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Online Gambling Software Market Worth USD 158.20 Billion in 2028 | Fortune Business Insights
The global online gambling software market size is expected to gain momentum by reaching USD 158.20 billion by 2028 while exhibiting a stellar CAGR of 11.4% between 2022 to 2028. In its report titled “Online Gambling Software Market Forecast [2022 – 2028]” Fortune Business Insights mentions that the market size stood at USD 66.72 billion in 2020.
Industry Developments:
December 2020 – GVC Holdings Plc. partnered with MGM Resorts International to launch an online BetMGM Casino in Pennsylvania. The company offers 140 types of online gambling games for android and iOS users.
The increasing demand for smartphones, advancements in internet technology, and rising spending power of users are a few of the factors that contribute towards the market growth of digital gambling. The online gambling software providers are heavily investing and partnering in advanced technologies to enhance the customer experience, which will boost the interest of players. For instance, In September 2020, William Hill Plc. made a partnership with CBS Sports. After their collaboration, the company announced the launch of a wide range of digital content. Few of their offerings for sports bettors and fans are free-to-play games, video programming, and editorial content of William Hill across the CBS Sports Digital landscape.
The outbreak of the coronavirus has affected the global economy adversely. Due to lockdown, land-based gambling arenas were affected severely. The restrictions on public transportation, tourism, and public gatherings, impacted the off-line gambling industry. However, it helped in the dramatic rise in the demand for internet-based gambling. The temporary closure of colleges and the increasing adoption of work from home policies are expected to drive the market. For instance, according to a report published by AlphaBeta Australia, Australia experienced a 67% increase in online betting in April 2020.
What does the Report Provide?
The market report offers a comprehensive analysis of various factors such as the key drivers and restraints that are likely to impact the market growth in upcoming years. The report also provides insights of different regions that are contributing to the growth of the market. It includes the competitive landscape that involves the leading companies and the adoption of strategies to introduce new products, announce partnerships, and collaborations to contribute to the market growth.
Driving Factor
Ease of Online Payment to Drive Online gambling software Market Growth
The increasing adoption of digital payments has made it easier for users and online gambling players. Moreover, using online methods of payment facilities offer a secure and safe mode of transaction, which is boosting this market; therefore, companies are trying to come up with efficient payment methods to attract more games. For instance, in January 2021, William Hill Plc partnered with Chippewa Indians and Grand Traverse Band of Ottawa to develop its own online and mobile casino app and sportsbook. The app also promises to offer a secure and quick registration process and a wide selection of options to withdraw and deposit funds.
Regional Insights
Europe to Dominate Backed by Presence of Prominent Players
Europe is expected to remain at the forefront and hold the largest position in the market during the forecast period owing to the presence of prominent market players. Additionally, the rich sports history of Europe and the widespread presence of sports-obsessed fans in the region are together propelling the regional market. The region’s market stood at USD 30.92 billion in 2020.
North America is expected to showcase significant online gambling software market share in upcoming years, owing to the increasing digitalization in the region. Moreover, in the U.S., three states, namely, Nevada, Pennsylvania, and New Jersey, have gambling regulations, which are driving sportsbook and betting apps demand.
Market Segmentation:
By type, the market is divided into sports betting, casinos, poker, lottery, bingo, and others. By devices, it is fragmented into desktop, mobile, and others.
Based on type, the lottery segment held a market share of 15.1% in 2020. This is attributable to increasing interest in draw-based games among players.
Lastly, in terms of geography, the market is divided into North America, Europe, South America, Asia Pacific, and the Middle East & Africa.
Competitive Landscape
Key Players to Focus on New Application Launches to Strengthen their Market Prospects
The market is consolidated by major companies striving to maintain their position by focusing on new launches, collaborations & partnerships, and acquisitions. Such strategies taken up by key players are expected to strengthen its market prospects. Below is the industry development
List of Key Players Mentioned in the Report:
- Entain plc (GVC Holdings Plc.) (Douglas, Isle of Man)
- Kindred Group Plc. (Valletta, Malta)
- William Hill Plc. (London, U.K.)
