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Swiss Football League Selects Stats Perform as Official Data Provider

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The Swiss Football League (SFL) has become the latest federation to choose sports AI and content giant Stats Perform, the home of renowned Opta data brand, as its official data partner for the next three seasons. This collaboration will cover both the Credit Suisse Super League and the Dieci Challenge League, enhancing fan experiences and providing a strong platform to grow sponsors.

The SFL selected Stats Perform as their data partner because they wanted their fan experiences to be powered by comprehensive, deep, real-time, accurate statistics and insights – not just basic stats.

Stats Perform’s extensive Opta football API delivers this depth, as well as intuitive tools and expert researchers that provide context and empower the SFL to create more compelling coverage of its teams and players, more easily.

Steve Xeller, Chief Revenue Officer of Stats Perform, said: “We are thrilled to be partnering with the Swiss Football League as their official data provider. We are fortunate to own and operate the powerful Opta football data API that powers rich fan experiences for almost all the world’s top football leagues. I’m especially pleased the SFL have chosen to add PressBox Graphics, Stats Perform’s simple yet powerful visual content solution. It is smart Opta-powered tech to enhance social, news media and broadcasts with brilliant graphics before, during and after games, making it easier to attract and retain fan attention, as well as grow sponsorships.”

The SFL become the latest federation to award official data rights to Stats Perform, following the recent news of Stats Perform’s partnerships with Liga FUTVE (Venezuela) and the USL (United States), and its longstanding official partnerships across European and global football.

“With our experience and diverse product portfolio, including PressBox Graphics visual content, Stats Perform is the perfect partner for leagues of any size. We are committed to helping the SFL elevate the quality of its competitions and capture the attention of fans worldwide,” added Steve Xeller.

Frank Schaffner, Chief Digital Officer of the Swiss Football League, said: “We are excited to embark on this journey with Stats Perform as our official data provider. Stats Perform’s unrivalled Opta data collection, distribution, and focus on innovation align perfectly with our vision. Their advanced AI technology and innovative solutions, including PressBox Graphics powered by deep real-time stats, will revolutionise the way we present our games and engage our fans. This partnership signifies our commitment to delivering high-quality experiences and memorable storytelling that enriches the on-field action for our fans, media and sponsorship partners.”

The Swiss Football League official data rights form part of Stats Perform’s extensive official data portfolio which also includes major football European leagues like the English Premier League, Spanish LaLiga, French Ligue 1, Italian Serie A, German Bundesliga and numerous other global competitions and sports.

Latest News

ECA and AGEM applaud creation of Association Assembly at ICE Barcelona

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ECA and AGEM applaud creation of Association Assembly at ICE Barcelona
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The news that January’s ICE Barcelona will include a major new feature dedicated to global gaming’s most influential trade associations has been welcomed by organisations in Europe and abroad.

Making full use of the additional space at the Gran Via Fira de Barcelona, the first ICE Association Assembly has been created to enable trade bodies to promote their values and create new opportunities for the gaming community across every sector and geography, including both the Brussels-based European Casino Association (ECA) and the Association of Gaming Equipment Manufacturers (AGEM), the global trade association for gaming equipment suppliers with its primary headquarters in Las Vegas.

Erwin Van Lambaart, Chair of the ECA confirmed: “Our members are already planning their week in Barcelona and they will be at this historic edition of ICE in great numbers. ICE is a pivotal event for the global gaming community and having a show floor feature which will enable us to engage directly with all sectors is a unique opportunity.

“Traditionally, our association’s involvement at ICE and its Conference program has primarily centred around networking and product development orientation—connecting with our members, regulators, suppliers, and fellow trade bodies. However, ICE 2025 marks a significant milestone. For the first time, the ECA will have the chance to fully interface with the global industry supply chain in its entirety. We are looking forward to this unique opportunity to articulate our vision for the future to a diverse and comprehensive audience, where innovation, responsibility and significant partnerships for guest and customer centricity will have centre stage.”

Daron Dorsey, CEO of AGEM added: “We represent the interests of our gaming suppliers whose well-known brands are global in reach, so to be given the opportunity to explain our agenda and engage with what is a truly international audience of association colleagues on the ICE show floor is invaluable.”

January’s editions of ICE and iGB Affiliate will occupy 120,000sqm of space compared to the 100,00sqm at ICE 2024. In a major endorsement of the opportunities offered by the relocation to Barcelona 72% of the 25 biggest exhibitors will have an increased stand presence at ICE 2025.

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Industry Awards

Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards

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Blask, the pioneering AI-powered analytics ecosystem for iGaming, has been named “Startup of the Year” at the prestigious 2024 Starlet Awards. The company earned this recognition for developing a groundbreaking market intelligence platform that has redefined how gaming operators leverage data and market insights.

Award Recognition

The award confirms Blask’s revolutionary approach to market analytics and its significant impact on how iGaming companies access and utilise market intelligence. Powered by AI models including Computer Vision and Natural Language Processing, Blask analyses billions of data points across 2000+ active brands to provide unprecedented market insights.

The Starlet Awards recognition follows Blask’s recent SiGMA Asia Startup Pitch 2024 Award victory. “Winning these awards affirms our belief that innovation and bold ideas can reshape the iGaming landscape. The recognition underscores the impact of our cutting-edge AI technology and our relentless pursuit to transform data into actionable insights”, reflects Max Tesla, CEO and Co-founder of Blask

Blask provides operators with a strategic edge across multiple critical areas. Its real-time market analysis capabilities deliver instant access to crucial market metrics, while the high-granularity data available at one-hour intervals enables swift, informed decision-making. The sophisticated AI modelling system estimates GGR and FTD by analysing a comprehensive range of inputs, including historical data, third-party OSINT data, market performance, competitor metrics, historical brand performance, market reports, and public company disclosures.

Beyond analytics, Blask offers robust brand monitoring and competitor analysis tools, alongside strategic and tactical planning capabilities particularly valuable for market entry decisions and maximising performance during major events. The recently introduced customer profile feature harnesses AI to generate detailed, country-specific user profiles, adding another layer of strategic insight for operators.

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Latest News

CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES

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The CONCEPT cabinet line has been designed to maximize space in casinos, adapting to any configuration. Its efficient design allows for different bank arrangements, making the most of the available area. This gives operators greater flexibility in organizing their gaming floor.

Additionally, the integrated LED strips in CONCEPT eliminate the need for extra signs or wedges, creating a sleek and attractive visual at all times.

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