Svenska Spel Extends Cooperation with Swedish Sports Federation

Swedish gambling operator Svenska Spel has extended its cooperation with the Swedish Sports Federation.

The partnership secures important funds for the sports movement at a difficult time. For over a decade, Svenska Spel and the National Sports Federation have worked closely and since 2017 a number of joint projects have been run.

“When the Swedish sports movement has been hit hard by the corona pandemic, it feels good that Svenska Spel and the Swedish Sports Federation extend their cooperation. In this way we secure important funds for Swedish sport. At the same time, work is underway on a more long-term plan for how we together can continue to strengthen the sports movement,” Patrik Hofbauer, president and CEO of Svenska Spel, said.

The extension of the agreement enables a continued investment to get more Swedes moving. The Forward project is jointly run and consists of sponsorship agreements where 62 special sports associations each year receive resources that go to the sport’s own operations to get people more physically active.

The project also includes the Future Fund, where all special sports federations can seek funding for project ideas that lower the threshold for children, youth, adults and the elderly to get active.

Svenska Spel and the Swedish Sports Federation will also continue to award the Elite Sports Scholarship with the aim of facilitating active athletes to combine elite sports with post-secondary studies.