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MGA Games accelerates its internationalization with its new action plan for 2022
- The company is working on launching more than 50 international products, all of them featuring a well-known celebrity character.
- Together with the Spanish, Colombian and Portuguese Celebrities series, famous personalities will also be introduced to Italy, Holland, Germany, Sweden, and Denmark.
- MGA Games reveals its agreement with Recreativos Franco to distribute several of its most international and emblematic products, such as Santa Fe and Gnomos.
- In 2022, MGA Games will also be launching “Magic Red Roulette”, an online version of the popular land-based game currently installed in more than 6,000 locations around the world.
Today, MGA Games presented its strategic plan for 2022, a roadmap marking the company’s route to becoming the international benchmark for the production and distribution of localised slot games for global operators. A plan that includes: the launch of more than 50 products next year, international strategic alliances, global exclusivity agreements, promotional actions, localised and imported land-base rules, and much more.
Joan Sanahuja, founder and CEO of MGA Games, opened the second edition of the online event MGA Games Day by welcoming attendees to the new MGA Games offices in the province of Barcelona – “A space that enhances the values and DNA of our company: innovation, professionalism, a vocation for service and teamwork.” Joan also emphasised that “at MGA Games, we will work to demonstrate that regulated gaming is both safe and prosperous, and we will equip all our operators with advanced tools and the best, localised content ”.
José Antonio Giacomelli, General Director of MGA Games, introduced the new products planned for 2022 and everything that the company has prepared to help operators continue growing with their products.
The plan for next year is to create and certify more than 50 international titles with world-class IPs (Intellectual Property), as we’ve done this year with celebrities Paolo Futre and Sylvia Geersen. What’s more and together with the Spanish, Colombian, and Portuguese Celebrities series, we will also be bringing famous personalities to Italy, Holland, Germany, Sweden, and Denmark.
“We have taken the product a step further with games such as Golden Throne, The Last Gladiator and Cleopatra, and our strategy is to localise all the games for each of the markets we are going to penetrate,” said Giacomelli.
In 2021, MGA Games landed in Portugal, where they signed agreements with 75% of operators and where the company’s Portuguese Celebrities such as Paulo Futre, Anna Catharina, Chef Jackal, among others, are already live with one of the leading operators, Pokerstars.
According to Sara Gómez, MGA Games Sales Manager, the next destination is the Netherlands, “where we have everything ready to launch with Microgaming, Pariplay, Oryx and Leander, among others.” In parallel, we are also working on the documentation necessary to bring the MGA Games product to Italy, where agreements have already been signed with 5 major operators. We are also working to achieve the same for Sweden, Denmark and Germany.
“We will be working with the strategy that has helped us succeed so well in Spain and will continue our expansion by replicating this success in all regulated countries in Europe, starting with the certification of more than 30 games for these new jurisdictions,” said Sara Gómez
All this without forgetting the Spanish market where MGA Games stands out as the leading content provider with more than 95% of national online casinos featuring their slot games. In 2022, the company will be increasing its commitment to the national market with 26 new 3-reel Spanish Celebrities products, compared to 18 in 2021. And are delighted to be featuring new celebrities such as Eugenio, Poli Díaz, Sevilla and Mario Vaquerizo, among many more.
Another part of the product strategy presented at MGA Games Day was the commercialisation of the new table game, the “Grand Croupier Roulette”, with its own 3D engine, and whose first international versions are to feature 5 digitally recreated well-known celebrities.
The launch of “Magic Red Roulette” was also announced. Originally developed by the company SMI, manufacturers of the land-based version, and currently installed in more than 6,000 locations around the world, this roulette game will be made available online through the MGA Games platform.
“With these two games and all the additional versions that we have prepared, we are sure that our international roulette line will be an ideal complement for casino operators”, said José Antonio Giacomelli.
During the session, MGA Games also revealed one of the collaboration agreements that will come to fruition in 2022 with the company Recreativos Franco, which recently merged with the Orenes Group. This alliance will allow MGA Games to exclusively distribute six of its iconic and most international land-based products: Gnomes, Santa Fe, Neopolis, RF Angels, Bowling and Burlesque.
The MGA Games account management team, in charge of personalised customer service, and represented by Belén Serano and Gerard Martínez, presented the actions and promotions that the company will carry out from next year. Actions centralised via the new website, which the company has designed as a practical and useful tool for operators.
In the last part of MGA Games Day, Roberto Ayala, R&D Director OF MGA Games, and his team explained in more detail the expansion of the slot game catalogue with Megaways – a high-performance international product. MGA Games will be personalising the game with its celebrities and including it in their 5-reel casino slot game offering.
