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Megalotto enhances casino content with Playson agreement

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Megalotto enhances casino content with Playson agreement
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Casino software provider Playson has expanded its audience reach across Europe after signing a content distribution agreement with Megalotto.

The newly launched lottery and gaming brand licensed by the Malta Gaming Authority (MGA) now has access to an array of popular Playson video slots, including Solar Queen, Viking Fortune: Hold and Win and its latest hit game Solar Temple. The deal also sees the integration of Playson’s hit Funky Fruits series and the Timeless Fruit Slots portfolio.

A variety of the developer’s engagement tools, which are proven to enhance player retention, will also be available, including seamless play, free spins, jackpots and regular tournaments with daily prize drops.

Megalotto launched in 2020 and offers the biggest jackpots from the world’s leading lotteries, as well as scratchcards, instant win and slots content from a selection of industry-leading third-party games providers.

With the company live in multiple markets across Europe, including Scandinavia and Germany, this latest agreement further broadens the reach of Playson’s wide range of games.

Lars Kollind, Business Development Manager at Playson, said: “Megalotto has a fantastic product and we’re delighted they have entrusted Playson to further enhance its slots content offering.

“Our popular titles will be a great fit for the lottery and casino brand and we look forward to growing our relationship with them in the future.”

Tom Orton, Director of Gaming & Commercial Insights at Megalotto, said: “We aim to deliver an unrivalled gaming experience here at Megalotto, and that means supplying the best content to our players.

“The addition of Playson’s quality portfolio is the perfect way to bolster our casino offering and entertain our growing fanbase.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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