Latest News
BOLD NEW IN-GAME AD PLATFORM REVEALED BY PLAYSTACK

Leading videogame publisher Playstack today proudly announces the launch of its innovative new advertising technology for developers – the ‘Interact’ SDK – which offers real world redeemables that reward players for interacting with (rather than being interrupted by) in-game advertisements.
Advertising plays an increasingly important role in game monetisation, however Playstack believes there can be better, less interruptive ways of integrating ads.
Interact has been designed to offer developers a new way to monetise whilst making gaming sessions more immersive and rewarding; seamlessly integrating brands into games. This lightweight, easy to integrate SDK gives developers three new advertising alternatives; virtual display advertising, full level takeovers and real world rewards. Developers get engagement and revenue, brands get new customers and players get free stuff.
The Interact technology also gives developers a free, powerful and integrated way to cross promote their own games and apps; allowing them to engage even more with their ever growing audiences.
“Serving ads to gamers has increasingly become like the Wild West. Players are seeing ads interrupt their mobile gaming experience, causing people to skip them, ignore them, or even churn from the game completely. We intend to change that,” said Harvey Elliott, CEO of Playstack. “Our ethos compels us to search out better ways to serve both developers and players – so we’re thrilled to launch Interact as a serious alternative for integrating advertising into games.”
The brand partnership team at Playstack have years of experience and an intuitive understanding of how to integrate brands into games from their work with Playstack’s own portfolio of games. They know how to deliver a branded in-game experience which delights and rewards players and generates real campaign value for brands. Through Interact they are bringing this network of partners and campaign know-how to games developers worldwide.
For more information about how to seamlessly integrate Interact into your roadmap, please visit www.playinteract.com.
-
Latest News7 days ago
Week 13/2025 slot games releases
-
Cryptocurrency7 days ago
Slotland Entertainment Rolls out Dazzling New Slot, 8 Crystals, Across Multiple Brands with new Cryptocurrency Integration
-
Latest News7 days ago
GoldenRace Launches New Virtual Football for Retail
-
Latest News6 days ago
CONCEPT DEBUTS WITH NEW GAMES AT CASINO GRAND LEÓN IN MEXICO
-
Latest News7 days ago
Holland Casino Appoints New Director for its Online Division
-
Latest News7 days ago
BGaming Launches Data-Driven Players Hub
-
Affiliate Industry4 days ago
Affiliates are the key to unlocking operator success in Africa
-
Latest News7 days ago
Maximize market reach with Slotegrator’s new channelization report