Incentive Games and bet365 launch their first free-to-play horse racing prediction game

Incentive Games, the gaming industry’s leading free-to-play developer, have teamed up with bet365 once again to launch latest title, the 6 Horses Challenge.

And it won’t just be the jockeys who will be winners during Royal Ascot, with all new and eligible bet365 customers given the opportunity to win up to £100,000* every day of the festival.

6 Horses Challenge was created by long-term partner Incentive Games, and simply charges users with picking six horses to win on a given day or throughout a week.

The jackpot, up to £100,000* each day throughout Royal Ascot, is on offer to anyone who correctly identifies six winners, but there’s also a prize pool of £25k for five correct picks, and a prize pool of £10k for four out of six!

This means that players who correctly predict four or five winners, will still receive a consolation payout, to be determined by the number of players also correctly predicting four or five winners.

It’s bet365’s first free-to-play horse racing game, but marks the latest in a long line of titles created by Incentive Games – whose unique combination of AI, data science, engineers, and statisticians make their products industry-redefining.

John Gordon, CEO and co-founder of Incentive Games, said: ““This game is lengths ahead of the field – a real champion in its category.

“We’re delighted to partner with our friends bet365 yet again, and continue to serve up the world’s favourite games for the world’s favourite gambling brand.”

A spokesperson from bet365 said: “Following the success of 6 Scores Challenge, 4 Scores, Goals Giveaway and Free4All, we’re delighted to now offer a free-to-play horse racing game to our customers.

The 6 Horses Challenge will complement our existing selection of horse racing promotions and enhance the thrill of a day’s racing. Good luck to all players with their predictions!”