EveryMatrix relaunches BonusEngine solution across casino and sports

EveryMatrix relaunches BonusEngine, the complete solution for creating impactful bonusing campaigns across casino and sports. BonusEngine makes available unlimited ways to reward players and up-level bonusing by offering a wealth of bonus types and configurations on a flexible architecture.

BonusEngine takes bonusing to the next level by providing a single point for managing player acquisition, retention and engagement, across brands and verticals. Operators using the new system can run their operations effortlessly, raise engagement levels, and get their players to engage in real-time through targeted campaigns.

BonusEngine brings together efficiency and performance in bonusing while enabling gamification and access to a wide variety of exciting tournaments, challenges, and mission-based achievements, with no gameplay interruptions. Built on a highly flexible framework, the solution can be tailored based on new feature requests to accommodate specific operator needs.

Stian Enger Pettersen, CasinoEngine CEO, says: “BonusEngine is the result of long-term development together with our clients. We’re pleased to present the new solution, which delivers many exciting features for operators to enhance their bonusing strategies.

“There is no doubt that great bonusing brings a lot of value for casinos and sportsbooks, but managing multiple bonuses, promotions, and campaigns on multiple brands is a time-consuming activity. BonusEngine acts like a single point of control, therefore streamlining the process and allowing brands to focus on their marketing, not on repetitive operational tasks.”

While EveryMatrix’s PAM clients are already leveraging BonusEngine, the new relaunched product is now also available as a stand-alone integration.