The day was brought to an end with words of thanks from Joan Sanahuja, who said: “At MGA Games, we continue to innovate and place the user at the center of all we develop. I cannot be more proud of our games and of our team who, with their effort and enthusiasm, have made all of this possible.”
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Saroca Unveils the Transformational Leadership Program for 2025
Saroca Reimagines Leadership Development for the Gaming Industry
Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025. Building on the success of the 2024 LeadHERship Program—a pioneering initiative for women in gaming—the new program expands its reach with two distinct cohorts: one exclusively for women and another open to all genders.
The Legacy of LeadHERship
The 2024 LeadHERship Program achieved an exceptional Net Promoter Score (NPS) of 90, with participants citing transformative growth. With participants like Clemence Dujardin citing it as a “game-changer”. Confidence in leadership abilities rose by 46%, resilience increased by 27%, and imposter syndrome diminished by 39%.
Participants praised the program’s focus on emotional resilience, feedback mastery, executive presence and communication all in a supportive community.
Leadership Development: A Game-Changer for Gaming
In a rapidly evolving and diversifying industry, strong leadership is essential. Saroca’s programs go beyond skill-building to foster resilience, trust, and inclusivity—key traits for thriving in the global gaming market.
“We believe leadership is not about hierarchy—it’s about transformation,” said Emily Leeb, CEO of Saroca. “The Transformational Leadership Program reflects our commitment to cultivating leaders who will shape the future of gaming.”
Transformational Leadership Program Highlights
The program builds on the proven curriculum of its predecessor, featuring:
- Two Cohorts: A women-only cohort and a new all-gender cohort to enrich perspectives.
- Eight Modules: Covering topics such as emotional intelligence, self-advocacy, and radical candor.
- Community and Growth Tracking: Strengthening connections and measuring individual progress.
Registration Now Open
The Transformational Leadership Program begins in February 2025, with limited spots available. Scholarships are also offered to ensure accessibility. For more information, visit Saroca’s website or contact [email protected].
About Saroca
Saroca is a leader in leadership development for the gaming industry, committed to empowering professionals through inclusive, high-impact programs that drive personal and professional growth.
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Play’n GO announces partnership with Austrian state lottery operator Win2Day
Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Austrian state lottery operator Win2Day.
This partnership sees legendary titles from the Swedish-founded gaming giant, such as Reactoonz, Rise of Olympus, and Rich Wilde and the Tome of Madness live on Win2Day’s platform for players to enjoy.
As of November 2024, Play’n GO offers a portfolio of over 350 premium titles in over 30 jurisdictions worldwide.
Tove Aldefors, Head of Regional Sales Central and Western Europe at Play’n GO, said “It’s exciting to launch our games with the Austrian state lottery, and Win2Day are the perfect partner for our brand. They share our beliefs about a regulated, sustainable, player entertainment-led industry. We’re looking forward to many years of success working together.”
Georg Wawer, Managing Director win2day, added “We are the only licensed operator in Austria. Therefore our objective is to provide all major igaming operators on our platform. Play’n GO is one of the international powerhouses and therefore we are delighted to be able to offer their content on our platform. We view Play’n GO as a competent and responsible partner for win2day and we’re confident this partnership will prove fruitful.”
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Week 47/2024 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
Introducing Magawa vs Mines, the debut game from Slammer Studios – a fresh new player in the industry. With the launch of this vibrant 7×7 slot, the studio is kicking things off in style. Inspired by the legendary Magawa, a rat whose life-saving landmine detection skills have earned worldwide acclaim, this game pays tribute to this incredible hero. With Magawa vs Mines, players get to honour the courage of an extraordinary rat, reliving his daring missions through high-energy gameplay.
Spinomenal has added Zeus Unchained Hold & Hit to its marvellous Mythology series. Zeus Unchained Hold & Hit presents a grid framework of 5×3 and is set at 25 fixed lines. Once the action is underway, players join Zeus, the ancient Greek god of sky and thunder for a battle on the reels. A powerful soundtrack heightens the anticipation as players look for Wild symbols on screen.
Betsoft Gaming brings players to the heights of Mount Olympus with Coins of Zeus – Hold & WinTM, an engaging video slot with a 3×3 grid and 5 paylines set in a stunning Ancient Greek theme. From immersive visuals to thrilling gameplay features, Coins of Zeus – Hold & WinTM brings mythology to life, delivering divine entertainment and win potential.
