Connect with us

WINNING COMBINATION - SOFTSWISS develops innovative iGaming software products for online casino, sports betting, and beyond. Our products can be delivered as standalone solutions or combined into a single iGaming Platform.

The future of sports betting: BETBY sportsbook is focused on innovation through deep industry knowledge, state-of-the-art software & endless customization possibilities.

Latest News

SCIENTIFIC GAMES AND GROUPE FDJ DEBUT LOTTERY GAMES OF THE FUTURE

Published

on

SCIENTIFIC GAMES AND GROUPE FDJ DEBUT LOTTERY GAMES OF THE FUTURE
Reading Time: 2 minutes

 

Scientific Games and Groupe FDJ, the operator of France’s national lottery La Franϛaise des Jeux, unveiled iDecide, a revolutionary lottery game enhancement that gives instant scratch card players the option to continue their play experience with a digital game and potentially expand their winnings. The concept is a first for the global lottery industry.

The debut of iDecide comes days before the World Lottery Summit in Vancouver, where demonstrations will be hosted by Groupe FDJ and Scientific Games, partners on the innovation.

Here’s how it works: Each instant scratch card game featuring iDecide has a QR code and a callout promoting the opportunity to continue playing. If a player wins on the physical card, they can decide to cash their winning ticket at retail or wager a portion or all their winnings in a digital game. The iDecide digital game is accessed by scanning the QR code with a mobile device. To increase winnings, the player must successfully advance through the digital game. Advancement is randomly determined by the decisions the player makes during the digital game.

Xavier Etienne, Executive Vice President Technology and International for FDJ, said, “iDecide easily connects lottery players from an instant scratch card game sold at retail to the digital channel. These unique products were strategically developed to connect physical and digital game play with a focus on providing a unique digital entertainment experience for players while preserving FDJ’s strong retailer network. There has never been anything like iDecide, it is truly a product of the future for the global lottery industry.”

iDecide games are secure and maintain the integrity and pre-defined prize structure of the physical game. Digital player registration is not required. All prize winnings from both the physical and digital games are redeemed at a lottery retailer. If the player wishes to end play with the physical game, any winnings may be redeemed instantly. If the player decides to move to the digital game, the winning will be automatically updated with the outcome of the digital game.

Jeff Martineck, Senior VP of Global Lottery Product Innovation for Scientific Games, said, “Games featuring iDecide modernize the lottery experience for the consumer. These unique games put the power of choice into the consumer’s hands, moving them seamlessly from retail to digital as they decide how deeply they want to play and win. Best of all, iDecide games firmly connect lottery retailers to the digital channel, maximizing revenues and contributions to lottery good cause programs.”

iDecide is a proven innovation, with FDJ launching three games featuring the enhancement across its network of 30,000 retailers in France. Additional testing with consumer research groups was also conducted by Scientific Games to confirm the potential is universal.

iDecide is a trademark of Scientific Games, LLC. © 2022 Scientific Games, LLC. All Rights Reserved.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Trending (Top 7)

EuropeanGaming.eu is a premier online platform that serves as a leading information hub for the gaming and gambling industry. This industry-centric media outlet reaches over 200,000 readers monthly, providing them with compelling content, the latest news, and deep-dive insights.

Offering comprehensive coverage on all aspects of the gaming sector, EuropeanGaming.eu includes online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant virtual meetups and conferences, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - European Gaming is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.