- StarsGroup.com (Ontario, Canada)
- Flutter Entertainment Plc. (Dublin, Ireland)
- Betsson AB (Stockholm, Sweden)
- Bet365 Group (Stoke-on-Trent, U.K.)
- LeoVegas AB (Stockholm, Sweden)
- 888 Holdings PLC (Gibraltar)
- BetAmerica (California,U.S.)
Major Table of Contents:
- Introduction
- Definition, By Segment
- Research Methodology/Approach
- Data Sources
- Key Takeaways
- Market Dynamics
- Macro and Micro Economic Indicators
- Drivers, Restraints, Opportunities and Trends
- Impact of COVID-19
- Short-term Impact
- Long-term Impact
- Competition Landscape
- Business Strategies Adopted by Key Players
- Consolidated SWOT Analysis of Key Players
- Global Online Gambling Software Key Players Market Share Insights and Analysis, 2020
- Key Market Insights and Strategic Recommendations
- Companies Profiled
- Overview
- Key Management
- Headquarters etc.
- Offerings/Business Segments
- Key Details
- Employee Size
- Key Financials
- Past and Current Revenue
- Geographical Share
- Business Segment Share
- Overview
- Recent Developments
Latest News
Global Dollar Network Launches USDG Stablecoin Which Could Revolutionise iGaming Transactions
In a significant advancement for the iGaming industry, the recent launch of the Global Dollar Network introduces USDG (Global Dollar), a stablecoin set to transform online gaming transactions. Already fronted by bigshot financial technology and cryptocurrency firms—including Robinhood, Kraken, and Galaxy Digital—this new option will provide a stable digital asset backed by traditional currencies.
Stablecoins are cryptocurrencies that have been designed to maintain a fixed value by pegging them to more conventional currencies, such as the US dollar. In that respect, they respond better to issues of high volatility usually associated with cryptocurrencies—appealing to those industries requiring consistency of transaction value, an attribute that is invaluable in iGaming for online crypto casino platforms.
These casinos have become some of the most widely used platforms now where cryptocurrencies are accepted as a payment method. They offer great perks like generous bonuses, faster withdrawals, and a more private and seamless experience for players. However, crypto volatility can make it tricky as winnings can soar or drop based on how a particular crypto token is performing. Stablecoins make a great alternative to mitigate this issue.
The Global Dollar Network’s USDG has been issued from Singapore by the crypto platform Paxos, aligning with the Monetary Authority of Singapore’s regulatory framework. The governance of USDG will be handled by a board that includes representatives from its network partners, such as Anchorage. USDG will face the uphill challenge of seeking entry into a market dominated by Tether and other prominent stablecoins, which hold nearly 90% combined of the total market capitalization, according to a CoinGecko report.
With USDG integrated into an iGaming platform, several tangible benefits are predicted to arise. First of all, it improves a lot in terms of transaction speed and efficiency. Traditional methods of banking delay the depositing and withdrawing of money, thus frustrating players who wish to participate in gaming activities. Stablecoins provide virtually instant transactions, allowing players to deposit their money and begin playing instead of waiting around for hours.
Furthermore, your winnings won’t fluctuate as much since they are relatively stable thanks to the coin being tied to the US dollar. Stablecoin transactions typically cut out most of the middlemen, hence reducing fees on deposits and withdrawals, making it cost-effective both for players and operators. This will enable players to have more funds for gaming while operators will be offering better services without necessarily affecting profitability.
However, acceptance of this class of cryptocurrency may vary among gaming platforms; whereas some online gaming platforms might fully accept them as a mode of payment, others might merely be considering it or be partially done with the integration process. Gamers wishing to try stablecoin should validate the different accepted payment means on their preferred platform.
Paxos CEO Charles Cascarilla asserted that they are willing to offer incentives to ensure a speedy adoption of the new stablecoin across all industries. Per Reuters, he iterated that The Global Dollar Network is committed to redistributing nearly all rewards to its participants. Its purpose is to encourage the widespread use of global stablecoins and to speed up the adoption of the technology behind it.
