Asia
ParlayBay expands global reach with Dafabet

ParlayBay, the provider of innovative sports betting titles, has signed an agreement with leading operator Dafabet.
The latest deal sees the provider elevate its presence across Indian and Asian markets, with its captivating titles including new release, Stack ‘Em, and popular esports title, CS:GO, going live on Dafabet’s platform.
The agreement gives customers in these regions the chance to experience the next generation of transformative sports betting experiences, with ParlayBay titles featuring popular local sports such as cricket, with kabaddi coming soon.
With an aim to revolutionise the sports betting market, ParlayBay’s pioneering titles offer a fantastic player-centric experience, which includes fast gameplay and engaging features such as re-buy, cash-out, leader boards, and other social tools.
Focusing primarily on unique micro-betting markets and tailored to attract a broad and modern customer base, ParlayBay games wrap up accumulators, bet builders, and single market betting in sticky metagaming frameworks.
The use of real-time data feeds offers new and intuitive permutations of in-play betting opportunities, while cutting edge AI/ML algorithms price up markets in-house to ensure accuracy for customers.
ParlayBay’s engaging content welcomes all level of sports bettors, removing the requirement for players to hold expert betting knowledge, opening up the fun and entertainment to everyone.
Patrick Nordwall, CEO at ParlayBay, said: “We’re delighted to have reached an agreement with such a prominent operator as Dafabet. The partnership allows us to deliver our unique content into India and multiple markets across Asia.
“We are anticipating strong traffic and engagement on our upcoming cricket proposition, which we know is attractive, particularly to the Indian player base. We couldn’t have signed this agreement at a better time.”
A spokesperson from Dafabet, added: “ParlayBay is an exciting provider and we’re delighted to be partnering up with and bringing their games onto our platform for our players to enjoy. We were greatly drawn by the uniqueness and user-friendliness of their products, and we believe our players will feel the same way.”
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