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Pronet Gaming’s Alex Leese named as SiGMA Asia Awards Judge
Pronet Gaming CEO Alex Leese has been confirmed as a judge at the forthcoming SiGMA Asia Awards.
The awards, which take place in Manila on Wednesday 19th July, recognise the leading players in the iGaming industry in a celebration of achievement and innovation.
Leese has headed up Pronet for four years having previously been William Hill’s Director of International, where he spearheaded its push into Latin America’s emerging markets. This followed previous senior leadership roles at Offside Gaming and what was Sportingbet/GVC, now Entain.
Pronet Gaming turned its attention to emerging markets in Asia in 2022 following unprecedented success in the African and LatAm regions. The company’s growth in the last few years has funded a massive investment in IT and new offices globally, including the Philippines. That has allowed it to perfect its offering for Asian clients, who can now offer localised products to their customers and a genuine point of difference among competitors.
It can now provide a range of operators in the Asian region with sportsbook and casino platform solutions, as well as a variety of retail options, in multiple jurisdictions.
Alex Leese, CEO at Pronet Gaming, said: “I am honoured to have been chosen to judge SiGMA’s Asia Awards and am looking forward to assessing the nominations in some highly competitive categories.
“The Asian betting and gaming markets are as vibrant as ever and it is an exciting time to be involved in events like this, which brings together everyone who matters in the industry.”
Pronet Gaming has introduced a number industry-firsts such as FastBet, which has helped optimise the player experience. This solution enables users to wager multiple single bets across all sports at the touch of a button without creating a betslip.
The provider’s Popular Bets and Popular Events widgets automatically display the wagers and sports that are most popular in any given jurisdiction where an end-user is based, refreshing every five minutes.
Pronet Gaming’s clients are also able to customise the sports betting features that suit their unique needs in regulated markets, creating fine-tuned experiences for audiences that increase revenues as well as engage and retain players.
SiGMA Asia takes place at the SMX, Manila’s largest exhibition centre, between 19-22 July. The PAGCOR-endorsed conference brings together suppliers, operators and affiliates from East and West.
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Global Dollar Network Launches USDG Stablecoin Which Could Revolutionise iGaming Transactions
In a significant advancement for the iGaming industry, the recent launch of the Global Dollar Network introduces USDG (Global Dollar), a stablecoin set to transform online gaming transactions. Already fronted by bigshot financial technology and cryptocurrency firms—including Robinhood, Kraken, and Galaxy Digital—this new option will provide a stable digital asset backed by traditional currencies.
Stablecoins are cryptocurrencies that have been designed to maintain a fixed value by pegging them to more conventional currencies, such as the US dollar. In that respect, they respond better to issues of high volatility usually associated with cryptocurrencies—appealing to those industries requiring consistency of transaction value, an attribute that is invaluable in iGaming for online crypto casino platforms.
These casinos have become some of the most widely used platforms now where cryptocurrencies are accepted as a payment method. They offer great perks like generous bonuses, faster withdrawals, and a more private and seamless experience for players. However, crypto volatility can make it tricky as winnings can soar or drop based on how a particular crypto token is performing. Stablecoins make a great alternative to mitigate this issue.
The Global Dollar Network’s USDG has been issued from Singapore by the crypto platform Paxos, aligning with the Monetary Authority of Singapore’s regulatory framework. The governance of USDG will be handled by a board that includes representatives from its network partners, such as Anchorage. USDG will face the uphill challenge of seeking entry into a market dominated by Tether and other prominent stablecoins, which hold nearly 90% combined of the total market capitalization, according to a CoinGecko report.
With USDG integrated into an iGaming platform, several tangible benefits are predicted to arise. First of all, it improves a lot in terms of transaction speed and efficiency. Traditional methods of banking delay the depositing and withdrawing of money, thus frustrating players who wish to participate in gaming activities. Stablecoins provide virtually instant transactions, allowing players to deposit their money and begin playing instead of waiting around for hours.
Furthermore, your winnings won’t fluctuate as much since they are relatively stable thanks to the coin being tied to the US dollar. Stablecoin transactions typically cut out most of the middlemen, hence reducing fees on deposits and withdrawals, making it cost-effective both for players and operators. This will enable players to have more funds for gaming while operators will be offering better services without necessarily affecting profitability.
However, acceptance of this class of cryptocurrency may vary among gaming platforms; whereas some online gaming platforms might fully accept them as a mode of payment, others might merely be considering it or be partially done with the integration process. Gamers wishing to try stablecoin should validate the different accepted payment means on their preferred platform.
