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The Online Division of the MGA Group reveals its 2023-25 strategic plan with two key appointments

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The Online Division of the MGA Group reveals its 2023-25 strategic plan with two key appointments
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The Online Division of the MGA Group has defined the roadmap for its next three years, and internationalisation continues to be the fundamental pillar for all actions, both as a strategic partner supplying localised slot content to online casino operators (B2B) under the MGA Games brand, as well as for end customers (B2C) through its direct channels GoldenPark and Todoslots.

In line with its strategy, the company will enter directly as an online casino operator in five international territories and will obtain new licenses to expand GoldenPark’s operations in different countries in Europe and America. The first will be in Portugal, where the Spanish company plans to operate in 2023.

Regarding solutions for online casino operators, MGA Games will focus its actions in six strategic markets: Portugal, Colombia, Italy, the Netherlands, Sweden, and Denmark, without forgetting its local market, Spain, where it will continue to consolidate its dominant position with 15% of the total business volume. For all of these markets, it has established an ambitious program of product launches that includes 56 new slots5, slots3, and megaways titles. In addition, the company will continue to combine the successful product localisation formula with the latest AI technology and excellence in customer service.

The division aspires to increase its billing volume by 50% in the B2C area and to double it in the B2B area in the next three years.

Key appointments

In order to reach the milestones established in the 2023-25 strategic plan, the company has made a key decision in redesigning its organisational structure and appointing José Antonio Giacomelli as Consejero Delegado and Víctor Sånchez as Managing Director of the Online Division of the MGA Group.

JosĂ© Antonio Giacomelli, who has been General Manager of the Online Division of MGA since its creation in 2001, has achieved very notable achievements for the company for more than twenty years working side by side with Joan Sanahuja, CEO of MGA Games and GoldenPark Online, to bring the company to where it is today. His skills and experience have made the Online Division of the MGA Group a benchmark in Spain, and his role has been and continues to be fundamental in leading the company’s internationalisation process.

VĂ­ctor SĂĄnchez has served as B2C Director of the Online Division since 2019. The skills and abilities demonstrated during all these years have earned him the position of Managing Director of the Online Division of the MGA Group. SĂĄnchez will be responsible for optimising and ensuring the competitiveness of each business area.

The appointments respond to the company’s firm commitment to international expansion and focus on the main regulated markets in the gaming sector.

What’s more, within the 2023-25 strategic plan, an investment vehicle has also been created for companies in the gaming sector, with the aim of investing capital in certain projects or companies.

Latest News

ECA and AGEM applaud creation of Association Assembly at ICE Barcelona

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ECA and AGEM applaud creation of Association Assembly at ICE Barcelona
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The news that January’s ICE Barcelona will include a major new feature dedicated to global gaming’s most influential trade associations has been welcomed by organisations in Europe and abroad.

Making full use of the additional space at the Gran Via Fira de Barcelona, the first ICE Association Assembly has been created to enable trade bodies to promote their values and create new opportunities for the gaming community across every sector and geography, including both the Brussels-based European Casino Association (ECA) and the Association of Gaming Equipment Manufacturers (AGEM), the global trade association for gaming equipment suppliers with its primary headquarters in Las Vegas.

Erwin Van Lambaart, Chair of the ECA confirmed: “Our members are already planning their week in Barcelona and they will be at this historic edition of ICE in great numbers. ICE is a pivotal event for the global gaming community and having a show floor feature which will enable us to engage directly with all sectors is a unique opportunity.

“Traditionally, our association’s involvement at ICE and its Conference program has primarily centred around networking and product development orientation—connecting with our members, regulators, suppliers, and fellow trade bodies. However, ICE 2025 marks a significant milestone. For the first time, the ECA will have the chance to fully interface with the global industry supply chain in its entirety. We are looking forward to this unique opportunity to articulate our vision for the future to a diverse and comprehensive audience, where innovation, responsibility and significant partnerships for guest and customer centricity will have centre stage.”

Daron Dorsey, CEO of AGEM added: “We represent the interests of our gaming suppliers whose well-known brands are global in reach, so to be given the opportunity to explain our agenda and engage with what is a truly international audience of association colleagues on the ICE show floor is invaluable.”

January’s editions of ICE and iGB Affiliate will occupy 120,000sqm of space compared to the 100,00sqm at ICE 2024. In a major endorsement of the opportunities offered by the relocation to Barcelona 72% of the 25 biggest exhibitors will have an increased stand presence at ICE 2025.

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Industry Awards

Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards

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Blask, the pioneering AI-powered analytics ecosystem for iGaming, has been named “Startup of the Year” at the prestigious 2024 Starlet Awards. The company earned this recognition for developing a groundbreaking market intelligence platform that has redefined how gaming operators leverage data and market insights.

Award Recognition

The award confirms Blask’s revolutionary approach to market analytics and its significant impact on how iGaming companies access and utilise market intelligence. Powered by AI models including Computer Vision and Natural Language Processing, Blask analyses billions of data points across 2000+ active brands to provide unprecedented market insights.

The Starlet Awards recognition follows Blask’s recent SiGMA Asia Startup Pitch 2024 Award victory. “Winning these awards affirms our belief that innovation and bold ideas can reshape the iGaming landscape. The recognition underscores the impact of our cutting-edge AI technology and our relentless pursuit to transform data into actionable insights”, reflects Max Tesla, CEO and Co-founder of Blask

Blask provides operators with a strategic edge across multiple critical areas. Its real-time market analysis capabilities deliver instant access to crucial market metrics, while the high-granularity data available at one-hour intervals enables swift, informed decision-making. The sophisticated AI modelling system estimates GGR and FTD by analysing a comprehensive range of inputs, including historical data, third-party OSINT data, market performance, competitor metrics, historical brand performance, market reports, and public company disclosures.

Beyond analytics, Blask offers robust brand monitoring and competitor analysis tools, alongside strategic and tactical planning capabilities particularly valuable for market entry decisions and maximising performance during major events. The recently introduced customer profile feature harnesses AI to generate detailed, country-specific user profiles, adding another layer of strategic insight for operators.

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Latest News

CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES

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The CONCEPT cabinet line has been designed to maximize space in casinos, adapting to any configuration. Its efficient design allows for different bank arrangements, making the most of the available area. This gives operators greater flexibility in organizing their gaming floor.

Additionally, the integrated LED strips in CONCEPT eliminate the need for extra signs or wedges, creating a sleek and attractive visual at all times.

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