The involvement of reputable financial institutions further solidifies the credibility of USDG. For the purpose of the project, DBS Bank has been chosen as the main banking partner, taking care of cash management and custody services for the reserves behind USDG. The partnership with a major South East Asia bank ensures that the stablecoin will be backed by secure and reliable financial assets, further building trust among its users and stakeholders.
Paxos co-founded USDG’s governing body with some of the biggest crypto giants: Anchorage Digital, Bullish, and Nuvei. As such, the new stablecoin has quite a big advantage over many competitors regarding regulatory compliance.
As such, the integration of stablecoins like USDG into the continuously developing iGaming industry is one of the main avenues through which payment systems are getting modernized and user experiences improved.
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SUPERSCALE RAISES $1.2 MILLION FOR GAME BUSINESS ANALYTICS ‘SUPERPLATFORM’
SuperScale, the game business analytics company, announces it has secured an investment round of $1.2 million to support the launch and rapid expansion of SuperPlatform, the ultimate game business analytics platform.
SuperPlatform solves a critical industry challenge: aligning changes in game business strategy from top to bottom with consistent and trustable data that is always up-to-date. The platform provides executives with a single source of reliable, standardized business insights from across the organization in order to execute data-backed strategies with coherence and confidence. After a soft launch in August 2024, 60 studios are already using SuperPlatform to understand their entire business in one integrated platform.
The fresh funding round was led by existing investors including Across Private Investments, LevelUp Ventures, Zero One Hundred, and Venture to Future Fund, along with new investor Strecko Investments. Following the successful soft launch and strong market adoption of SuperPlatform, SuperScale has already become cashflow positive and is extending the current funding round by a further $2.15 million by the end of 2024, positioning the company for sustained success.
The no-SDK SuperPlatform integration ensures consistency of business data from over 40 sources across marketing, product, and finance, providing an all-in-one, AI-powered view of games business performance. It brings games studios and publishers all the flexibility and data ownership of an internal solution at a fraction of the cost of today’s fragmented tools. SuperPlatform includes advanced features such as predictive modeling, automated data health monitoring, and hundreds of standardized use cases—all tailored to the unique needs of individual decision makers inside game organizations of all sizes.
A standout feature of SuperPlatform is its ‘Command Center’ which enables gaming executives and investors to model shifts in strategy, and execute them across their organizations. Whether a CEO of an indie studio focused on maximizing short-term cash flow or a Portfolio GM aiming to boost first-year profits in a larger gaming organization, SuperPlatform provides decision-makers with the accurate success criteria needed to align their teams with the organization’s goals.
Ivan Trančík, Founder and CEO of SuperScale, commented:
“Apple’s privacy changes and the post-pandemic slump rocked the games industry. CEOs, CFOs and investors have been kept up at night, scrambling to implement radically different business strategies across their organizations. By consolidating essential tools and analytics into one platform, we give studios of all sizes the peace of mind to trust their business data again, while reducing the need for multiple platform tools or costly internal solutions.”
He added:
“SuperPlatform is our flagship SaaS offering and is the culmination of eight years of internal development, encompassing all the tools and models developed by SuperScale. It has already delivered record profits to our partners as part of our existing complementary solutions and, by offering it as a unified platform, we can empower a much broader range of studios to achieve unprecedented results.”
Michal Csonga, partner at Zero One Hundred, said:
“SuperScale has executed a stellar corporate and product transformation during the most turbulent period in the history of the gaming industry. They have consolidated years of expertise into one software platform. SuperPlatform saves game studios and developers significant time and costs and increases profits drastically. We are thrilled to support this success story that is reshaping this global industry.”
Founded in 2015, SuperScale has long been known for offering a suite of solutions to game developers and publishers, powered by the proprietary analytics technology that now underpins SuperPlatform. By making it available to all on a subscription basis, SuperScale completes its transition from a service-based to a SaaS (software-as-a-service) model. To find out how SuperPlatform can unlock your game’s true potential, simply copy the link of your game in the Google Play or App Store into the platform’s Revenue Uplift calculator.
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