go-to-market strategies focused on creating a positive customer experience. Nancy’s data and AI background make her an ideal fit to oversee the structure and growth of our robust AI portfolio. We are thrilled to have a product and marketing expert of Nancy’s caliber come on board to solidify Stats Perform as the market leader,” Carl Mergele, Chief Executive Officer of Stats Perform, said.

Before becoming Chief Digital Officer, she served several other senior roles at IBM. Hensley was the director of strategy and growth at IBM Hybrid Cloud, the director of offering management, the strategy and marketing director of database software systems and the senior program director of data warehouse product marketing and strategy. Before joining IBM, Hensley served as a senior project manager at McDonald’s.

“I am thrilled to be joining an impressive team that is driving the SportsTech industry forward with leading technology and software platforms powered by world-class machine learning and computer vision. Stats Perform is committed to investing in new technology and innovations that are improving the way sports are understood, predicted and experienced. I look forward to leveraging the unique combination of our data, along with some of the best talent in sports data science to build some exceptional customer products and experiences,” Hensley said.