Betsson Becomes Title Sponsor of A1 Padel Tournament in Sweden

Betsson, the leading betting company with a longstanding commitment to sports, has become the official title sponsor of the A1 Padel Swedish Master tournament. Taking place in Halmstad from July 10 to 16, the prestigious event will bring together some of the world’s top padel players.

A1 Padel, formerly known as APT, was originally scheduled to be held in Båstad, Sweden last year but faced a last-minute relocation to Tenerife. However, this summer it is finally Sweden’s role to host the much-awaited seven-day long tournament on the main plaza in Halmstad. The Betsson Swedish Master offers a prize pool of one million SEK (€86.5k / £74k). Attendees and viewers alike can expect a great show from the pitch as participants include top-ranked players Maximiliano Arce and Franco Dal Bianco as well as the illustrious star Leo “Tolito” Aguirre.

Christer Garell, CEO of A1 Padel Sweden, said: “We are delighted to join forces with Betsson as the title sponsor for this summer’s biggest padel event. Betsson is one of the operators that has demonstrated most commitment to the sport over the years. Moreover, they are actively involved in South America, the birthplace of many exceptional attending players. I am sure that with Betsson’s support, alongside the odds, will elevate the experience for the live spectators as well as those watching the live broadcast on ESPN.”

Betsson’s ambassador, Cayetano Rocafort, winner of two APT competitions in 2021, said: “I have lived in Sweden for five years and witnessed how quickly the sport has developed. The Betsson Swedish Master is another great example of how it’s thriving and I’m very excited to see world-class padel players from all over the world.”

Mattias Wennerkvist, Managing Director of Betsson Sweden, said: “We are immensely proud to support A1 Padel in Halmstad. As keen followers of the sport, it is an honour for us to be associated with this event, just as we have been for numerous other padel initiative over the years. Our dedication goes beyond mere sponsorship, as we will closely follow the intense action, conduct exclusive player interviews, provide competitive betting odds, and, above all, enjoy the privilege of witnessing world-class padel unfold before our eyes.”