Latest News
Great incentives for GrooveGaming with Incentive Games

Aggregator and platform GrooveGaming has found the incentive to partner with Scottish B2B game provider Incentive Games, who have staked a claim to valuable new areas in the iGaming industry, including lead generation, maximisation of value in the customer base, and, provision of world-class gaming solutions which help businesses realise their full potential. The initial introduction came from Simy Wolf, GrooveGamingâs Head of Legal, who was instrumental in bringing the two dynamic companies together.
Incentive Games with both Free-to-Play and Pay-to-Play virtual sports products has been setting the pace into new territory at an intriguing time for the iGaming industry. The Edinburgh-based company has been going from strength-to-strength and recently celebrated the progress of their flagship Single-Game Fantasy Sports Product, which awards a daily prize to players.
GrooveGamingâs constant integration of high-quality content permits casinos and operators to reshape marketing and promotions while delivering the best possible selection of games for their segment customers using datascience to optimise revenue. The two category-challenging companies see multiple opportunities together based on a shared approach to innovation and synergies around how technology will continue to drive engagement as the primary element in the business model.
With literally thousands of games to choose from, some elements of the GrooveGaming platform are universal to all operators integrated to it through GrooveOne, such as smart dashboards, gaming transactions, game display, calculating jackpot contributions, game metadata, game replays and game histories; as well as the detailed ROI reports, financial transactions, gaming revenue, bets, detailed statistics of gameplay, and RTP analysis to ensure uninterrupted quality performance is experienced by casinos and players.
A major reason why GrooveGaming is becoming the aggregator of choice around the world is that GrooveGaming is powered by technology innovation which provides operators with the ability to activate a range of features that enhance customer experience and engagement, improve retention, encourage extended play and produce a higher yield.
John Gordon, CEO of Incentive Games, said: âIncentive Games already has a presence across five continents so we came to GrooveGaming for enhanced distribution. Their global profile is something we wanted to tap into and we are delighted to be identified partnering with one of the world’s fastest-growing aggregators.”
Yahale Meltzer, COO at GrooveGaming said: âTo get an edge in this business is never easy, however, our team are thrilled to bring Incentive Games onboard with a distinctive and successful global offering. Rightly, Groove is better known for its great technology, but we have quietly gone about building a strong team that delivers the service that our operators and partners have come to expect. Simy Wolf, who was recently appointed as Groove’s Head of Legal, will use her network of contacts and broad industry exposure to help enrich our capability to do business, as this partnership with Incentive Games demonstrates.”
-
Latest News1 day ago
Blask expands Market Overview dashboard with 10 new countries
-
Latest News6 days ago
Mindway AI partners with BetComply to scale safer gambling support
-
Latest News6 days ago
EveryMatrix set for another standout year with strong Q1 performance
-
eSports6 days ago
DaNiAL, Tejas to Represent India at Prestigious WAVES Esports Championship Starting May 1
-
Latest News6 days ago
WinSpirit Casino Earns AskGamblers Certificate of Trust
-
Latest News6 days ago
Adventure Awaits in Boat Bonanza CrocoNile!
-
Latest News6 days ago
Take on the Stock Market with BGamingâs Retro Trader
-
Asia3 days ago
Esports to make its mark at Khelo India Youth Games 2025 with BGMI, Street Fighter 6, Chess, and eFootball