Latest News
How Online Casinos Are Improving the VIP Experience
We’re all familiar with the idea of VIP treatment at a casino. From the depiction of high rollers occupying the penthouse suites of casinos on the silver screen to the facilitation of lavish lifestyles that such prestigious individuals enjoy, the life of a VIP at a casino which welcomes them is one that many of us aspire to.
Unfortunately, unless your bank balance has more zeros than a line of computer code, it’s an experience that might traditionally have been outside of the grasp of most people. However, the online casino industry is revolutionizing not only the way in which we gamble – but also the way in which casinos treat us. Here are a handful of tangible improvements that online casinos have brought to the VIP experience.
Accessibility
First and foremost, online casinos have extended the red carpet to virtually everyone. Whereas you have to spend an eye-bulging amount in a brick-and-mortar establishment to merit special treatment, all that’s required from an online operator is a simple sign-up. Of course, the larger the sums you wager, the greater the benefits you can expect to reap – but the bar is far lower to begin enjoying the VIP treatment in the first place. Why? Because websites do not deal with the same overheads as physical casinos. With no staff to pay and no buildings to rent, light and warm, the savings can be passed on to a greater number of customers.
Benefits
As well as broadening the access route to the VIP lounge, online casinos have also tweaked the benefits on offer. Of course, things like hotel rooms and complimentary meals and drinks are not on the table, but they have been replaced with a raft of other perks that are more geared towards gambling. Free bets, returned losses, cashback and free merchandise are just some of the incentives which online casinos offer their clientele, giving you more reasons to keep coming back. While they might not sound as lucrative as penthouse suites, they’re certainly more commonplace – and they could afford you the chance to double your money without risking a penny.
Choice
With brick-and-mortar casinos, there are a limited number of tables you can sit at and a limited number of slots you can play. If your preferred pastime is at capacity, that’s simply too bad. Now, however, there’s no need to wait your turn, since everyone can play simultaneously at online casinos. And with the advent of the Bitcoin online casino, you can enjoy even greater freedom in the currency with which you conduct your transactions. Crypto is becoming an increasingly mainstream option and offers great privacy, security and efficiency benefits.
Automation
In a traditional casino, every bet you make must be manually logged by either the dealer of your table, the croupier in attendance or the pit boss overseeing all the action. This requires a tiresome rigmarole in which you register your status as a VIP member from the outset, then the relevant authority continually tracks all of your wagers. With online casinos, the entire process is automated. That means that you’ll never have to worry about one of your bets going missing and not contributing to your VIP status.
Online casinos are here to stay – and that’s good news for everyone, since more people now have the opportunity to enjoy being a VIP.
Latest News
ECA and AGEM applaud creation of Association Assembly at ICE Barcelona
The news that January’s ICE Barcelona will include a major new feature dedicated to global gaming’s most influential trade associations has been welcomed by organisations in Europe and abroad.
Making full use of the additional space at the Gran Via Fira de Barcelona, the first ICE Association Assembly has been created to enable trade bodies to promote their values and create new opportunities for the gaming community across every sector and geography, including both the Brussels-based European Casino Association (ECA) and the Association of Gaming Equipment Manufacturers (AGEM), the global trade association for gaming equipment suppliers with its primary headquarters in Las Vegas.
Erwin Van Lambaart, Chair of the ECA confirmed: “Our members are already planning their week in Barcelona and they will be at this historic edition of ICE in great numbers. ICE is a pivotal event for the global gaming community and having a show floor feature which will enable us to engage directly with all sectors is a unique opportunity.
“Traditionally, our association’s involvement at ICE and its Conference program has primarily centred around networking and product development orientation—connecting with our members, regulators, suppliers, and fellow trade bodies. However, ICE 2025 marks a significant milestone. For the first time, the ECA will have the chance to fully interface with the global industry supply chain in its entirety. We are looking forward to this unique opportunity to articulate our vision for the future to a diverse and comprehensive audience, where innovation, responsibility and significant partnerships for guest and customer centricity will have centre stage.”
Daron Dorsey, CEO of AGEM added: “We represent the interests of our gaming suppliers whose well-known brands are global in reach, so to be given the opportunity to explain our agenda and engage with what is a truly international audience of association colleagues on the ICE show floor is invaluable.”
January’s editions of ICE and iGB Affiliate will occupy 120,000sqm of space compared to the 100,00sqm at ICE 2024. In a major endorsement of the opportunities offered by the relocation to Barcelona 72% of the 25 biggest exhibitors will have an increased stand presence at ICE 2025.
Industry Awards
Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards
Blask, the pioneering AI-powered analytics ecosystem for iGaming, has been named “Startup of the Year” at the prestigious 2024 Starlet Awards. The company earned this recognition for developing a groundbreaking market intelligence platform that has redefined how gaming operators leverage data and market insights.
Award Recognition
The award confirms Blask’s revolutionary approach to market analytics and its significant impact on how iGaming companies access and utilise market intelligence. Powered by AI models including Computer Vision and Natural Language Processing, Blask analyses billions of data points across 2000+ active brands to provide unprecedented market insights.
The Starlet Awards recognition follows Blask’s recent SiGMA Asia Startup Pitch 2024 Award victory. “Winning these awards affirms our belief that innovation and bold ideas can reshape the iGaming landscape. The recognition underscores the impact of our cutting-edge AI technology and our relentless pursuit to transform data into actionable insights”, reflects Max Tesla, CEO and Co-founder of Blask
Blask provides operators with a strategic edge across multiple critical areas. Its real-time market analysis capabilities deliver instant access to crucial market metrics, while the high-granularity data available at one-hour intervals enables swift, informed decision-making. The sophisticated AI modelling system estimates GGR and FTD by analysing a comprehensive range of inputs, including historical data, third-party OSINT data, market performance, competitor metrics, historical brand performance, market reports, and public company disclosures.
Beyond analytics, Blask offers robust brand monitoring and competitor analysis tools, alongside strategic and tactical planning capabilities particularly valuable for market entry decisions and maximising performance during major events. The recently introduced customer profile feature harnesses AI to generate detailed, country-specific user profiles, adding another layer of strategic insight for operators.
Latest News
CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES
The CONCEPT cabinet line has been designed to maximize space in casinos, adapting to any configuration. Its efficient design allows for different bank arrangements, making the most of the available area. This gives operators greater flexibility in organizing their gaming floor.
Additionally, the integrated LED strips in CONCEPT eliminate the need for extra signs or wedges, creating a sleek and attractive visual at all times.
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