Industry News
Bede Gaming Appoints Colin Cole-Johnson as CEO

Bede Gaming has appointed Colin Cole-Johnson as its new CEO.
Cole-Johnson joins Bede from Entain plc, where he was Gaming Product Director. Bringing with him over 20 years of experience, Cole-Johnson has been a major figure in the online gaming industry with director-level roles at some of the sector’s biggest operators including, Ladbrokes, William Hill and The Rank Group.
His appointment to the leadership role at Bede Gaming is the latest in a series of notable announcements from the software supplier, which became part of the Gauselmann Group in March 2020.
“It’s a proud moment for me. Bede is a company that I’ve gotten to know well and admire over a significant period, so this is a brilliant opportunity to join and lead a strong team with a proven track record. Their achievements over recent years speak for themselves and the potential for the future is really exciting,” Colin Cole-Johnson said.
“We are delighted that Colin has agreed to become CEO of Bede. He is an industry leading executive with a proven track record at some of the biggest gaming companies in the world. He already knows Bede’s industry-leading platform from his days as a client and we have no doubt that he will help the company further grow its position as the first choice gaming platform in regulated markets. On behalf of everyone at Bede Gaming and the Gauselmann Group, I am excited to welcome Colin to the team,” Joe Saumarez Smith, Chairman of Bede Gaming, said.
Cole-Johnson’s new role takes effect from 4 April 2022; Bede’s current Managing Director, Alex Butcher, will become a non-executive director.
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