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TruNarrative celebrates the 3 year anniversary of its financial crime and decisioning platform with a new look

Leeds based RegTech firm, TruNarrative are celebrating the third anniversary of its platform which has transformed the way businesses; onboard their customers, ensure compliance with regulation and prevent financial crime.
Marking the occasion, TruNarrative unveils a new look, to ensure its brand reflects their innovative, forward-thinking technology and prepares the company for future growth.
TruNarrative was founded in 2017 through a partnership between Yorkshire Fintech Entrepreneur, John Lord and Larry Smith, a high-net-worth serial technology entrepreneur from California.
The founding team included, John, Ryan Morrison, Mike Harriss and Dave Eastaugh – industry experts with over 100 years of combined experience in the data and technology space, had all previously worked together at GB group plc, where John was the group managing director.
Their mission was to create a unifying platform for workflow, orchestration & decisioning for the prevention of financial crime, available to businesses of all sizes through Software-as-a-Service (SaaS) and Data-as-a-Service (DaaS) technology.
TruNarrative now boasts sales exceeding eight figures and has many high-profile customers including some of the world’s largest challenger banks, gambling organisations and leading payment services businesses.
TruNarrative’s customers benefit from the latest AI-driven Onboarding, Risk Rating and Transaction Monitoring technology for Fraud Prevention, and Anti-Money Laundering (AML).
Delivered through their cloud-based SaaS, TruNarrative’s Risk & Financial Crime platform has close partnerships with over 100 pre-integrated third-party data sources covering 150+ countries.
In February of this year, TruNarrative also launched a simplified version of their technology, serving high street professional services, and have customers across accountants, lawyers, estate agents and procurement managers.
The Technology firm currently employees over 60+ people in their Leeds office, and is set to expand significantly within the next twelve months.
Unveiled in July, the rebrand sees TruNarrative make significant aesthetic changes across their product logo, website and marketing collateral.
“4 years ago my team and I had an idea, that financial crime, customer onboarding and compliance could be orchestrated in a single SaaS solution. That idea has now grown into one of the UK’s leading RegTech firms, employing 60+ in our office above Leeds Kirkgate Market.†John Lord, Chief Executive Officer & Co-founder at TruNarrative
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