Paxos CEO Charles Cascarilla asserted that they are willing to offer incentives to ensure a speedy adoption of the new stablecoin across all industries. Per Reuters, he iterated that The Global Dollar Network is committed to redistributing nearly all rewards to its participants. Its purpose is to encourage the widespread use of global stablecoins and to speed up the adoption of the technology behind it.
The involvement of reputable financial institutions further solidifies the credibility of USDG. For the purpose of the project, DBS Bank has been chosen as the main banking partner, taking care of cash management and custody services for the reserves behind USDG. The partnership with a major South East Asia bank ensures that the stablecoin will be backed by secure and reliable financial assets, further building trust among its users and stakeholders.
Paxos co-founded USDG’s governing body with some of the biggest crypto giants: Anchorage Digital, Bullish, and Nuvei. As such, the new stablecoin has quite a big advantage over many competitors regarding regulatory compliance.
As such, the integration of stablecoins like USDG into the continuously developing iGaming industry is one of the main avenues through which payment systems are getting modernized and user experiences improved.
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SUPERSCALE RAISES $1.2 MILLION FOR GAME BUSINESS ANALYTICS ‘SUPERPLATFORM’
SuperScale, the game business analytics company, announces it has secured an investment round of $1.2 million to support the launch and rapid expansion of SuperPlatform, the ultimate game business analytics platform.
SuperPlatform solves a critical industry challenge: aligning changes in game business strategy from top to bottom with consistent and trustable data that is always up-to-date. The platform provides executives with a single source of reliable, standardized business insights from across the organization in order to execute data-backed strategies with coherence and confidence. After a soft launch in August 2024, 60 studios are already using SuperPlatform to understand their entire business in one integrated platform.
The fresh funding round was led by existing investors including Across Private Investments, LevelUp Ventures, Zero One Hundred, and Venture to Future Fund, along with new investor Strecko Investments. Following the successful soft launch and strong market adoption of SuperPlatform, SuperScale has already become cashflow positive and is extending the current funding round by a further $2.15 million by the end of 2024, positioning the company for sustained success.
The no-SDK SuperPlatform integration ensures consistency of business data from over 40 sources across marketing, product, and finance, providing an all-in-one, AI-powered view of games business performance. It brings games studios and publishers all the flexibility and data ownership of an internal solution at a fraction of the cost of today’s fragmented tools. SuperPlatform includes advanced features such as predictive modeling, automated data health monitoring, and hundreds of standardized use cases—all tailored to the unique needs of individual decision makers inside game organizations of all sizes.
A standout feature of SuperPlatform is its ‘Command Center’ which enables gaming executives and investors to model shifts in strategy, and execute them across their organizations. Whether a CEO of an indie studio focused on maximizing short-term cash flow or a Portfolio GM aiming to boost first-year profits in a larger gaming organization, SuperPlatform provides decision-makers with the accurate success criteria needed to align their teams with the organization’s goals.
Ivan Trančík, Founder and CEO of SuperScale, commented:
“Apple’s privacy changes and the post-pandemic slump rocked the games industry. CEOs, CFOs and investors have been kept up at night, scrambling to implement radically different business strategies across their organizations. By consolidating essential tools and analytics into one platform, we give studios of all sizes the peace of mind to trust their business data again, while reducing the need for multiple platform tools or costly internal solutions.”
He added:
“SuperPlatform is our flagship SaaS offering and is the culmination of eight years of internal development, encompassing all the tools and models developed by SuperScale. It has already delivered record profits to our partners as part of our existing complementary solutions and, by offering it as a unified platform, we can empower a much broader range of studios to achieve unprecedented results.”
Michal Csonga, partner at Zero One Hundred, said:
“SuperScale has executed a stellar corporate and product transformation during the most turbulent period in the history of the gaming industry. They have consolidated years of expertise into one software platform. SuperPlatform saves game studios and developers significant time and costs and increases profits drastically. We are thrilled to support this success story that is reshaping this global industry.”
Founded in 2015, SuperScale has long been known for offering a suite of solutions to game developers and publishers, powered by the proprietary analytics technology that now underpins SuperPlatform. By making it available to all on a subscription basis, SuperScale completes its transition from a service-based to a SaaS (software-as-a-service) model. To find out how SuperPlatform can unlock your game’s true potential, simply copy the link of your game in the Google Play or App Store into the platform’s Revenue Uplift calculator.
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