Gaming
Metric Gaming joins leading global betting integrity body IBIA

B2B sports betting technology provider Metric Gaming has joined the International Betting Integrity Association (IBIA). Metric has supplier and vendor licences across various US states, including New Jersey, Colorado, Michigan, Virginia and Pennsylvania, as well Malta and Great Britain. The company, based out of their London HQ, joins nearly 50 companies and over 125 leading sports betting brands in IBIA, further strengthening the association’s position as the world’s leading operator-run integrity monitoring body. The association recently released its Q2 integrity report detailing 50 alerts reported in the quarter.
Dan Banham, Chief Operations Officer, Metric Gaming, said: “Metric Gaming is proud to partner with the IBIA in line with our unwavering commitment to ensuring the integrity of sports and the safety of betting customers. By joining the association, alongside other business leaders we look forward to contributing to the important work the IBIA do, a mission we see as essential to safeguard the continued growth of our industry.”
Khalid Ali, CEO of IBIA, said: “The association welcomes Metric Gaming to our expanding roster of B2C and B2B members. The company’s array of licences and operational capacity will further strengthen our world leading integrity monitoring network. Metric Gaming’s decision to join IBIA demonstrates its clear desire to utilise the best integrity protection available globally for its sports betting product.”
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert network is a highly effective anti-corruption tool that detects and reports suspicious activity on its members’ betting markets. IBIA’s global integrity network utilizes detailed customer-account data that is only available to IBIA and its members and covers $137bn in betting turnover per annum. The association has longstanding information-sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption.
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