BGaming is helping players hunt for ancient treasures in its latest release Catdiana. Boasting two purr-fect bonus games, the gameplay is further enhanced through cat-themed scatters, coveted coins and high-value gem symbols. The 5×3 reel action unfolds deep within a mystical cat temple where Catdiana goes on the prowl, performing as a wild to guide players to hidden treasures and big wins.
Tom Horn Gaming, a leading igaming software supplier, has unveiled its latest game, Wild Snowfakes, just in time for the winter season. A winter-themed slot transports players to a serene snowy wonderland filled with excitement and rewards. This medium-to-high variance game is played across a 5×3 gaming grid, populated with frosty fruit symbols and snowflakes, which act as wilds.
Evoplay, the award-winning game development studio, has revealed its latest immersive slot, Dolce Dreams, offering a sweet twist on the classic Italian café culture, with the experience designed for high engagement and substantial win potential. Set against the backdrop of a charming streetside cafe, Dolce Dreams features stacked Wilds in the form of waffle ice creams, which substitute for other symbols to maximise winning combinations.
Relax Gaming is taking players on an exhilarating snowy adventure with the launch of Winter Champions, a sports-themed slot that propels players through the mountain tops in pursuit of golden victories. At the heart of Winter Champions is the innovative Sliding Respins mechanic, ensuring the reels remain active as long as winning combinations continue to land, adding a layer of non-stop excitement to the gameplay.
Nolimit City is serving up a twisted carnival treat in Munchies. Step into the fair grounds as Nolimit’s latest Labs game released following the release of Outsourced: Slash Game. As a Labs title, expect a fresh and experimental spin on the classic Nolimit style. In the heart of the carnival tents lies a curious attraction: Fluffers—a cute, cuddly, but oh-so-smelly creature that’s causing quite the commotion among visitors. Some may say it’s the attraction of the year!
Thunderkick has unveiled Split Happens, the latest addition to its product portfolio that combines a quirky bowling theme with Walking Wilds and respins to provide a unique and compelling gaming experience. The action takes place across a classic 5×3 grid, where winning combinations can be formed both ways to help unlock 3,000x maximum wins.
Amusnet has released its latest video slot, 10 Bulky Fruits. It is not an ordinary fruit slot but a dazzling, energetic and exciting game. This is a 5-reel, 10-fixed paylines video slot that offers vivid gameplay, epic sound effects and a variety of features. Keep an eye out for the Clover Wild Symbol and its great rewards – it appears on the 2nd, 3rd, and 4th reel. The Star and the Dollar are the shiny Scatter symbols boosting the winnings.
It’s beginning to look a lot like Christmas, and Booming Games are getting in the spirit early with the November arrival of their fresh, festive game, Holly Jolly Bonanza 2. ‘Tis the season for snowy slots, and just like Santa Claus himself, Holly Jolly Bonanza 2 delivers in style. This sparkling sequel is a sure-fire Christmas classic, a 5×6 game with cascading reels, introducing new features to the festive game.
How deep do you dare to descend in Yellow Slotmarine by Twin Win Games – the exciting new slot where cash prizes can be accumulated and collected on any base game spin, but three bomb symbols are always lurking to potentially blow players out of the water. Utilising just three reels and one row of symbols, Yellow Slotmarine introduces a completely new mechanic where every character that lands contributes towards a specific cash pot.
Gaming Corps is proud to announce the release of Wet and Wild Beavers. This charming new slot game also marks the debut of the exciting new A-MAZE-CADES™ mechanic. This playful adventure takes players down to the river, where a team of ingenious beavers plot their daring escape by the riverbank. Follow Red Rocket, Old Blue and Yella Fella as they utilise a series of creative bonus features to escape the dam and get their hands on wins of up to 10,000x the player’s stake.
Explore a prosperous underwater world and harness the power of the formidable Greek God of the Sea Poseidon in Stakelogic’s latest release, Trident of Legends. This enchanting aquatic adventure invites players to tap into the awe-inspiring power of the mythical Poseidon as they embark on a quest for fortune. With Poseidon’s legendary Trident in hand, players can trigger enticing bonuses while playing for wins of up to 10,000x their stake.
Play’n GO invites players to join the Wilde family in Wildest Gambit, a globe-trotting 5×3 slot that combines adventure, mystery, and massive win potential with an x20,000 Multiplier. Wildest Gambit unites the legendary Wilde family – Rich, Cat, and Uncle Gerard – in an epic journey across four unique destinations. From the golden sands of Egypt to the dense jungles of South America, players will experience a dynamic blend of Expanding, Sticky, and Multiplier Wilds.
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